Pardot
Use Salesforce Pardot to nurture leads, automate lead assignment, qualify leads, track prospect activity, set up alerts, generate reports.
Market Share of Pardot
Current Customer(s)
31644
Market Share (Est.)
6.95%
Ranking
#2
Top Competitors and Alternatives of Pardot
The top three of Pardot’s competitors in the Lead Management category are Salesforce CRM with 25.81%, Leadfeeder with 6.16%, MailMunch with 5.57% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Salesforce CRM | 117589 | 25.81% | Pardot vs Salesforce CRM |
| Leadfeeder | 28077 | 6.16% | Pardot vs Leadfeeder |
| MailMunch | 25364 | 5.57% | Pardot vs MailMunch |
| HubSpot CRM | 24985 | 5.48% | Pardot vs HubSpot CRM |
| Marketo | 24654 | 5.41% | Pardot vs Marketo |
| QuickBase | 22189 | 4.87% | Pardot vs QuickBase |
| Airtable | 22107 | 4.85% | Pardot vs Airtable |
| Zoho CRM | 19586 | 4.30% | Pardot vs Zoho CRM |
| monday.com | 17520 | 3.85% | Pardot vs monday.com |
| Drift | 16012 | 3.51% | Pardot vs Drift |
| Pipedrive | 14353 | 3.15% | Pardot vs Pipedrive |
| Infusionsoft | 13927 | 3.06% | Pardot vs Infusionsoft |
| SharpSpring | 13107 | 2.88% | Pardot vs SharpSpring |
| Drip | 7490 | 1.64% | Pardot vs Drip |
| Livestorm | 6307 | 1.38% | Pardot vs Livestorm |
| Freshsales | 5713 | 1.25% | Pardot vs Freshsales |
| WhatConverts | 4169 | 0.92% | Pardot vs WhatConverts |
| Autopilot | 4108 | 0.90% | Pardot vs Autopilot |
| Sleeknote | 4059 | 0.89% | Pardot vs Sleeknote |
| SugarCRM | 3376 | 0.74% | Pardot vs SugarCRM |
Popular Comparisons
Top Competitors and Alternatives of Pardot
The top three of Pardot’s competitors in the Lead Management category are Salesforce CRM with 25.81%, Leadfeeder with 6.16%, MailMunch with 5.57% market share.
Pardot vs Salesforce CRM
Pardot vs Leadfeeder
Pardot vs MailMunch
Pardot vs HubSpot CRM
Pardot vs Marketo
Pardot vs QuickBase
Pardot vs Airtable
Pardot vs Zoho CRM
Customers of Pardot
Around the world in 2025, over 31644 companies have started using Pardot as Lead Management tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Nationwide | 10,000+ | Columbus | Ohio | United States |     |
| Barnes & Noble College | 10,000+ | Newark | New Jersey | United States | |
| Diehl | 10,000+ | Nuernberg | Bavaria | Germany | |
| MillerKnoll | 10,000+ | Zeeland | Michigan | United States | |
| CHEP | 10,000+ | Orlando | Florida | United States | |
| UNC | 10,000+ | Chapel Hill | North Carolina | United States | |
| Lifetouch | 10,000+ | Eden Prairie | Minnesota | United States | |
| Parsons | 10,000+ | Centreville | Virginia | United States | |
| Synechron | 10,000+ | New York City | New York | United States | |
| Oshkosh Corporation | 10,000+ | Oshkosh | Wisconsin | United States | |
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Pardot Customers by Products and Services
The top three products and services offering customers that use Pardot for Lead Management are Marketing (483), Saas (408), Consulting (388).
Customers
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Pardot Customers by Employee Size
The majority of Pardot's customers for the lead-management category fall in the company size of 20 - 49 employees (7612 companies), 100 - 249 employees (6974 companies), 0 - 9 employees (4180 companies).
Employee Size
Pardot Customers by Geography
The top three geographies of Pardot for lead-management are the United States with 18667(65.57%), United Kingdom with 2249(7.90%), Japan with 1956(6.87%) customers respectively.
Customers
Employees of Pardot
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FAQ
Find answers to the most often asked questions by users.
Who are the top Pardot competitors?
Pardot’s Top competitors in the lead-management category are Salesforce CRM, Leadfeeder, MailMunch. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs Salesforce CRM Pardot vs Leadfeeder Pardot vs MailMunch.
What is Pardot customer distribution based on company size?
What is Pardot market share in the lead-management?
What are the top countries that use Pardot?
What are the top industries that use Pardot?
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