Campaign Management

Gain market share and customer base information about the top Campaign Management software. Check out our list of Campaign Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

176

Technologies

716346

Companies

2788

Movements

Categories related to Campaign Management

Top 5 Campaign Management technologies in 2023

Over 716,346 companies are using Campaign Management tools. HubSpot Marketing Hub with 17.69% market share (126,742 customers), Adobe Marketing Cloud with 8.74% market share (62,612 customers), ActiveCampaign with 7.52% market share (53,835 customers),

HubSpot Marketing Hub

17.69 %

Market Share

126742

Customers
Adobe Marketing Cloud

8.74 %

Market Share

62612

Customers
ActiveCampaign

7.52 %

Market Share

53835

Customers
Google Ads

6.87 %

Market Share

49211

Customers
Pardot

4.85 %

Market Share

34742

Customers
Others

54.33 %

Market Share

389204

Customers

Campaign Management Customers by Employee Size

The majority of Campaign Management category falls in the company size of 0 - 9 employees (240,395 companies), 20 - 49 employees (202,635 companies), 100 - 249 employees (88,043 companies).

Campaign Management Customers by Geography

Companies using Campaign Management technology software are majorly from the United States with 420,260 (64.62%), United Kingdom with 63,769 (9.81%), Canada with 33,757 (5.19%) customers respectively.

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Campaign Management Customers by Industry

Top industries that use Campaign Management for Professional Services (189,049), Technology (89,157), Retail and CPG (62,201).

