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Marketo

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Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nu...Read more

Lead Generation
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Market Share of Marketo

Current Customer(s)

26337

Market Share (Est.)

7.77%

Ranking

#5

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Lead Generation category are HubSpot Marketing Hub with 48.01%, OptinMonster with 9.85%, Pardot with 9.07% market share.

TechnologyDomainsMarket Share (Est.)Versus page
HubSpot Marketing Hub16278748.01%Marketo vs HubSpot Marketing Hub
OptinMonster333829.85%Marketo vs OptinMonster
Pardot307529.07%Marketo vs Pardot
Leadfeeder290608.57%Marketo vs Leadfeeder
Pipedrive151174.46%Marketo vs Pipedrive
Drift126833.74%Marketo vs Drift
Leadinfo116923.45%Marketo vs Leadinfo
Albacross47041.39%Marketo vs Albacross
Sleeknote39371.16%Marketo vs Sleeknote
Uberflip22000.65%Marketo vs Uberflip
Salesfusion18390.54%Marketo vs Salesfusion
Happierleads8360.25%Marketo vs Happierleads
PathFactory6120.18%Marketo vs PathFactory
Envoke4580.14%Marketo vs Envoke
Qualifio4370.13%Marketo vs Qualifio
Cognism3420.10%Marketo vs Cognism
Constant Contact Lead Gen & CRM3410.10%Marketo vs Constant Contact Lead Gen & CRM
VisitorTrack3000.09%Marketo vs VisitorTrack
Lead Liaison3000.09%Marketo vs Lead Liaison
LeadBoxer2710.08%Marketo vs LeadBoxer
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Popular Comparisons

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Lead Generation category are HubSpot Marketing Hub with 48.01%, OptinMonster with 9.85%, Pardot with 9.07% market share.

Marketo vs HubSpot Marketing Hub

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Marketo vs OptinMonster

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Marketo vs Pardot

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Marketo vs Leadfeeder

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Marketo vs Pipedrive

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Marketo vs Drift

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Marketo vs Leadinfo

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Marketo vs Albacross

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Customers of Marketo

Around the world in 2025, over 26336 companies have started using Marketo as Lead Generation tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Bristol Myers Squibb10,000+PrincetonNew JerseyUnited States
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First Citizens Bank10,000+RaleighNorth CarolinaUnited States
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Stanford University10,000+StanfordCaliforniaUnited States
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Salesforce10,000+San FranciscoCaliforniaUnited States
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CHI Health10,000+OmahaNebraskaUnited States
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Mitie10,000+LondonEnglandUnited Kingdom
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ニチイ学館10,000+TokyoTokyoJapan
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Insight10,000+ChandlerArizonaUnited States
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Citrix10,000+Fort LauderdaleFloridaUnited States
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U.S. Bank10,000+MinneapolisMinnesotaUnited States
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Marketo Customers by Products and Services

The top three products and services offering customers that use Marketo for Lead Generation are Marketing (510), Digital Marketing (465), Saas (455).

Customers

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Marketo Customers by Employee Size

The majority of Marketo's customers for the lead-generation category fall in the company size of 100 - 249 employees (5344 companies), 20 - 49 employees (5316 companies), 0 - 9 employees (3786 companies).

Employee Size

Marketo Customers by Geography

The top three geographies of Marketo for lead-generation are the United States with 16217(70.17%), United Kingdom with 1681(7.27%), Canada with 1048(4.53%) customers respectively.

Customers

Employees of Marketo

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Also see other Products/Services by Marketo in:

Marketing Analytics
Campaign Management
Social Media
Online Marketing
Sales Force Automation

FAQ

Find answers to the most often asked questions by users.

Who are the top Marketo competitors?

Marketo’s Top competitors in the lead-generation category are HubSpot Marketing Hub, OptinMonster, Pardot. You can view a full list of Marketo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet. You can also compare Marketo and its feature with top competitors here : Marketo vs HubSpot Marketing Hub Marketo vs OptinMonster Marketo vs Pardot.

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What is Marketo customer distribution based on company size?

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What is Marketo market share in the lead-generation?

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What are the top countries that use Marketo?

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What are the top industries that use Marketo?

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