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Pardot

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Use Salesforce Pardot to nurture leads, automate lead assignment, qualify leads, track prospect activity, set up alerts, generate reports.

Lead Management
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Market Share of Pardot

Current Customer(s)

24577

Market Share (Est.)

4.74%

Ranking

#8

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Lead Management category are Salesforce CRM with 28.17%, QuickBase with 6.54%, HubSpot CRM with 6.38% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Salesforce CRM14605428.17%Pardot vs Salesforce CRM
QuickBase339316.54%Pardot vs QuickBase
HubSpot CRM331056.38%Pardot vs HubSpot CRM
Leadfeeder270225.21%Pardot vs Leadfeeder
monday.com265955.13%Pardot vs monday.com
Airtable247704.78%Pardot vs Airtable
Zoho CRM247114.77%Pardot vs Zoho CRM
MailMunch244344.71%Pardot vs MailMunch
Marketo207604.00%Pardot vs Marketo
Pipedrive187663.62%Pardot vs Pipedrive
Drift123542.38%Pardot vs Drift
Infusionsoft116172.24%Pardot vs Infusionsoft
SharpSpring101951.97%Pardot vs SharpSpring
Survicate78971.52%Pardot vs Survicate
Freshsales71341.38%Pardot vs Freshsales
Drip62611.21%Pardot vs Drip
Livestorm57411.11%Pardot vs Livestorm
SendX52591.01%Pardot vs SendX
WhatConverts47350.91%Pardot vs WhatConverts
SugarCRM42810.83%Pardot vs SugarCRM
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Popular Comparisons

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Lead Management category are Salesforce CRM with 28.17%, QuickBase with 6.54%, HubSpot CRM with 6.38% market share.

Pardot vs Salesforce CRM

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Pardot vs QuickBase

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Pardot vs HubSpot CRM

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Pardot vs Leadfeeder

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Pardot vs monday.com

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Pardot vs Airtable

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Pardot vs Zoho CRM

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Pardot vs MailMunch

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Customers of Pardot

Around the world in 2026, over 24520 companies have started using Pardot as Lead Management tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Michelin10,000+Clermont-FerrandAuvergne-Rhone-AlpesFrance
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Sensormatic10,000+NeuhausenSchaffhausenSwitzerland
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Sappi10,000+JohannesburgGautengSouth Africa
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Viessmann Manufacturing Company Inc.10,000+WarwickRhode IslandUnited States
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American Society For Quality10,000+MilwaukeeWisconsinUnited States
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Goldman Sachs10,000+New York CityNew YorkUnited States
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Schneider Electric SE10,000+Rueil-MalmaisonIle-de-FranceFrance
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Alibaba Group10,000+HangzhouZhejiangPeople's Republic of China
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Geotab10,000+OakvilleOntarioCanada
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TechAcademy10,000+TokyoTokyoJapan
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Pardot Customers by Products and Services

The top three products and services offering customers that use Pardot for Lead Management are Marketing (352), Digital Marketing (330), Consulting (325).

Customers

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Pardot Customers by Employee Size

The majority of Pardot's customers for the lead-management category fall in the company size of 100 - 249 employees (5891 companies), 20 - 49 employees (5809 companies), 0 - 9 employees (3834 companies).

Employee Size

Pardot Customers by Geography

The top three geographies of Pardot for lead-management are the United States with 13196(61.59%), Japan with 1842(8.60%), United Kingdom with 1842(8.60%) customers respectively.

Customers

Employees of Pardot

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Also see other Products/Services by Pardot in:

Online Marketing
Lead Generation
Landing Pages
Lead Capture
Predictive Lead Scoring

FAQ

Find answers to the most often asked questions by users.

Who are the top Pardot competitors?

Pardot’s Top competitors in the lead-management category are Salesforce CRM, QuickBase, HubSpot CRM. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs Salesforce CRM Pardot vs QuickBase Pardot vs HubSpot CRM.

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What is Pardot customer distribution based on company size?

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What is Pardot market share in the lead-management?

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What are the top countries that use Pardot?

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What are the top industries that use Pardot?

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