Market Share for Top Campaign Management Technologies

Analyze the market share of popular Campaign Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share
1	HubSpot Marketing Hub	126742	17.69 (%)
2	Adobe Marketing Cloud	62612	8.74 (%)
3	ActiveCampaign	53835	7.52 (%)
4	Google Ads	49211	6.87 (%)
5	Pardot	34742	4.85 (%)
6	Segment	33158	4.63 (%)
7	Campaign Monitor	27312	3.81 (%)
8	Marketo	25810	3.60 (%)
9	Outbrain	25295	3.53 (%)
10	MailerLite	22829	3.19 (%)
11	Sarbacane	22289	3.11 (%)
12	Asana	19155	2.67 (%)
13	Vidyard	18368	2.56 (%)
14	Infusionsoft	15863	2.21 (%)
15	SharpSpring	14296	2.00 (%)
16	SEMrush	14243	1.99 (%)
17	WordStream Advisor	12492	1.74 (%)
18	Salesforce Marketing Cloud	12188	1.70 (%)
19	AWeber	11518	1.61 (%)
20	monday.com	9261	1.29 (%)
21	dotdigital Engagement Cloud	9088	1.27 (%)
22	Autopilot	5236	0.73 (%)
23	VerticalResponse	4579	0.64 (%)
24	Adobe Experience Manager	4514	0.63 (%)
25	NationBuilder	4513	0.63 (%)
26	Wisepops	4292	0.60 (%)
27	Workfront	4223	0.59 (%)
28	Email It	4031	0.56 (%)
29	Second Street	3851	0.54 (%)
30	Meltwater	3680	0.51 (%)
31	Enabler	3166	0.44 (%)
32	Flipcause	2943	0.41 (%)
33	ONTRAPORT	2818	0.39 (%)
34	Salesfusion	2596	0.36 (%)
35	Marketing 360	2541	0.35 (%)
36	Bizible	2458	0.34 (%)
37	Choozle	2449	0.34 (%)
38	DOZ	2394	0.33 (%)
39	ion interactive	2254	0.31 (%)
40	LeadDyno	2095	0.29 (%)
41	Instapage	2081	0.29 (%)
42	Adobe Campaign	1917	0.27 (%)
43	dotmailer	1496	0.21 (%)
44	Pro Profs Poll Maker	1429	0.20 (%)
45	Landingi	1412	0.20 (%)
46	Bronto Marketing Platform	1378	0.19 (%)
47	Campaigner	1231	0.17 (%)
48	iZooto	1163	0.16 (%)
49	ReferralCandy	926	0.13 (%)
50	LinkedIn Campaign Manager	836	0.12 (%)
51	Iterable	797	0.11 (%)
52	Sizmek	791	0.11 (%)
53	TUNE Marketing Console	743	0.10 (%)
54	Appforma	733	0.10 (%)
55	Klipfolio	586	0.08 (%)
56	Spredfast	536	0.07 (%)
57	LeadsRx	516	0.07 (%)
58	Kickbooster	511	0.07 (%)
59	ActiveTrail	489	0.07 (%)
60	Easypromos	489	0.07 (%)
61	OutMarket	457	0.06 (%)
62	Quorum	453	0.06 (%)
63	Netcore Smartech	403	0.06 (%)
64	Kapost	399	0.06 (%)
65	Adobe Enterprise	386	0.05 (%)
66	bpm'online marketing	376	0.05 (%)
67	Unbxd	369	0.05 (%)
68	Totango	364	0.05 (%)
69	Alterian	351	0.05 (%)
70	Percolate	336	0.05 (%)
71	Marin Software	331	0.05 (%)
72	AppAnnie	325	0.05 (%)
73	Intellifluence	323	0.05 (%)
74	CallFire	261	0.04 (%)
75	Talon.One	257	0.04 (%)
76	ShippingEasy	254	0.04 (%)
77	Maropost	249	0.03 (%)
78	Bannerflow	243	0.03 (%)
79	GreenRope	231	0.03 (%)
80	KickoffLabs	219	0.03 (%)
81	InsightSquared	216	0.03 (%)
82	Envoke	211	0.03 (%)
83	AdHawk	190	0.03 (%)
84	Emma Email	175	0.02 (%)
85	SimplyCast	175	0.02 (%)
