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Backbase

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Backbase delivers a customer experience platform to enterprises that want to deliver a superior customer experience.

Customer Experience
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Market Share of Backbase

Current Customer(s)

62

Market Share (Est.)

0.01%

Ranking

#129

Top Competitors and Alternatives of Backbase

The top three of Backbase’s competitors in the Customer Experience category are Zendesk with 17.71%, Intercom with 14.50%, Trustpilot with 13.35% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Zendesk16470717.71%Backbase vs Zendesk
Intercom13490014.50%Backbase vs Intercom
Trustpilot12420813.35%Backbase vs Trustpilot
Adobe Marketing Cloud745848.02%Backbase vs Adobe Marketing Cloud
Freshworks343043.69%Backbase vs Freshworks
Qualtrics300453.23%Backbase vs Qualtrics
Smartlook284003.05%Backbase vs Smartlook
Podium264522.84%Backbase vs Podium
Qualtrics Research Core246672.65%Backbase vs Qualtrics Research Core
Campaign Monitor239112.57%Backbase vs Campaign Monitor
Yotpo237472.55%Backbase vs Yotpo
Zoho CRM195862.11%Backbase vs Zoho CRM
Adobe Commerce Cloud189092.03%Backbase vs Adobe Commerce Cloud
Pendo167481.80%Backbase vs Pendo
Smile.io166851.79%Backbase vs Smile.io
Pipedrive143531.54%Backbase vs Pipedrive
OneAll104501.12%Backbase vs OneAll
Sitecore92621.00%Backbase vs Sitecore
Salesforce Service Cloud90900.98%Backbase vs Salesforce Service Cloud
Bazaarvoice72970.78%Backbase vs Bazaarvoice
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Popular Comparisons

Top Competitors and Alternatives of Backbase

The top three of Backbase’s competitors in the Customer Experience category are Zendesk with 17.71%, Intercom with 14.50%, Trustpilot with 13.35% market share.

Backbase vs Zendesk

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Backbase vs Intercom

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Backbase vs Trustpilot

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Backbase vs Adobe Marketing Cloud

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Backbase vs Freshworks

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Backbase vs Qualtrics

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Backbase vs Smartlook

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Backbase vs Podium

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Customers of Backbase

Around the world in 2025, over 62 companies have started using Backbase as Customer Experience tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Hexaware Technologies10,000+Navi MumbaiMaharashtraIndia
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Atos10,000+BezonsIle-de-FranceFrance
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IBM10,000+ArmonkNew YorkUnited States
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HDFC Bank Ltd10,000+MumbaiMaharashtraIndia
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HCL Technologies10,000+NoidaUttar PradeshIndia
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Bank Of The Philippine Islands10,000+Makati CityMetro ManilaPhilippines
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Deutsche Bank10,000+Frankfurt am MainHesseGermany
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Infosys10,000+BengaluruKarnatakaIndia
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NatWest Group10,000+EdinburghScotlandUnited Kingdom
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Virtusa10,000+SouthboroughMassachusettsUnited States
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Backbase Customers by Products and Services

The top three products and services offering customers that use Backbase for Customer Experience are Insurance (9), Mobile Banking (7), Digital Transformation (7).

Customers

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Backbase Customers by Employee Size

The majority of Backbase's customers for the customer-experience category fall in the company size of 10,000+ employees (15 companies), 100 - 249 employees (12 companies), 1,000 - 4,999 employees (8 companies).

Employee Size

Backbase Customers by Geography

The top three geographies of Backbase for customer-experience are the United States with 18(37.50%), India with 10(20.83%), Canada with 6(12.50%) customers respectively.

Customers

Employees of Backbase

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Also see other Products/Services by Backbase in:

Customer Experience

FAQ

Find answers to the most often asked questions by users.

Who are the top Backbase competitors?

Backbase’s Top competitors in the customer-experience category are Zendesk, Intercom, Trustpilot. You can view a full list of Backbase competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Backbase and 40,000 other technologies on the internet. You can also compare Backbase and its feature with top competitors here : Backbase vs Zendesk Backbase vs Intercom Backbase vs Trustpilot.

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What is Backbase customer distribution based on company size?

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What is Backbase market share in the customer-experience?

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What are the top countries that use Backbase?

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What are the top industries that use Backbase?

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