How they work with us
Goodway Group works with clients to to optimize 6sense platform utilization and align audience insights with business goals. Their team designs full-funnel campaigns with comprehensive frameworks for audience segmentation, messaging, and KPIs while measuring brand impact across the customer journey.
How they help you win
- Provide end-to-end support across implementation, strategy, managed services, and performance creative
- Leverage 6sense’s AI-powered insights and intent data to drive more efficient demand generation
- Seamlessly integrate 6sense with CRM, marketing automation, and media platforms
- Develop and execute strategic ABM and demand generation programs
- Deliver full-service managed media execution across programmatic, search, social, and CTV channels
Testimonials
- A leading payment services provider achieved 7x higher conversion rates among key accounts after Goodway Group implemented 6sense’s AI-driven ABM platform
- Generated $12.8M in pipeline revenue by eliminating 53% of low-intent accounts and redirecting media spend toward high-priority targets
- One business line accounted for 80% of Closed/Won opportunities through precise account prioritization
Ideal fit
Goodway Group typically serves U.S.-based B2B SaaS and Business Service companies with annual revenue between $200 million and $800 million.



