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Campaign Management

Q: How many companies use Campaign Management software these days?

Around the world in 2026, over 561,378 companies are currently using one or more Campaign Management software. Out of these, there are 477,328 companies using Campaign Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Campaign Management software space?

The top few companies that have the most significant market share in the Campaign Management space are Google Ads with 24.23% of market share, HubSpot Marketing Hub with 15.20% of market share, Adobe Marketing Cloud with 8.24% of market share. Check for other Campaign Management technologies market share here.

Q: What are the top industries that usually use Campaign Management softwares?

The top industries that use Campaign Management software are Marketing (15,279), Digital Marketing (14,729), Seo (11,994).

Gain market share and customer base information about the top Campaign Management software. Check out our list of Campaign Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

157

Technologies Tracked

1060294

Companies Tracked

Categories related to Campaign Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Campaign Management technologies in 2026

Over 1060294 companies are using Campaign Management tools. Google Ads with 24.23% market share (256874 customers), HubSpot Marketing Hub with 15.20% market share (161149 customers), Adobe Marketing Cloud with 8.24% market share (87367 customers).

Technology

Market Share (Est.)

Customers

Google Ads

24.23%

256874

HubSpot Marketing Hub

15.20%

161149

Adobe Marketing Cloud

8.24%

87367

Vidyard

6.85%

72674

ActiveCampaign

5.53%

58676

Others

39.95%

423554

Campaign Management Customers by Employee Size

The majority of Campaign Management category falls in the company size of 0 - 9 employees (432236 companies), 20 - 49 employees (242433 companies), 100 - 249 employees (137149 companies).

Employee Size

Campaign Management Customers by Geography

Companies using Campaign Management technology software are majorly from the United States with 477328 (57.86%), United Kingdom with 77759 (9.43%), Germany with 46673 (5.66%) customers respectively.

Customers

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Campaign Management Customers by Industry

Top industries that use Campaign Management for Marketing (15279), Digital Marketing (14729), Seo (11994).

