Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation, a Salesforce.com company.
Current Customer(s)
Market Share (Est.)
Ranking
The top three of Pardot’s competitors in the Lead Generation category are HubSpot Marketing Hub with 47.34%, OptinMonster with 9.55%, Leadfeeder with 8.77% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| HubSpot Marketing Hub | 161149 | 47.34% | Pardot vs HubSpot Marketing Hub |
| OptinMonster | 32519 | 9.55% | Pardot vs OptinMonster |
| Leadfeeder | 29836 | 8.77% | Pardot vs Leadfeeder |
| Marketo | 26147 | 7.68% | Pardot vs Marketo |
| Pipedrive | 18789 | 5.52% | Pardot vs Pipedrive |
| Leadinfo | 13020 | 3.83% | Pardot vs Leadinfo |
| Drift | 11740 | 3.45% | Pardot vs Drift |
| Albacross | 4549 | 1.34% | Pardot vs Albacross |
| Sleeknote | 4023 | 1.18% | Pardot vs Sleeknote |
| Salesfusion | 2334 | 0.69% | Pardot vs Salesfusion |
| Uberflip | 2088 | 0.61% | Pardot vs Uberflip |
| Happierleads | 884 | 0.26% | Pardot vs Happierleads |
| Envoke | 705 | 0.21% | Pardot vs Envoke |
| PathFactory | 575 | 0.17% | Pardot vs PathFactory |
| Cognism | 542 | 0.16% | Pardot vs Cognism |
| Qualifio | 528 | 0.16% | Pardot vs Qualifio |
| Constant Contact Lead Gen & CRM | 464 | 0.14% | Pardot vs Constant Contact Lead Gen & CRM |
| Lead Liaison | 410 | 0.12% | Pardot vs Lead Liaison |
| LeadBoxer | 259 | 0.08% | Pardot vs LeadBoxer |
| VisitorTrack | 247 | 0.07% | Pardot vs VisitorTrack |
Popular Comparisons
The top three of Pardot’s competitors in the Lead Generation category are HubSpot Marketing Hub with 47.34%, OptinMonster with 9.55%, Leadfeeder with 8.77% market share.
Pardot vs HubSpot Marketing Hub
Pardot vs OptinMonster
Pardot vs Leadfeeder
Pardot vs Marketo
Pardot vs Pipedrive
Pardot vs Leadinfo
Pardot vs Drift
Pardot vs Albacross
Around the world in 2026, over 28114 companies have started using Pardot as Lead Generation tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| IBM | 10,000+ | Armonk | New York | United States | |
| Capita | 10,000+ | London | England | United Kingdom | |
| Autovista Group | 10,000+ | London | England | United Kingdom | |
| Calendly | 10,000+ | Atlanta | Georgia | United States | |
| Denver Public Schools | 10,000+ | Denver | Colorado | United States | |
| PwC | 10,000+ | London | England | United Kingdom | |
| UPM | 10,000+ | Helsinki | Uusimaa | Finland | |
| Savers | Value Village | 10,000+ | Bellevue | Washington | United States | |
| Pacific Gas & Electric Company | 10,000+ | Oakland | California | United States | |
| Boston Scientific | 10,000+ | Marlborough | Massachusetts | United States |
The top three products and services offering customers that use Pardot for Lead Generation are Marketing (435), Digital Marketing (394), Saas (392).
Customers
The majority of Pardot's customers for the lead-generation category fall in the company size of 100 - 249 employees (7380 companies), 20 - 49 employees (6803 companies), 0 - 9 employees (3963 companies).
Employee Size
The top three geographies of Pardot for lead-generation are the United States with 15281(61.94%), United Kingdom with 2108(8.54%), Japan with 1904(7.72%) customers respectively.
Customers
Find answers to the most often asked questions by users.
Who are the top Pardot competitors?
Pardot’s Top competitors in the lead-generation category are HubSpot Marketing Hub, OptinMonster, Leadfeeder. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs HubSpot Marketing Hub Pardot vs OptinMonster Pardot vs Leadfeeder.
What is Pardot customer distribution based on company size?
What is Pardot market share in the lead-generation?
What are the top countries that use Pardot?
What are the top industries that use Pardot?
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