AppNexus Direct
AppNexus Direct, now known as Xandr, is a cloud-based software platform that enables and optimizes programmatic online advertising.
Market Share of AppNexus Direct
Current Customer(s)
723
Market Share (Est.)
0.18%
Ranking
#28
Top Competitors and Alternatives of AppNexus Direct
The top three of AppNexus Direct’s competitors in the Advertising category are Google Ads with 26.81%, AdRoll with 10.81%, Criteo with 10.26% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Google Ads | 110235 | 26.81% | AppNexus Direct vs Google Ads |
| AdRoll | 44459 | 10.81% | AppNexus Direct vs AdRoll |
| Criteo | 42182 | 10.26% | AppNexus Direct vs Criteo |
| Outbrain | 33739 | 8.21% | AppNexus Direct vs Outbrain |
| Vidyard | 25472 | 6.20% | AppNexus Direct vs Vidyard |
| Asana | 19671 | 4.78% | AppNexus Direct vs Asana |
| NetSuite | 19015 | 4.62% | AppNexus Direct vs NetSuite |
| monday.com | 17520 | 4.26% | AppNexus Direct vs monday.com |
| Smartsheet | 16177 | 3.93% | AppNexus Direct vs Smartsheet |
| SEMrush | 14278 | 3.47% | AppNexus Direct vs SEMrush |
| SendPulse | 9553 | 2.32% | AppNexus Direct vs SendPulse |
| Reviews.co.uk | 5990 | 1.46% | AppNexus Direct vs Reviews.co.uk |
| Ezoic | 5149 | 1.25% | AppNexus Direct vs Ezoic |
| AdThrive | 4978 | 1.21% | AppNexus Direct vs AdThrive |
| Smart AdServer | 3643 | 0.89% | AppNexus Direct vs Smart AdServer |
| Demandbase | 3632 | 0.88% | AppNexus Direct vs Demandbase |
| Workfront | 3534 | 0.86% | AppNexus Direct vs Workfront |
| Tapfiliate | 3507 | 0.85% | AppNexus Direct vs Tapfiliate |
| SinglePlatform | 3361 | 0.82% | AppNexus Direct vs SinglePlatform |
| Nosto | 2467 | 0.60% | AppNexus Direct vs Nosto |
Popular Comparisons
Top Competitors and Alternatives of AppNexus Direct
The top three of AppNexus Direct’s competitors in the Advertising category are Google Ads with 26.81%, AdRoll with 10.81%, Criteo with 10.26% market share.
AppNexus Direct vs Google Ads
AppNexus Direct vs AdRoll
AppNexus Direct vs Criteo
AppNexus Direct vs Outbrain
AppNexus Direct vs Vidyard
AppNexus Direct vs Asana
AppNexus Direct vs NetSuite
AppNexus Direct vs monday.com
Customers of AppNexus Direct
Around the world in 2025, over 723 companies have started using AppNexus Direct as Advertising tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Unilever | 10,000+ | London | England | United Kingdom |     |
| Cognizant | 10,000+ | Teaneck | New Jersey | United States | |
| Columbia University | 10,000+ | New York City | New York | United States | |
| AT&T | 10,000+ | Dallas | Texas | United States | |
| 10,000+ | Sunnyvale | California | United States | | |
| Dentsu | 10,000+ | Tokyo | Tokyo | Japan | |
| CDW | 10,000+ | Vernon Hills | Illinois | United States | |
| Wayfair | 10,000+ | Boston | Massachusetts | United States | |
| Yahoo | 10,000+ | Sunnyvale | California | United States | |
| Pernod Ricard | 10,000+ | Paris | Ile-de-France | France | |
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AppNexus Direct Customers by Products and Services
The top three products and services offering customers that use AppNexus Direct for Advertising are Advertising (54), Digital Marketing (46), Digital Advertising (42).
Customers
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AppNexus Direct Customers by Employee Size
The majority of AppNexus Direct's customers for the advertising category fall in the company size of 100 - 249 employees (147 companies), 20 - 49 employees (114 companies), 1,000 - 4,999 employees (95 companies).
Employee Size
AppNexus Direct Customers by Geography
The top three geographies of AppNexus Direct for advertising are the United States with 291(47.70%), Brazil with 108(17.70%), United Kingdom with 48(7.87%) customers respectively.
Customers
Employees of AppNexus Direct
Also see other Products/Services by AppNexus Direct in:
FAQ
Find answers to the most often asked questions by users.
Who are the top AppNexus Direct competitors?
AppNexus Direct’s Top competitors in the advertising category are Google Ads, AdRoll, Criteo. You can view a full list of AppNexus Direct competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of AppNexus Direct and 40,000 other technologies on the internet. You can also compare AppNexus Direct and its feature with top competitors here : AppNexus Direct vs Google Ads AppNexus Direct vs AdRoll AppNexus Direct vs Criteo.
What is AppNexus Direct customer distribution based on company size?
What is AppNexus Direct market share in the advertising?
What are the top countries that use AppNexus Direct?
What are the top industries that use AppNexus Direct?
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