Lead Generation

Gain market share and customer base information about the top Lead Generation software. Check out our list of Lead Generation Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies

301938

Companies

Movements

Categories related to Lead Generation

Top 5 Lead Generation technologies in 2023

Over 301,938 companies are using Lead Generation tools. HubSpot Marketing Hub with 41.98% market share (126,742 customers), Pardot with 11.51% market share (34,742 customers), Marketo with 8.55% market share (25,810 customers),

HubSpot Marketing Hub

41.98 %

Market Share

126742

Customers
Pardot

11.51 %

Market Share

34742

Customers
Marketo

8.55 %

Market Share

25810

Customers
Leadfeeder

8.13 %

Market Share

24537

Customers
OptinMonster

8.03 %

Market Share

24253

Customers
Others

21.81 %

Market Share

65854

Customers

Lead Generation Customers by Employee Size

The majority of Lead Generation category falls in the company size of 0 - 9 employees (80,350 companies), 20 - 49 employees (77,326 companies), 100 - 249 employees (31,267 companies).

Lead Generation Customers by Geography

Companies using Lead Generation technology software are majorly from the United States with 144,053 (65.11%), United Kingdom with 22,116 (10.00%), Canada with 11,911 (5.38%) customers respectively.

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Lead Generation Customers by Industry

Top industries that use Lead Generation for Professional Services (71,179), Technology (50,201), Retail and CPG (15,175).

Market Share for Top Lead Generation Technologies

Analyze the market share of popular Lead Generation technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share
1	HubSpot Marketing Hub	126742	41.98 (%)
2	Pardot	34742	11.51 (%)
3	Marketo	25810	8.55 (%)
4	Leadfeeder	24537	8.13 (%)
5	OptinMonster	24253	8.03 (%)
6	Drift	15706	5.20 (%)
7	WordStream Advisor	12492	4.14 (%)
8	Pipedrive	11375	3.77 (%)
9	Leadinfo	5276	1.75 (%)
10	Sleeknote	4521	1.50 (%)
11	Albacross	4233	1.40 (%)
12	Uberflip	3018	1.00 (%)
13	Salesfusion	2596	0.86 (%)
14	Lead Liaison	2119	0.70 (%)
15	PathFactory	679	0.22 (%)
16	VisitorTrack	611	0.20 (%)
17	Qualifio	438	0.15 (%)
18	Leadberry	417	0.14 (%)
19	Happierleads	414	0.14 (%)
20	LeadBoxer	289	0.10 (%)
21	Jumplead	245	0.08 (%)
22	Envoke	211	0.07 (%)
23	CIENCE	205	0.07 (%)
24	Cognism	190	0.06 (%)
25	LeadsBridge	133	0.04 (%)
26	Wheel of Popups	124	0.04 (%)
27	Digioh	99	0.03 (%)
28	Cliently	81	0.03 (%)
29	Vainu	73	0.02 (%)
30	EverString	50	0.02 (%)
31	Mr. E by EasyLeadz	39	0.01 (%)
32	hubsell	34	0.01 (%)
33	Akkroo	33	0.01 (%)
34	Growlabs	27	0.01 (%)
35	Visiblee	21	0.01 (%)
36	Martal Group	21	0.01 (%)
37	DataLead	19	0.01 (%)
38	Lynkos	18	0.01 (%)
39	emfluence	18	0.01 (%)
40	SalesHawk	9	0.00 (%)
41	Leadiro	8	0.00 (%)
42	Data Axle Genie	6	0.00 (%)
43	SalesOptimize	4	0.00 (%)
44	LeadSift	2	0.00 (%)

Technology	Market share
HubSpot Marketing Hub	41.98 (%)
Pardot	11.51 (%)
Marketo	8.55 (%)
Leadfeeder	8.13 (%)
OptinMonster	8.03 (%)
Drift	5.20 (%)
WordStream Advisor	4.14 (%)
Pipedrive	3.77 (%)
Leadinfo	1.75 (%)
Sleeknote	1.50 (%)
Albacross	1.40 (%)
Uberflip	1.00 (%)
Salesfusion	0.86 (%)
Lead Liaison	0.70 (%)
PathFactory	0.22 (%)
VisitorTrack	0.20 (%)
Qualifio	0.15 (%)
Leadberry	0.14 (%)
Happierleads	0.14 (%)
LeadBoxer	0.10 (%)
Jumplead	0.08 (%)
Envoke	0.07 (%)
CIENCE	0.07 (%)
Cognism	0.06 (%)
LeadsBridge	0.04 (%)
Wheel of Popups	0.04 (%)
Digioh	0.03 (%)
Cliently	0.03 (%)
Vainu	0.02 (%)
EverString	0.02 (%)
Mr. E by EasyLeadz	0.01 (%)
hubsell	0.01 (%)
Akkroo	0.01 (%)
Growlabs	0.01 (%)
Visiblee	0.01 (%)
Martal Group	0.01 (%)
DataLead	0.01 (%)
Lynkos	0.01 (%)
emfluence	0.01 (%)
SalesHawk	0.00 (%)
Leadiro	0.00 (%)
Data Axle Genie	0.00 (%)
SalesOptimize	0.00 (%)
LeadSift	0.00 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Lead Generation software market leaders?

Top leaders in the category for Lead Generation software are HubSpot Marketing Hub, Pardot, Marketo. Here, you can view a full list of Lead Generation tools in the market.

How many companies use Lead Generation software these days?

Around the world in 2023, over 264,884 companies are currently using one or more Lead Generation software. Out of these, there are 144,053 companies using Lead Generation tools that are originally from the United States .

Which company has the most significant market share in the Lead Generation software space?

The top few companies that have the most significant market share in the Lead Generation space are HubSpot Marketing Hub with 41.98 % of market share, and Pardot with 11.51 % of market share and Marketo with 8.55 % of market share . Check for other Lead Generation technologies market share here.