Backbase delivers a customer experience platform to enterprises that want to deliver a superior customer experience.
Current Customer(s)
Market Share (Est.)
Ranking
The top three of Backbase’s competitors in the Customer Experience category are Zendesk with 14.84%, Intercom with 13.00%, Trustpilot with 12.50% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Zendesk | 184227 | 14.84% | Backbase vs Zendesk |
| Intercom | 161417 | 13.00% | Backbase vs Intercom |
| Trustpilot | 155215 | 12.50% | Backbase vs Trustpilot |
| Adobe Experience Cloud | 114302 | 9.21% | Backbase vs Adobe Experience Cloud |
| Qualtrics | 87640 | 7.06% | Backbase vs Qualtrics |
| Adobe Marketing Cloud | 86124 | 6.94% | Backbase vs Adobe Marketing Cloud |
| Freshworks | 36537 | 2.94% | Backbase vs Freshworks |
| Smartlook | 32831 | 2.64% | Backbase vs Smartlook |
| Qualtrics Research Core | 27774 | 2.24% | Backbase vs Qualtrics Research Core |
| Adobe Commerce Cloud | 25091 | 2.02% | Backbase vs Adobe Commerce Cloud |
| Zoho CRM | 24455 | 1.97% | Backbase vs Zoho CRM |
| Yotpo | 23067 | 1.86% | Backbase vs Yotpo |
| Campaign Monitor | 21971 | 1.77% | Backbase vs Campaign Monitor |
| Podium | 21160 | 1.70% | Backbase vs Podium |
| Pendo | 20419 | 1.64% | Backbase vs Pendo |
| Pipedrive | 18487 | 1.49% | Backbase vs Pipedrive |
| Smile.io | 16776 | 1.35% | Backbase vs Smile.io |
| OneAll | 14210 | 1.14% | Backbase vs OneAll |
| Salesforce Service Cloud | 12335 | 0.99% | Backbase vs Salesforce Service Cloud |
| Sitecore | 10782 | 0.87% | Backbase vs Sitecore |
Popular Comparisons
The top three of Backbase’s competitors in the Customer Experience category are Zendesk with 14.84%, Intercom with 13.00%, Trustpilot with 12.50% market share.
Backbase vs Zendesk
Backbase vs Intercom
Backbase vs Trustpilot
Backbase vs Adobe Experience Cloud
Backbase vs Qualtrics
Backbase vs Adobe Marketing Cloud
Backbase vs Freshworks
Backbase vs Smartlook
Around the world in 2026, over 117 companies have started using Backbase as Customer Experience tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| TD | 10,000+ | Toronto | Ontario | Canada | |
| Fifth Third Bank | 10,000+ | Cincinnati | Ohio | United States | |
| BANCO DE LA NACION ARGENTINA | 10,000+ | Buenos Aires | Buenos Aires F.D. | Argentina | |
| OCB - Ngân Hàng TMCP Phương Đông | 5,000 - 9,999 | Ho Chi Minh City | Ho Chi Minh City | Vietnam | |
| PT Bank Muamalat Indonesia Tbk | 5,000 - 9,999 | Jakarta | Jakarta | Indonesia | |
| Banco Security | 1,000 - 4,999 | Santiago | Santiago Metropolitan | Chile | |
| BKS BANK | 1,000 - 4,999 | Klagenfurt am Woerthersee | Carinthia | Austria | |
| Poštová banka | 1,000 - 4,999 | Bratislava | Bratislavsky | Slovakia | |
| Alliant International University | 1,000 - 4,999 | San Diego | California | United States | |
| CIH BANK | 1,000 - 4,999 | Casablanca | Casablanca-Settat | Morocco |
The top three products and services offering customers that use Backbase for Customer Experience are Asset Management (21), Insurance (21), Online Banking (20).
Customers
The majority of Backbase's customers for the customer-experience category fall in the company size of 10,000+ employees (36 companies), 1,000 - 4,999 employees (27 companies), 100 - 249 employees (15 companies).
Employee Size
The top three geographies of Backbase for customer-experience are the United States with 31(37.80%), India with 10(12.20%), United Kingdom with 10(12.20%) customers respectively.
Customers
Find answers to the most often asked questions by users.
Who are the top Backbase competitors?
Backbase’s Top competitors in the customer-experience category are Zendesk, Intercom, Trustpilot. You can view a full list of Backbase competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Backbase and 40,000 other technologies on the internet. You can also compare Backbase and its feature with top competitors here : Backbase vs Zendesk Backbase vs Intercom Backbase vs Trustpilot.
What is Backbase customer distribution based on company size?
What is Backbase market share in the customer-experience?
What are the top countries that use Backbase?
What are the top industries that use Backbase?
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