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GFK

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GfK is a global market research company that provides data and insights to help businesses make informed decisions.

Market Research
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Market Share of GFK

Current Customer(s)

1421

Market Share (Est.)

0.54%

Ranking

#12

Top Competitors and Alternatives of GFK

The top three of GFK’s competitors in the Market Research category are Typeform with 38.50%, SurveyMonkey with 24.82%, Qualtrics with 11.51% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Typeform10054338.50%GFK vs Typeform
SurveyMonkey6481224.82%GFK vs SurveyMonkey
Qualtrics3004511.51%GFK vs Qualtrics
Crunchbase187177.17%GFK vs Crunchbase
Clutch159816.12%GFK vs Clutch
Alchemer59412.27%GFK vs Alchemer
Clearbit45261.73%GFK vs Clearbit
Pitchbook29571.13%GFK vs Pitchbook
Verint18600.71%GFK vs Verint
Kantar18010.69%GFK vs Kantar
Audience project16170.62%GFK vs Audience project
Owler10120.39%GFK vs Owler
Confirmit10030.38%GFK vs Confirmit
Vizu9340.36%GFK vs Vizu
Psyma6020.23%GFK vs Psyma
Sensor Tower4540.17%GFK vs Sensor Tower
IBM SPSS Data Collection3980.15%GFK vs IBM SPSS Data Collection
Dedoose3770.14%GFK vs Dedoose
CivicScience3720.14%GFK vs CivicScience
Dataweave3430.13%GFK vs Dataweave
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Popular Comparisons

Top Competitors and Alternatives of GFK

The top three of GFK’s competitors in the Market Research category are Typeform with 38.50%, SurveyMonkey with 24.82%, Qualtrics with 11.51% market share.

GFK vs Typeform

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GFK vs SurveyMonkey

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GFK vs Qualtrics

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GFK vs Crunchbase

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GFK vs Clutch

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GFK vs Alchemer

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GFK vs Clearbit

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GFK vs Pitchbook

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Customers of GFK

Around the world in 2025, over 1421 companies have started using GFK as Market Research tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Bridgestone Americas10,000+JacksonNew JerseyUnited States
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Oki10,000+TokyoTokyoJapan
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AARP10,000+Washington, D.C.Washington, D.C.United States
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Delta Air Lines10,000+AtlantaGeorgiaUnited States
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KPMG10,000+LondonEnglandUnited Kingdom
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FedEx10,000+MemphisTennesseeUnited States
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Zoetis10,000+ParsippanyNew JerseyUnited States
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NatWest Group10,000+EdinburghScotlandUnited Kingdom
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LEGO10,000+BillundSouth DenmarkDenmark
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Boehringer Ingelheim10,000+MainzRheinland-PfalzGermany
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GFK Customers by Products and Services

The top three products and services offering customers that use GFK for Market Research are Marketing (58), Advertising (50), Digital Marketing (46).

Customers

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GFK Customers by Employee Size

The majority of GFK's customers for the market-research category fall in the company size of 10,000+ employees (324 companies), 1,000 - 4,999 employees (250 companies), 5,000 - 9,999 employees (166 companies).

Employee Size

GFK Customers by Geography

The top three geographies of GFK for market-research are the United States with 408(38.53%), Germany with 166(15.68%), United Kingdom with 119(11.24%) customers respectively.

Customers

Employees of GFK

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Market Research

FAQ

Find answers to the most often asked questions by users.

Who are the top GFK competitors?

GFK’s Top competitors in the market-research category are Typeform, SurveyMonkey, Qualtrics. You can view a full list of GFK competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of GFK and 40,000 other technologies on the internet. You can also compare GFK and its feature with top competitors here : GFK vs Typeform GFK vs SurveyMonkey GFK vs Qualtrics.

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What is GFK customer distribution based on company size?

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What is GFK market share in the market-research?

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What are the top countries that use GFK?

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What are the top industries that use GFK?

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