Activate & Convert

Make your move while it still matters.

A signal shows up. By the time it reaches someone, the moment’s gone. Put buyer intelligence to work across sales and marketing so the right accounts get relevant engagement while buyers are still open to it.

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The Challenge

Seeing isn't the same as acting.

The signal arrived, the response didn't.

Intent and engagement only matter if someone acts on them. When they sit in dashboards or disconnected systems, the moment passes before sales or marketing responds.

Buyers don't experience your org chart.

Advertising, marketing, and sales can all engage the same account with different messages, priorities, and timing. To the buyer, that feels like one company that doesn't know what it's already said.

One champion can't carry the deal.

B2B decisions involve buying groups, but engagement often stays with the first person who responds. Other decision-makers go untouched, and one contact carries the deal internally.

How 6sense helps

Close the gap between signal and response.

Act on the same buyer context across teams, personalize outreach, and reach the whole buying group the moment interest shows.

Trigger the right play.

Intelligent Workflows turn buying signals into sales and marketing plays across the channels and tools your teams already use.

Engage as one team.

Run advertising, digital experiences, and seller outreach from shared account intelligence, so buyers meet one company, not three.

Personalize without extra research.

Draft outreach grounded in what an account is researching, so sellers add relevance without adding research time.

Reach more of the buying group.

Find the missing members of each buying group, with the account context to engage more decision-makers.

See what success looks like.

Marketing, sales, and operations finally work from the same source of truth — the same signals, the same timing cues, and the same understanding of which accounts are actually ready.

Angela Borseti, Senior Manager of Marketing, OpenText

27%

new potential marketing-influenced revenue in 30 days

600%

lift in conversion rate

15%

lift in anonymous web activity

The amount of work Email Agents do in a day would take someone on my team a week to do. It’s like having five more SDRs working simultaneously.

Walker Smith, Manager of Sales Development, Custom Truck One Source

738

hours of work saved per week

132

qualified contacts within 5 weeks

$6M

pipeline generated within 5 weeks

The intent data told us who to talk to. AI Email is what made actually talking to them possible, over months, without hiring anyone to do it.

Stephan Cherek, Account-based Marketing Manager, Gilson

54%

Open Rate

4%

Response Rate

$250K

New Pipeline Generated

Not having 6sense is like walking into a room with the lights off. How would you know where to look for the accounts that matter in the market? That’s what 6sense has brought to us.

Carole Groombridge Senior Director of Global Marketing Programs, Ivanti

$263.2M

in influenced pipeline

154%

increase in win rates YoY

43%

increase in average deal sizes

Who it helps.

Marketing

Most of the buying journey is invisible until a form fill, and by then the message is already late.

Sales

Reps don't know who else is on the buying committee, or whether an account has real signal versus just being a name on a cold list.

RevOps

Firmographic, contact, technographic, and intent data live in separate systems that don't reconcile.

Explore more solutions.

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Revenue Marketing

Turn buying signals into action that builds pipeline.

Explore Revenue Marketing

Sales Intelligence

Turn buyer signals into your team’s next deal.

Explore Sales Intelligence

Data and Intelligence

Turn buyer signals into intelligence every team can act on.

Explore Data & Intelligence
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Move on buyer interest, together.

See how 6sense helps sales and marketing act on the right accounts, with the context to make every interaction relevant.

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