Orchestrating account engagement requires AI, Big Data, and capabilities that CRM and marketing automation platforms simply weren’t built for. And while it’s possible to build your own account engagement stack, integrating point solutions can be difficult and hard to scale.
Integrate data silos while de-duping and normalizing records so your sales and marketing teams have a single source of rich, accurate account data.
Uncover anonymous and known buying signals on 1st- and 3rd-party websites so you know which accounts are in-market for your solutions today.
Turn anonymous buying signals into accurate account data — whether those buying signals are from known or unknown accounts.
Predict future outcomes — like ideal customers, account buying stage, and key buying center contacts — with historical and real-time behavioral data.
Target budget spend for enriching and refreshing data on the best accounts — and automatically acquire 3rd party data for them.
Seamlessly engage the right buyers from the right accounts with the right message at the right time — across every channel and at scale.
Dynamically segment account data based on behavior and attributes so you can get deep insights and target campaigns to granular audiences.
Measure real account-based results that help align sales and marketing as a single revenue team working together towards the right accounts.
Automatically reach key personas within the right accounts with targeted advertising based on account data and behavior.
Deliver the right message across every channel based on deep account data — whether or not accounts already exist in your CRM.
Empower sales reps to prioritize the best accounts and contacts by delivering insights within CRM on account engagement, buying teams, and key personas.
“The team was blown away by the insights they received and 6sense’s ability to uncover this information. We live and breathe by it on the commercial side of the team, and now product is involved in it too!”
In an account-based buying world, you need visibility into buying signals from multiple people, across every channel, carefully analyzed over time.
And today, most of that journey takes place in the Dark Funnel™ – where signals like anonymous web visits, 3rd party research, and false form fills go unseen by your marketing automation platform.
With the entire revenue team focused on the same accounts, data, and metrics, you can align sales and marketing efforts and accelerate pipeline growth.
Put us to the test and we’ll show you the best accounts currently in-market for your solution, prove our ability to identify and match known and unknown accounts, and supercharge your pipeline.
