Advertising

Gain market share and customer base information about the top Advertising software. Check out our list of Advertising Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

146

Technologies Tracked

318774

Companies Tracked

Categories related to Advertising

Event Marketing And Management
Marketing Automation Platforms
Social Marketing
Content Marketing Tools
Campaign Management

Top 5 Advertising technologies in 2024

Over 318774 companies are using Advertising tools. Google Ads with 14.63% market share (46647 customers), AdRoll with 12.38% market share (39472 customers), Criteo with 9.85% market share (31394 customers).

Technology

Market Share (Est.)

Customers

  • Google Ads

    14.63%

    46647

  • AdRoll

    12.38%

    39472

  • Criteo

    9.85%

    31394

  • Outbrain

    7.83%

    24973

  • Vidyard

    7.31%

    23287

  • Others

    48.00%

    153001

  • Advertising Customers by Employee Size

    The majority of Advertising category falls in the company size of 20 - 49 employees (75118 companies), 0 - 9 employees (67080 companies), 100 - 249 employees (45483 companies).

    Employee Size

    Advertising Customers by Geography

    Companies using Advertising technology software are majorly from the United States with 158032 (64.06%), United Kingdom with 22241 (9.02%), Brazil with 12594 (5.10%) customers respectively.

    Customers

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    Advertising Customers by Industry

    Top industries that use Advertising for Digital Marketing (7475), Marketing (7001), Seo (6024).

    Customers

    Market Share for Top Advertising Technologies

    Analyze the market share of popular Advertising technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

    Ranking
    Technology
    Customers
    Market share(Est.)(%)
    1Google Ads4664714.63
    2AdRoll3947212.38
    3Criteo313949.85
    4Outbrain249737.83
    5Vidyard232877.31
    6NetSuite211206.63
    7Asana208056.53
    8Smartsheet167735.26
    9monday.com155854.89
    10SEMrush149454.69
    11SendPulse58391.83
    12Reviews.co.uk55851.75
    13Ezoic42491.33
    14Workfront39491.24
    15AdThrive35501.11
    16Demandbase35101.10
    17SinglePlatform31620.99
    18Smart AdServer30930.97
    19Tapfiliate30100.94
    20Nosto23680.74
    21Yellow Pages21200.67
    22Qzzr19920.62
    23Marketing 36016700.52
    24Justuno12450.39
    25TUNE Marketing Console11320.36
    26Flite10240.32
    27Bannersnack9590.30
    28Assembla7310.23
    29AppNexus Direct7150.22
    30BidSwitch7110.22
    31Picreel6710.21
    32Appforma6100.19
    33YuMe6060.19
    34Woodruff6060.19
    35Komoona5910.19
    36Aniview5710.18
    37Rocket Fuel5600.18
    38Workamajig5580.18
    39FreshBooks5150.16
    40Accelo4930.15
    41SocialEngine Cloud4700.15
    42AdPlugg4140.13
    43iSpot.tv3830.12
    44Adpushup3650.11
    45MEDIAV3610.11
    46Admiral2680.08
    47Cox Media2620.08
    48ActiveCollab2520.08
    49Chango2090.07
    50Bannerflow1910.06
    51Resource Guru1810.06
    52Marin Software1790.06
    53Pear Commerce1770.06
    54Bizo1690.05
    55Amsive1490.05
    56BEYABLE1390.04
    57FunctionFox1360.04
    58MediaRadar1350.04
    59Neustar1280.04
    60Smartly.io1090.03
    61Roku OneView (formerly Dataxu)1080.03
    62BrightRoll1050.03
    63Blockthrough1040.03
    64TapClicks1020.03
    65GoBig, Inc.940.03
    66Quotient Digital Out-of-Home930.03
    67Adwisely910.03
    68Scoro830.03
    69Glip830.03
    70Spectrum Reach760.02
    71WorkBook750.02
    72Boost Media740.02
    73Frequency740.02
    74YellowHammer710.02
    75Easy Projects700.02
    76Favro680.02
    77Lucidity.io630.02
    78Locality610.02
    79ADSHIFT590.02
    80Stupeflix Studio580.02
    81Yodle520.02
    82adCore500.02
    83Crossmark500.02
    84Broadstreet490.02
    85DeltaX480.02
    86Etarget470.01
    87ProofHub430.01
    88Piksel420.01
    89Madgicx410.01
    90Mad Ads Media350.01
    91Boostable340.01
    92PromoteIQ320.01
    93Browsi290.01
    94LocaliQ270.01
    95Ad Proof260.01
    96FatTail250.01
    97TLV Media230.01
    98MediaTailor220.01
    99Simulmedia200.01
    100Wurl200.01
    101YoSpace200.01
    102Effectv200.01
    103Advanse190.01
    104ReportGarden160.01
    105Enplug DisplayOS150.00
    106Spongecell150.00
    107Yahoo Ad Tech150.00
    108Comcast Technology Solutions (CTS)150.00
    109Qwaya140.00
    110Sortable130.00
    111AdLeg120.00
    112Click2Mail Mailing Online110.00
    113Kritter110.00
    114Pixability100.00
    115AdXcel100.00
    116Mabaya100.00
    117Storefront Social90.00
    118Social Ads Tool90.00
    119AdImpact90.00
    120Direct Mail Manager80.00
    121Mvix Digital Signage80.00
    122SignEdge80.00
    123Quarizmi80.00
    124WordCom80.00
    125Workgroups DaVinci60.00
    126AdStage60.00
    127Doorboost60.00
    128Taykey60.00
    129ConvertMedia60.00
    130Infillion60.00
    131Division-D60.00
    132Danads40.00
    133Adform FLOW40.00
    134EverThere30.00
    135AdYapper30.00
    136Moloco Ads30.00
    137Akamai Acerno30.00
    138Rontar30.00
    139truDigital Signage20.00
    140Epom Ad Server20.00
    141Zalster20.00
    142Hyperlocology20.00
    143Atlas Action Tags20.00
    144Brierley LoyaltyOnDemand20.00
    145Scripps Octane20.00
    146Oracle Moat Measurement20.00

    FAQ

    Find answers to the most often asked questions by users.

    Who are the top Advertising software market leaders?

    Top leaders in the category for Advertising software are Google Ads, AdRoll, Criteo. Here, you can view a full list of Advertising tools in the market.

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    How many companies use Advertising software these days?

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    Which company has the most significant market share in the Advertising software space?

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    What are the top industries that usually use Advertising softwares?

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