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Pardot

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Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation​, a Salesforce.com company.

Lead Generation
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Market Share of Pardot

Current Customer(s)

30350

Market Share (Est.)

8.83%

Ranking

#2

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Lead Generation category are HubSpot Marketing Hub with 46.55%, OptinMonster with 8.74%, Leadfeeder with 8.68% market share.

TechnologyDomainsMarket Share (Est.)Versus page
HubSpot Marketing Hub15999846.55%Pardot vs HubSpot Marketing Hub
OptinMonster300448.74%Pardot vs OptinMonster
Leadfeeder298368.68%Pardot vs Leadfeeder
Marketo285378.30%Pardot vs Marketo
Pipedrive189455.51%Pardot vs Pipedrive
Leadinfo140224.08%Pardot vs Leadinfo
Drift133223.88%Pardot vs Drift
Albacross45271.32%Pardot vs Albacross
Sleeknote38781.13%Pardot vs Sleeknote
Salesfusion22820.66%Pardot vs Salesfusion
Uberflip20360.59%Pardot vs Uberflip
Happierleads8470.25%Pardot vs Happierleads
Envoke7790.23%Pardot vs Envoke
Lead Liaison6690.19%Pardot vs Lead Liaison
PathFactory5730.17%Pardot vs PathFactory
Cognism5500.16%Pardot vs Cognism
Qualifio5440.16%Pardot vs Qualifio
Constant Contact Lead Gen & CRM4420.13%Pardot vs Constant Contact Lead Gen & CRM
LeadBoxer2620.08%Pardot vs LeadBoxer
VisitorTrack2020.06%Pardot vs VisitorTrack
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Popular Comparisons

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Lead Generation category are HubSpot Marketing Hub with 46.55%, OptinMonster with 8.74%, Leadfeeder with 8.68% market share.

Pardot vs HubSpot Marketing Hub

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Pardot vs OptinMonster

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Pardot vs Leadfeeder

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Pardot vs Marketo

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Pardot vs Pipedrive

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Pardot vs Leadinfo

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Pardot vs Drift

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Pardot vs Albacross

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Customers of Pardot

Around the world in 2026, over 30283 companies have started using Pardot as Lead Generation tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Metso10,000+EspooUusimaaFinland
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Tyco10,000+PrincetonNew JerseyUnited States
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Parexel10,000+DurhamNorth CarolinaUnited States
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Ingredion Ventures10,000+WestchesterIllinoisUnited States
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Bridgestone Americas10,000+NashvilleTennesseeUnited States
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IndiaMART InterMESH Limited10,000+NoidaUttar PradeshIndia
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Youtube10,000+San BrunoCaliforniaUnited States
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Dentons10,000+LondonEnglandUnited Kingdom
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Change.org10,000+San FranciscoCaliforniaUnited States
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Bausch & Lomb10,000+BridgewaterNew JerseyUnited States
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Pardot Customers by Products and Services

The top three products and services offering customers that use Pardot for Lead Generation are Marketing (427), Digital Marketing (403), Saas (393).

Customers

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Pardot Customers by Employee Size

The majority of Pardot's customers for the lead-generation category fall in the company size of 100 - 249 employees (7481 companies), 20 - 49 employees (7267 companies), 0 - 9 employees (4586 companies).

Employee Size

Pardot Customers by Geography

The top three geographies of Pardot for lead-generation are the United States with 17286(64.77%), United Kingdom with 2157(8.08%), Japan with 1877(7.03%) customers respectively.

Customers

Employees of Pardot

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Also see other Products/Services by Pardot in:

Lead Generation
Sales Force Automation
Online Marketing
Campaign Management
Marketing Analytics

FAQ

Find answers to the most often asked questions by users.

Who are the top Pardot competitors?

Pardot’s Top competitors in the lead-generation category are HubSpot Marketing Hub, OptinMonster, Leadfeeder. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs HubSpot Marketing Hub Pardot vs OptinMonster Pardot vs Leadfeeder.

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What is Pardot customer distribution based on company size?

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What is Pardot market share in the lead-generation?

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What are the top countries that use Pardot?

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What are the top industries that use Pardot?

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