IRI

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IRI provides the information, analytics, business intelligence solutions to CPG, retail and healthcare companies to drive their business.

Top Competitors and Alternatives of IRI

The top three of IRI’s competitors in the Market Research category are Typeform with 29.21%, SurveyMonkey with 26.79%, Qualtrics with 13.68% market share.

    Top Competitors and Alternatives of IRI

    The top three of IRI’s competitors in the Market Research category are Typeform with 29.21%, SurveyMonkey with 26.79%, Qualtrics with 13.68% market share.

    Customers of IRI

    Around the world in 2023, over 452 companies have started using IRI as Market Research tool.

    Customers Employee Range City Region Country Social Links
    FrieslandCampina NV 10,000+ Amersfoort Utrecht Netherlands
    Acosta, Inc. 10,000+ Jacksonville Florida United States
    Danone SA 10,000+ Paris Ile-de-france France
    GlaxoSmithKline 10,000+ Brentford England United Kingdom
    Mars, Inc. 10,000+ Mclean Virginia United States
    Anheuser - Busch InBev 10,000+ Leuven Flanders Belgium
    Southern Glazer's Wine & Spirits 10,000+ Miami Florida United States
    Dole Food Company, Inc. 10,000+ Westlake Village California United States
    Nestle SA 10,000+ Vevey Vaud Switzerland
    The Hershey Company 10,000+ Hershey Pennsylvania United States

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    IRI Customers by Industry

    The three top industries that use IRI for Market Research are Marketing (31), Retail (21), Sales (21).

    IRI Customers by Employee Size

    The majority of IRI’s customers for the market-research category fall in the company size of 10,000+ employees (147 companies), 1,000 - 4,999 employees (95 companies), 100 - 249 employees (50 companies).

    IRI Customers by Geography

    The top three geographies of IRI for market-research are the United States with 328(70.39%), United Kingdom with 30(6.44%), Canada with 15(3.22%) customers respectively.

    Employees of IRI

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    FAQ

    Find answers to the most often asked questions by users.

    Who are the top IRI competitors?

    IRI’s Top competitors in the market-research category are Typeform, SurveyMonkey, Qualtrics. You can view a full list of IRI competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of IRI and 40,000 other technologies on the internet.You can also compare IRI and its feature with top competitors here : IRI vs Typeform IRI vs SurveyMonkey IRI vs Qualtrics .

    What is IRI customer distribution based on company size?

    The majority of IRI’s customers for the market-research category fall in the company size of 10,000+ employees (147 companies), 1,000 - 4,999 employees (95 companies), 100 - 249 employees (50 companies). You can view a distribution chart of IRI customers by company size here.

    What is IRI market share in the market-research?

    IRI has market share of 0.19% in market-research market. IRI competes with 116 competitor tools in market-research category. The top alternatives for IRI market-research tool are Typeform with 29.21%, SurveyMonkey with 26.79%, Qualtrics with 13.68% market share.

    What are the top industries that use IRI?

    Top industries that use IRI for market-research are Marketing (31), Retail (21), Sales (21).

    What are the top countries that use IRI?

    Around the world in 2023, over 452 companies have started using IRI as market-research tool. Companies using IRI for market-research are majorly from United States with 328 customers. 70.39% of IRI customers are from the United States. Other top countries using IRI are United Kingdom and Canada with 30(6.44%) and 15(3.22%) customers respectively.

    Justine Lyon
    Justine Lyon
    Senior VP of Sales, Ally
    At my previous organization we used Zoominfo and LInkedIn Navigator for contact, Bombora for intent and DiscoverOrg for account info. When I joined Ally where we use 6sense, I found it to be as valuable as all the other tools combined!
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