Sara Boostani
Browse by Author

Sara Boostani

Sara Boostani is a marketing research analyst who’s passionate about using data to tell great stories. She transforms complex statistics into digestible narratives that drive B2B actions for 6sense and its customers.

Overhead view of a data analysis meeting with diverse hands working at a wooden table. Two laptops, a tablet showing charts, printed reports with graphs, notebooks, and colorful data visualizations are spread across the workspace.
MarketingThe Science of B2B

The Significance of Variability Testing in B2B Marketing

woman sitting on gray could typing on her laptop
CompanyThe Science of B2B

The Remote Work Pay Gap? It’s Not What You Think. Unraveling Pay for B2B Remote Workers

woman in orange button up shirt smiling at camera
MarketingThe Science of B2B

Is There a Gender Pay Gap in B2B Marketing? What the Research Shows