Campaign Management

Gain market share and customer base information about the top Campaign Management software. Check out our list of Campaign Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

159

Technologies Tracked

879449

Companies Tracked

Categories related to Campaign Management

Event Marketing And Management
Marketing Automation Platforms
Social Marketing
Content Marketing Tools
Campaign Management

Top 5 Campaign Management technologies in 2025

Over 879449 companies are using Campaign Management tools. Google Ads with 19.83% market share (174432 customers), HubSpot Marketing Hub with 17.72% market share (155850 customers), Adobe Marketing Cloud with 8.25% market share (72538 customers).

Technology

Market Share (Est.)

Customers

  • Google Ads

    19.83%

    174432

  • HubSpot Marketing Hub

    17.72%

    155850

  • Adobe Marketing Cloud

    8.25%

    72538

  • ActiveCampaign

    6.65%

    58517

  • Vidyard

    6.08%

    53476

  • Others

    41.46%

    364636

  • Campaign Management Customers by Employee Size

    The majority of Campaign Management category falls in the company size of 0 - 9 employees (355465 companies), 20 - 49 employees (215364 companies), 100 - 249 employees (117986 companies).

    Employee Size

    Campaign Management Customers by Geography

    Companies using Campaign Management technology software are majorly from the United States with 419509 (60.54%), United Kingdom with 64883 (9.36%), Canada with 38503 (5.56%) customers respectively.

    Customers

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    Campaign Management Customers by Industry

    Top industries that use Campaign Management for Marketing (12871), Digital Marketing (11810), Social Media (9604).

    Customers

    Market Share for Top Campaign Management Technologies

    Analyze the market share of popular Campaign Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

    Ranking
    Technology
    Customers
    Market share(Est.)(%)
    1Google Ads17443219.83
    2HubSpot Marketing Hub15585017.72
    3Adobe Marketing Cloud725388.25
    4ActiveCampaign585176.65
    5Vidyard534766.08
    6MailerLite440945.01
    7Outbrain306443.48
    8Segment298423.39
    9Pardot279733.18
    10Marketo236062.68
    11Campaign Monitor220742.51
    12Asana205522.34
    13monday.com180302.05
    14SEMrush153871.75
    15Infusionsoft130611.49
    16SharpSpring114941.31
    17AWeber112771.28
    18Adobe Experience Manager98211.12
    19Salesforce Marketing Cloud88001.00
    20Email It52570.60
    21NationBuilder49630.56
    22Workfront45480.52
    23dotdigital Engagement Cloud43390.49
    24Flipcause41130.47
    25Autopilot38010.43
    26VerticalResponse32400.37
    27Second Street30950.35
    28Meltwater28370.32
    29ONTRAPORT27050.31
    30Wisepops26090.30
    31Choozle18800.21
    32Salesfusion18340.21
    33Instapage18330.21
    34Bizible18210.21
    35Landingi18160.21
    36Quorum17570.20
    37iZooto17060.19
    38dotmailer16190.18
    39TUNE Marketing Console15100.17
    40Marketing 36014660.17
    41LeadDyno14310.16
    42Adobe Campaign11940.14
    43Iterable10660.12
    44Campaigner10660.12
    45ReferralCandy9830.11
    46LinkedIn Campaign Manager8420.10
    47Meridianlink7000.08
    48Appforma6720.08
    49LeadsRx5570.06
    50Sizmek5390.06
    51Netcore Smartech5310.06
    52Bronto Marketing Platform5190.06
    53Envoke4560.05
    54ActiveTrail4430.05
    55Sarbacane4400.05
    56Unbxd3860.04
    57Spredfast3490.04
    58Klipfolio3360.04
    59Easypromos3290.04
    60Percolate3130.04
    61Adobe Enterprise3090.04
    62GreenRope3050.03
    63Marin Software2880.03
    64bpm'online marketing2840.03
    65Totango2700.03
    66Emma Email2660.03
    67Bannerflow2630.03
    68Kapost2360.03
    69Alterian2190.02
    70Metadata.io2050.02
    71AppAnnie1980.02
    72HasOffers by TUNE1970.02
    73Maropost1650.02
    74ShippingEasy1600.02
    75Kaboodle1550.02
    76CallFire1310.01
    77ZeroBounce1210.01
    78Adobe Media Optimizer1150.01
    79SimplyCast1120.01
    80Intellifluence1120.01
    81InsightSquared1110.01
    82SmartFocus1110.01
    83TapClicks1080.01
    84Talon.One1040.01
    85Acquisio1000.01
    86Skyword950.01
    87Folloze880.01
    88Optmyzr860.01
    89Salesforce Advertising Studio850.01
    90Refined Ads800.01
    91Vouchery660.01
    92Movio580.01
    93SocialPilot560.01
    94Mediaocean Prisma460.01
    95ActiveConversion430.00
    96HCL Unica Campaign400.00
    97LeadMaster370.00
    98InviteBox330.00
    99Simplicity330.00
    100ion interactive310.00
    101MatchCraft310.00
    102Zaius300.00
    103DOZ300.00
    104JangoMail280.00
    105OptimizePress230.00
    106Dolead230.00
    107LimeLight CRM230.00
    108Referral SaaSquatch210.00
    109Mothernode CRM210.00
    110HitPath200.00
    111Mailify180.00
    112JDX suite180.00
    113Aprimo Campaign170.00
    114Katabat150.00
    115Full Circle Response Management150.00
    116Sales & Orders140.00
    117Kutenda140.00
    118emfluence130.00
    119LinkTrust120.00
    120Uniqodo110.00
    121CrazyCall90.00
    122KickoffLabs70.00
    123Experiture70.00
    124Direct Mail Manager70.00
    125MoonMail70.00
    126Jooicer70.00
    127Workgroups DaVinci60.00
    128ATOMIZED60.00
    129AdStage60.00
    130SalesCamp60.00
    131Offerslook60.00
    132AcuityAds60.00
    133Ecanvasser50.00
    134Social Seeder50.00
    135Trail Blazer Campaign Manager40.00
    136IBM Customer Experience40.00
    137ShoutOUT40.00
    138GloboMailer40.00
    139POP Check40.00
    140CampaignAlyzer40.00
    141Hownd40.00
    142Pareto Quantic30.00
    143Scanova30.00
    144TidyMarketer30.00
    145HandStack30.00
    146BlueWinston30.00
    147OnlineSales.ai30.00
    148Workado30.00
    149ProWorkflow20.00
    150PUBLITRAC20.00
    151Convincingemail20.00
    152WinningWare QuickLaunch20.00
    153Kickbooster20.00
    154AdCurve20.00
    155Funnely20.00
    156MOOOSE20.00
    157Brightspot Campaigner20.00
    158Adobe Context Optional20.00
    159Launchify20.00

    FAQ

    Find answers to the most often asked questions by users.

    Who are the top Campaign Management software market leaders?

    Top leaders in the category for Campaign Management software are Google Ads, HubSpot Marketing Hub, Adobe Marketing Cloud. Here, you can view a full list of Campaign Management tools in the market.

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    How many companies use Campaign Management software these days?

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    Which company has the most significant market share in the Campaign Management software space?

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    What are the top industries that usually use Campaign Management softwares?

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