Question 1

What are the different markets in which
        Google Ads and
        Criteo compete against each other?

Accepted Answer

Google Ads and
        Criteo compete against each other in
        the Advertising, Campaign Management, Ecommerce Marketing, Pay Per Click, Personalization Behavioral Targeting.

Question 2

How does the market share of
        Google Ads
        and Criteo compare in the
        Advertising market?

Accepted Answer

In the Advertising market,
        Google Ads has a
        26.81%
        market share in comparison to
        Criteo’s
        10.26%.
        Since it has a better market share coverage,
        Google Ads holds the
        1st
        spot in 6sense's Market Share Ranking Index for
        the Advertising category, while
        Criteo holds the
        3rd spot.

Question 3

How many customers are acquired by
        Google Ads and
        Criteo in the
        Advertising segment?

Accepted Answer

Google Ads has
        110,235 customers and
        Criteo has
        42,182 customers in the
        Advertising
        segment. Google Ads has
        68053 more customers than
        Criteo in this category.

Question 4

What are the countries in which
        Google Ads and
        Criteo has more customers?

Accepted Answer

Google Ads has more customers in United States, United Kingdom and Germany.
Criteo has more customers in United States, Brazil and United Kingdom.

Google Ads Vs Criteo : In-Depth Comparison

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Comparing the customer bases of Google Ads and Criteo

Comparing the market share of Google Ads and Criteo

Compare Google Ads vs Criteo customers by geography

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