Craft your audience-building strategy with dynamic account targeting.
6sense Audience Intelligence empowers revenue teams to define their ICPs and build a list of target accounts from the universe of available opportunities to scale personalized marketing and sales campaigns.
“The marketing team is actively creating segments in various verticals in order to identify which companies are in the consideration or buying phase.”
6sense segments are the building blocks for an evergreen omnichannel strategy. These dynamic segments leverage parameters that align with your specific go-to-market strategy and use 6sense firmographic, intent, and predictive data.
Layer in relevant filters to develop audiences based on unique fit and behavior profiles such as campaign interaction, web activity, keyword searches, buying stage, profile fit, competitive analysis, and more.
A fast and intuitive way to build dynamic segments, our templates encourage customers to create best-practice segments within the platform. Templates include ICP, brand awareness, high engagement, competitor intent, and more.
Enrich accounts, leads, and contacts with accurate firmographic data. Purchase net-new contacts, convert CRM leads to contacts, or capture email contacts — all to ensure your audience data is always up-to-date and ready for immediate use.