Your sales team talks to buyers every single day. They hear which messages land and which fall flat. They know what objections keep coming up, which competitors are circling, and what content actually helps push deals forward. Marketing? They’re creating campaigns based on last quarter’s research, personas built in a workshop six months ago, and […]
Your inbound form just lit up with 200 new leads from last week’s webinar. Another 150 came in from that content syndication campaign you’re running. And your SDR team? They’re already underwater trying to follow up on last month’s backlog. Here’s the uncomfortable truth: the leads most likely to convert are probably sitting in a […]
Bad data is the bane of every sales team’s existence. How many times have your reps finally found that perfect target account, only to discover the contact information is outdated? Or worse, you’ve crafted the perfect outreach sequence, but emails are bouncing and phone numbers lead nowhere. Meanwhile, your marketing ops colleagues are pulling their […]
Sales intelligence from 6sense helps sellers find the right accounts at the right time, prioritize their activities, and close more deals. But did you know there’s a feature available within the platform that can make sales ops’ life much easier? Data Workflows is an incredibly easy-to-use workflow builder that can: The even better news? This […]
As marketers, we’re constantly seeking ways to cut through the noise and stand out in crowded inboxes. 6sense’s Conversational Email (CE) is redefining the possibilities of email marketing — especially when integrated with HubSpot CRM. This powerful combination is helping businesses achieve staggering results by taking marketing automation to the next level through AI-powered personalization. […]
A recent Gartner survey paints a grim picture for demand generation teams: Only a fraction of marketing-qualified leads (MQLs) ultimately close as won deals. Many potential customers expressing purchase intent fail to act, becoming forgotten souls in the abyss of missed opportunities. Why? It’s impossible for Business Development Representatives (BDRs) to work every lead. They’re […]
Conversational Email, 6sense’s AI-powered email assistant, just got even better thanks to two updates: Why it matters Conversational Email is revolutionizing the way sellers and marketers connect with buyers. Thanks to the power of AI, these teams are seeing skyrocketing productivity, stronger personalization, and increased pipeline generation. Some of the impressive results our customers are […]
Underworked and ignored accounts are some of the biggest sources of friction between sales and marketing teams. It’s no surprise why: Sales teams have too much to juggle and tend to prioritize accounts that are already progressing toward deals. They face an onslaught of inbound leads, and a lot of these leads feel like time-wasters […]
There’s no profession where time is more valuable than a BDR’s. Business Development Representatives have a lot of accounts to cover and never enough hours in the day to do it. Some days, all calls and emails go unanswered, which doubles the pressure a rep feels the next day. Go a few days without booking […]
The best gadget in any spy’s toolbox? The x-ray glasses. Instead of staring at a brick wall outside of the villain’s lair, x-ray glasses let our hero see where all the henchmen are, the deadly laser traps that await, and where the stolen nuclear codes are stored. Account executives (sellers focused on closing deals, not […]
Life as a distributor isn’t easy. Because of their unique position between consumers and manufacturers, they must always keep one eye on both. Distributors must: Without the right insights about both buyers and suppliers, distributors can easily lose track of shifting market demands. Let’s look at how 6sense’s AI-driven platform can specifically boost the performance […]
Thanks to a user base of over 900 million people, LinkedIn is one of the most comprehensive prospecting tools available to B2B sellers. LinkedIn Sales Navigator is already a best friend for many of them. Using the tool correctly and efficiently can lead to a robust understanding of buyers, accounts, and whole industries. With LinkedIn […]
