6sense Contact Data: Quantity Meets Quality
“Email not delivered.” “This phone number is no longer active.” These phrases shouldn’t be hampering your sales and marketing efforts. 6sense gives you the most up-to-date and accurate contact data at your fingertips. Worry about building a killer campaign, not whether it will be delivered. Quantity AND Quality (it’s possible!) 6sense prides itself on delivering not only a metric ton of data (how much does a megabyte weigh?) but also data of the highest quality.
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Choosing the right contact database
When evaluating contact database solutions, it’s important to consider both the quantity AND quality of data.
For example, some solutions boast the quantity of contacts in their database, but much of it is stale or inaccurate.
Contact data needs to be updated regularly. Business moves fast, which means prospects frequently change roles and companies. It’s important to reach stakeholders who have decision-making authority now, not those who might have left that role a few months ago.
Context is everything
Most solutions offer filtering that lets revenue teams choose contacts based on parameters like industry or job role.
Nice to have but these filters usually offer no clues about the level of buying intent, or specific interests. Outreach can still be a shot in the dark.
Thankfully, 6sense offers contact data that’s:
- Accurate and regularly updated
- Filterable for precise targeting
- Associated with keywords that offer insights into buyer intent
How 6sense uses its contact database
Identifying the right accounts
6sense matches buyer behavior to accounts by analyzing online research and digital trails. It uncovers insights about buying teams’ interests, helping sales teams target accounts, identify interested stakeholders, and acquire contact info for outreach.
Engaging key decision makers
In B2B sales, groups of stakeholders and decision-makers, not individuals, make purchase decisions. With 6sense, you can identify key stakeholders, acquire contact info, and enroll them in campaigns for high-intent or high-priority accounts.
Real-time data enrichment
Enriched data improves targeting, messaging, and decision-making. Use automation and AI to enrich profiles in CRM, SEP, and MAP. Keep information accurate with job changes, company reorganizations, and other updates.
Customer Success
See what success looks like.
See how marketing teams stop spreading budget evenly and start putting it behind the accounts actually showing up.
Marketing, sales, and operations finally work from the same source of truth — the same signals, the same timing cues, and the same understanding of which accounts are actually ready.
The amount of work Email Agents do in a day would take someone on my team a week to do. It’s like having five more SDRs working simultaneously.
The intent data told us who to talk to. AI Email is what made actually talking to them possible, over months, without hiring anyone to do it.
Not having 6sense is like walking into a room with the lights off. How would you know where to look for the accounts that matter in the market? That’s what 6sense has brought to us.