Customers

Market Share for Top Campaign Management Technologies

Analyze the market share of popular Campaign Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Google Ads	256874	24.23
2	HubSpot Marketing Hub	161149	15.20
3	Adobe Marketing Cloud	87367	8.24
4	Vidyard	72674	6.85
5	ActiveCampaign	58676	5.53
6	MailerLite	57701	5.44
7	Segment	36230	3.42
8	Asana	32011	3.02
9	Outbrain	29301	2.76
10	Pardot	28792	2.72
11	Marketo	26147	2.47
12	monday.com	25125	2.37
13	SEMrush	23287	2.20
14	Campaign Monitor	22033	2.08
15	AWeber	12396	1.17
16	Salesforce Marketing Cloud	12393	1.17
17	Infusionsoft	12165	1.15
18	SharpSpring	11023	1.04
19	Email It	7846	0.74
20	NationBuilder	5297	0.50
21	dotdigital Engagement Cloud	4585	0.43
22	Workfront	4475	0.42
23	Adobe Experience Manager	4416	0.42
24	Flipcause	4244	0.40
25	Autopilot	4145	0.39
26	Meltwater	3594	0.34
27	VerticalResponse	3134	0.30
28	Second Street	3037	0.29
29	ONTRAPORT	2741	0.26
30	Quorum	2639	0.25
31	Wisepops	2359	0.22
32	Salesfusion	2334	0.22
33	Landingi	2285	0.22
34	iZooto	2250	0.21
35	dotmailer	1966	0.19
36	Instapage	1868	0.18
37	LinkedIn Campaign Manager	1832	0.17
38	Adobe Campaign	1817	0.17
39	Bizible	1802	0.17
40	Choozle	1787	0.17
41	TUNE Marketing Console	1682	0.16
42	Bronto Marketing Platform	1430	0.13
43	LeadDyno	1418	0.13
44	Marketing 360	1403	0.13
45	Iterable	1328	0.13
46	Unbxd	1033	0.10
47	ReferralCandy	1032	0.10
48	Campaigner	906	0.09
49	Meridianlink	768	0.07
50	Appforma	750	0.07
51	Sizmek	736	0.07
52	Envoke	705	0.07
53	Sarbacane	636	0.06
54	Netcore Smartech	601	0.06
55	LeadsRx	527	0.05
56	Adobe Enterprise	453	0.04
57	Klipfolio	440	0.04
58	ActiveTrail	440	0.04
59	Percolate	422	0.04
60	Spredfast	382	0.04
61	Totango	378	0.04
62	Bannerflow	369	0.03
63	Easypromos	327	0.03
64	Maropost	310	0.03
65	Emma Email	305	0.03
66	bpm'online marketing	303	0.03
67	GreenRope	298	0.03
68	Zaius	278	0.03
69	Alterian	276	0.03
70	Marin Software	251	0.02
71	ZeroBounce	235	0.02
72	Kapost	234	0.02
73	AppAnnie	229	0.02
74	SmartFocus	219	0.02
75	Metadata.io	215	0.02
76	HasOffers by TUNE	178	0.02
77	ShippingEasy	167	0.02
78	InsightSquared	160	0.02
79	TapClicks	149	0.01
80	Salesforce Advertising Studio	148	0.01
81	Talon.One	143	0.01
82	Vouchery	137	0.01
83	Intellifluence	135	0.01
84	Adobe Media Optimizer	133	0.01
85	CallFire	124	0.01
86	Optmyzr	119	0.01
87	SocialPilot	115	0.01
88	Acquisio	106	0.01
89	SimplyCast	102	0.01
90	Folloze	87	0.01
91	Skyword	87	0.01
92	Refined Ads	80	0.01
93	Movio	78	0.01
94	Mediaocean Prisma	75	0.01
95	HCL Unica Campaign	60	0.01
96	ion interactive	50	0.00
97	MatchCraft	49	0.00
98	Mothernode CRM	41	0.00
99	Simplicity	38	0.00
100	JangoMail	37	0.00
101	InviteBox	34	0.00
102	OptimizePress	34	0.00
103	LeadMaster	31	0.00
104	Dolead	31	0.00
105	ActiveConversion	28	0.00
106	DOZ	26	0.00
107	Referral SaaSquatch	23	0.00
108	Uniqodo	23	0.00
109	HitPath	20	0.00
110	Katabat	19	0.00
111	LimeLight CRM	19	0.00
112	Mailify	17	0.00
113	Aprimo Campaign	17	0.00
114	LinkTrust	15	0.00
115	emfluence	15	0.00
116	Sales & Orders	14	0.00
117	Offerslook	14	0.00
118	Workgroups DaVinci	13	0.00
119	Social Seeder	13	0.00
120	KickoffLabs	10	0.00
121	Ecanvasser	10	0.00
122	Full Circle Response Management	9	0.00
123	JDX suite	8	0.00
124	CrazyCall	7	0.00
125	ATOMIZED	7	0.00
126	IBM Customer Experience	7	0.00
127	Hownd	7	0.00
128	AdStage	6	0.00
129	MoonMail	6	0.00
130	Scanova	6	0.00
131	Jooicer	6	0.00
132	SalesCamp	5	0.00
133	OnlineSales.ai	5	0.00
134	Adobe Context Optional	5	0.00
135	Experiture	4	0.00
136	Trail Blazer Campaign Manager	4	0.00
137	ShoutOUT	4	0.00
138	GloboMailer	4	0.00
139	Kickbooster	4	0.00
140	OfferIt	4	0.00
141	AcuityAds	4	0.00
142	BlueWinston	4	0.00
143	Workado	4	0.00
144	Direct Mail Manager	3	0.00
145	WinningWare QuickLaunch	3	0.00
146	Orangear	3	0.00
147	Business Logic Systems - InTelestage	3	0.00
148	MOOOSE	3	0.00
149	POP Check	3	0.00
150	Beevolve	2	0.00
151	ProWorkflow	2	0.00
152	PUBLITRAC	2	0.00
153	Upcast	2	0.00
154	TidyMarketer	2	0.00
155	AdCurve	2	0.00
156	Brightspot Campaigner	2	0.00
157	Launchify	2	0.00