86	Acquisio	168	0.02 (%)
87	Scanova	161	0.02 (%)
88	Adobe Media Optimizer	157	0.02 (%)
89	AdCurve	137	0.02 (%)
90	TapClicks	131	0.02 (%)
91	Folloze	125	0.02 (%)
92	JangoMail	118	0.02 (%)
93	EtailPro	115	0.02 (%)
94	Referral SaaSquatch	106	0.01 (%)
95	Full Circle Response Management	93	0.01 (%)
96	Skyword	85	0.01 (%)
97	Optmyzr	84	0.01 (%)
98	Refined Ads	83	0.01 (%)
99	SmartFocus	81	0.01 (%)
100	InviteBox	80	0.01 (%)
101	Trail Blazer Campaign Manager	79	0.01 (%)
102	Kaboodle	79	0.01 (%)
103	Uniqodo	78	0.01 (%)
104	ActiveConversion	77	0.01 (%)
105	LeadMaster	77	0.01 (%)
106	Mailify	73	0.01 (%)
107	ZeroBounce	67	0.01 (%)
108	OnlineSales.ai	65	0.01 (%)
109	Simplicity	65	0.01 (%)
110	Brierley CampaignWare	64	0.01 (%)
111	Movio	64	0.01 (%)
112	Pinpointe On-Demand	62	0.01 (%)
113	HCL Unica Campaign	62	0.01 (%)
114	Vouchery	54	0.01 (%)
115	Offerslook	52	0.01 (%)
116	CrazyCall	49	0.01 (%)
117	SocialPilot	48	0.01 (%)
118	Zaius	43	0.01 (%)
119	Social Seeder	42	0.01 (%)
120	Sales & Orders	40	0.01 (%)
121	OptimizePress	40	0.01 (%)
122	BlueWinston	40	0.01 (%)
123	Aprimo Campaign	39	0.01 (%)
124	Metadata.io	39	0.01 (%)
125	AdStage	38	0.01 (%)
126	LimeLight CRM	34	0.00 (%)
127	PUBLITRAC	32	0.00 (%)
128	Beevolve	31	0.00 (%)
129	HitPath	30	0.00 (%)
130	Workgroups DaVinci	29	0.00 (%)
131	Kutenda	28	0.00 (%)
132	Katabat	24	0.00 (%)
133	LinkTrust	24	0.00 (%)
134	PPC BidMax	23	0.00 (%)
135	Marketing Optimizer	23	0.00 (%)
136	Mothernode CRM	22	0.00 (%)
137	Experiture	22	0.00 (%)
138	Publicators	21	0.00 (%)
139	Ecanvasser	20	0.00 (%)
140	SalesCamp	20	0.00 (%)
141	ProWorkflow	19	0.00 (%)
142	Workado	18	0.00 (%)
143	emfluence	18	0.00 (%)
144	JDX suite	13	0.00 (%)
145	Adnegah	13	0.00 (%)
146	Direct Mail Manager	13	0.00 (%)
147	AcuityAds	13	0.00 (%)
148	Jooicer	12	0.00 (%)
149	PromoPrep	12	0.00 (%)
150	ATOMIZED	10	0.00 (%)
151	SutiCRM	9	0.00 (%)
152	MoonMail	9	0.00 (%)
153	TidyMarketer	8	0.00 (%)
154	Mogo CRM	8	0.00 (%)
155	Powermailer	7	0.00 (%)
156	Targeto	7	0.00 (%)
157	Pareto Quantic	5	0.00 (%)
158	IBM Campaign	5	0.00 (%)
159	OfferIt	5	0.00 (%)
160	GloboMailer	5	0.00 (%)
161	Adobe Context Optional	4	0.00 (%)
162	Dolead	3	0.00 (%)
163	PPCBidTracker	3	0.00 (%)
164	Business Logic Systems - InTelestage	3	0.00 (%)
165	HandStack	3	0.00 (%)
166	WinningWare QuickLaunch	3	0.00 (%)
167	Orangear	3	0.00 (%)
168	inClick Ad Server	2	0.00 (%)
169	MOOOSE	2	0.00 (%)
170	Brightspot Campaigner	2	0.00 (%)
171	CampaignAlyzer	2	0.00 (%)
172	Upcast	2	0.00 (%)
173	CASA	2	0.00 (%)
174	Funnely	2	0.00 (%)
175	Infor Omni-Channel Campaign Management	2	0.00 (%)
176	CampaignRunner	2	0.00 (%)

