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Market Research

Q: How many companies use Market Research software these days?

Around the world in 2025, over 199,703 companies are currently using one or more Market Research software. Out of these, there are 153,032 companies using Market Research tools that are originally from the United States.

Q: Which company has the most significant market share in the Market Research software space?

The top few companies that have the most significant market share in the Market Research space are Typeform with 32.75% of market share, Qualtrics with 24.93% of market share, SurveyMonkey with 18.62% of market share. Check for other Market Research technologies market share here.

Q: What are the top industries that usually use Market Research softwares?

The top industries that use Market Research software are Marketing (3,685), Research (3,226), Education (3,222).

Gain market share and customer base information about the top Market Research software. Check out our list of Market Research Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

113

Technologies Tracked

326728

Companies Tracked

Categories related to Market Research

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Market Research technologies in 2025

Over 326728 companies are using Market Research tools. Typeform with 32.75% market share (106994 customers), Qualtrics with 24.93% market share (81440 customers), SurveyMonkey with 18.62% market share (60824 customers).

Technology

Market Share (Est.)

Customers

Typeform

32.75%

106994

Qualtrics

24.93%

81440

SurveyMonkey

18.62%

60824

Crunchbase

5.86%

19151

Clutch

5.08%

16583

Others

12.77%

41736

Market Research Customers by Employee Size

The majority of Market Research category falls in the company size of 0 - 9 employees (145919 companies), 20 - 49 employees (72216 companies), 100 - 249 employees (34368 companies).

Employee Size

Market Research Customers by Geography

Companies using Market Research technology software are majorly from the United States with 153032 (58.30%), United Kingdom with 25389 (9.67%), Germany with 15917 (6.06%) customers respectively.

Customers

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Market Research Customers by Industry

Top industries that use Market Research for Marketing (3685), Research (3226), Education (3222).

Customers

Market Share for Top Market Research Technologies

Analyze the market share of popular Market Research technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Typeform	106994	32.75
2	Qualtrics	81440	24.93
3	SurveyMonkey	60824	18.62
4	Crunchbase	19151	5.86
5	Clutch	16583	5.08
6	Alchemer	5440	1.66
7	Pitchbook	3811	1.17
8	Kantar	3811	1.17
9	Clearbit	3806	1.16
10	Verint	3780	1.16
11	GFK	2762	0.85
12	Factiva	1803	0.55
13	Audience project	1776	0.54
14	Psyma	1069	0.33
15	Sensor Tower	956	0.29
16	Confirmit	825	0.25
17	LimeSurvey	802	0.25
18	Dataweave	799	0.24
19	Owler	742	0.23
20	IBM SPSS Data Collection	726	0.22
21	Dedoose	667	0.20
22	Vizu	630	0.19
23	Nextiva	578	0.18
24	IRI	534	0.16
25	eMarketer	499	0.15
26	CB Insights	394	0.12
27	Scarborough by Nielsen	376	0.12
28	Forrester ForecastView	344	0.11
29	Gartner Market Research	325	0.10
30	SurveyMonkey Market Research Solutions	283	0.09
31	Digimind	257	0.08
32	AppTweak	230	0.07
33	Mobile Action	197	0.06
34	S&P Global Market Intelligence	189	0.06
35	MediaRadar	182	0.06
36	Bloomfire	171	0.05
37	Voxco Survey Software	153	0.05
38	Recollective	142	0.04
39	Key Survey	137	0.04
40	SourceScrub	125	0.04
41	MRI Simmons	119	0.04
42	WGSN	114	0.03
43	UsabilityHub	108	0.03
44	CivicScience	106	0.03
45	Morningstar Principia	105	0.03
46	HG Insights	104	0.03
47	MarketResearch	84	0.03
48	Appszoom	81	0.02
49	import.io	78	0.02
50	Wynter	77	0.02
51	Apptopia	75	0.02
52	GovTribe	74	0.02
53	Axial	72	0.02
54	Metria	71	0.02
55	Dassault BIOVIA	62	0.02
56	PrivCo	59	0.02
57	Remesh	58	0.02
58	Flixmedia	54	0.02
59	CEIC Data	53	0.02
60	MaritzCX	52	0.02
61	Quantifind Signum	52	0.02
62	SSI Suite	43	0.01
63	MetrixLab	42	0.01
64	MilwardBrownDigital	40	0.01
65	Checkbox Survey	37	0.01
66	Roy Morgan	36	0.01
67	Aranca	35	0.01
68	qriously	29	0.01
69	Tracxn	28	0.01
70	Appinio	28	0.01
71	Contify	26	0.01
72	AppFireworks	26	0.01
73	Retviews	26	0.01
74	CheckMarket	22	0.01
75	Crunchbase Pro	21	0.01
76	SurveyLegend	19	0.01
77	Appfigures	19	0.01
78	Netscribes	18	0.01
79	VoiceFive	17	0.01
80	Enlyft	16	0.00
81	C-Radar	14	0.00
82	QuickTapSurvey	13	0.00
83	Govini	13	0.00
84	OnFrontiers	13	0.00
85	Pulsar RESEARCH	12	0.00
86	Focus Pointe Global	12	0.00
87	CubeIQ	11	0.00
88	Perksy	11	0.00
89	Buzzilla	10	0.00
90	CoolTool	9	0.00
91	ClassApps SelectSurvey.NET	8	0.00
92	Ugam	8	0.00
93	Conjoint.ly	8	0.00
94	IHS Connect	7	0.00
95	7Park Data	7	0.00
96	UserBob	7	0.00
97	Mindswarms	6	0.00
98	PreScouter	6	0.00
99	Argus Information and Advisory Services	6	0.00
100	MRDCL	6	0.00
101	Effective Measure	4	0.00
102	Vision Critical	4	0.00
103	Orb Intelligence	4	0.00
104	Omnity	4	0.00
105	VoicePolls	4	0.00
106	Liveminds	4	0.00
107	SoloCheck	3	0.00
108	eComSpy	3	0.00
109	Nebu DubInterViewer	3	0.00
110	Test4startup	3	0.00
111	DataPlay	2	0.00
112	PipeCandy	2	0.00
113	inkybee	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Market Research software market leaders?

Top leaders in the category for Market Research software are Typeform, Qualtrics, SurveyMonkey. Here, you can view a full list of Market Research tools in the market.