6sense Increases Sales Efficiency by 20% at Acronis

Before 6sense, Acronis faced capacity issues where there were more leads than sales could process.  Gaidar said 6sense has driven, on average, a 15-20% increase in sales efficiency. He said...

Before 6sense, Acronis faced capacity issues where there were more leads than sales could process. 

The solution we got with 6sense is that we are able to give sales priority, so they have time to spend on those accounts that have a higher intent to purchase. That just drives efficiency.

Gaidar MagdanurovChief Marketing Officer, Acronis

Gaidar said 6sense has driven, on average, a 15-20% increase in sales efficiency. He said 6sense functions as a Salesforce plug-in providing sales team members a one-stop-shop for customer data. 

Acronis has a list within Salesforce powered by 6sense data that sorts accounts by intent and other priorities. Sales team members can gather information about a lead before they make calls. 

Now, Acronis’ capacity issues are a thing of the past, and can better engage with leads using 6sense.