What if we told you the majority of the time the winning and losing of a deal happens before a salesperson ever gets involved?
In this webinar, Kerry Cunningham, 6sense’s Head of Research and Thought Leadership, shares shocking findings from the 2024 Global B2B Buyer Experience Report. These findings will change how you understand B2B purchasing decisions and give your revenue team a big advantage.
A Radical New View of How Deals are Won and Lost: The 2024 Global B2B Buyer Experience Report
