Editor’s Note: Customer Story Hour is a monthly, interactive session where those interested in 6sense can speak directly to 6sense power users. Join us at future sessions here!
Learn how to overcome top-of-funnel marketing challenges using data-based segmentation and workflow automation with Melinda Monaco, Folloze’s head of revenue marketing and operations. Integrating Folloze with 6sense led to a 43% increase in their pipeline and cut paid media spend by 50%. This integration also resulted in a 136% lift in 6QA volume and enhanced personalization.