Technology	Market share
HubSpot Marketing Hub	17.69 (%)
Adobe Marketing Cloud	8.74 (%)
ActiveCampaign	7.52 (%)
Google Ads	6.87 (%)
Pardot	4.85 (%)
Segment	4.63 (%)
Campaign Monitor	3.81 (%)
Marketo	3.60 (%)
Outbrain	3.53 (%)
MailerLite	3.19 (%)
Sarbacane	3.11 (%)
Asana	2.67 (%)
Vidyard	2.56 (%)
Infusionsoft	2.21 (%)
SharpSpring	2.00 (%)
SEMrush	1.99 (%)
WordStream Advisor	1.74 (%)
Salesforce Marketing Cloud	1.70 (%)
AWeber	1.61 (%)
monday.com	1.29 (%)
dotdigital Engagement Cloud	1.27 (%)
Autopilot	0.73 (%)
VerticalResponse	0.64 (%)
Adobe Experience Manager	0.63 (%)
NationBuilder	0.63 (%)
Wisepops	0.60 (%)
Workfront	0.59 (%)
Email It	0.56 (%)
Second Street	0.54 (%)
Meltwater	0.51 (%)
Enabler	0.44 (%)
Flipcause	0.41 (%)
ONTRAPORT	0.39 (%)
Salesfusion	0.36 (%)
Marketing 360	0.35 (%)
Bizible	0.34 (%)
Choozle	0.34 (%)
DOZ	0.33 (%)
ion interactive	0.31 (%)
LeadDyno	0.29 (%)
Instapage	0.29 (%)
Adobe Campaign	0.27 (%)
dotmailer	0.21 (%)
Pro Profs Poll Maker	0.20 (%)
Landingi	0.20 (%)
Bronto Marketing Platform	0.19 (%)
Campaigner	0.17 (%)
iZooto	0.16 (%)
ReferralCandy	0.13 (%)
LinkedIn Campaign Manager	0.12 (%)
Iterable	0.11 (%)
Sizmek	0.11 (%)
TUNE Marketing Console	0.10 (%)
Appforma	0.10 (%)
Klipfolio	0.08 (%)
Spredfast	0.07 (%)
LeadsRx	0.07 (%)
Kickbooster	0.07 (%)
ActiveTrail	0.07 (%)
Easypromos	0.07 (%)
OutMarket	0.06 (%)
Quorum	0.06 (%)
Netcore Smartech	0.06 (%)
Kapost	0.06 (%)
Adobe Enterprise	0.05 (%)
bpm'online marketing	0.05 (%)
Unbxd	0.05 (%)
Totango	0.05 (%)
Alterian	0.05 (%)
Percolate	0.05 (%)
Marin Software	0.05 (%)
AppAnnie	0.05 (%)
Intellifluence	0.05 (%)
CallFire	0.04 (%)
Talon.One	0.04 (%)
ShippingEasy	0.04 (%)
Maropost	0.03 (%)
Bannerflow	0.03 (%)
GreenRope	0.03 (%)
KickoffLabs	0.03 (%)
InsightSquared	0.03 (%)
Envoke	0.03 (%)
AdHawk	0.03 (%)
Emma Email	0.02 (%)
SimplyCast	0.02 (%)
Acquisio	0.02 (%)
Scanova	0.02 (%)
Adobe Media Optimizer	0.02 (%)
AdCurve	0.02 (%)
TapClicks	0.02 (%)
Folloze	0.02 (%)
JangoMail	0.02 (%)
EtailPro	0.02 (%)
Referral SaaSquatch	0.01 (%)
Full Circle Response Management	0.01 (%)
Skyword	0.01 (%)
Optmyzr	0.01 (%)
Refined Ads	0.01 (%)
SmartFocus	0.01 (%)
InviteBox	0.01 (%)
Trail Blazer Campaign Manager	0.01 (%)
Kaboodle	0.01 (%)
Uniqodo	0.01 (%)
ActiveConversion	0.01 (%)
LeadMaster	0.01 (%)
Mailify	0.01 (%)
ZeroBounce	0.01 (%)
OnlineSales.ai	0.01 (%)
Simplicity	0.01 (%)
Brierley CampaignWare	0.01 (%)
Movio	0.01 (%)
Pinpointe On-Demand	0.01 (%)
HCL Unica Campaign	0.01 (%)
Vouchery	0.01 (%)
Offerslook	0.01 (%)
CrazyCall	0.01 (%)
SocialPilot	0.01 (%)
Zaius	0.01 (%)
Social Seeder	0.01 (%)
Sales & Orders	0.01 (%)
OptimizePress	0.01 (%)
BlueWinston	0.01 (%)
Aprimo Campaign	0.01 (%)
Metadata.io	0.01 (%)
AdStage	0.01 (%)
LimeLight CRM	0.00 (%)
PUBLITRAC	0.00 (%)
Beevolve	0.00 (%)
HitPath	0.00 (%)
Workgroups DaVinci	0.00 (%)
Kutenda	0.00 (%)
Katabat	0.00 (%)
LinkTrust	0.00 (%)
PPC BidMax	0.00 (%)
Marketing Optimizer	0.00 (%)
Mothernode CRM	0.00 (%)
Experiture	0.00 (%)
Publicators	0.00 (%)
Ecanvasser	0.00 (%)
SalesCamp	0.00 (%)
ProWorkflow	0.00 (%)
Workado	0.00 (%)
emfluence	0.00 (%)
JDX suite	0.00 (%)
Adnegah	0.00 (%)
Direct Mail Manager	0.00 (%)
AcuityAds	0.00 (%)
Jooicer	0.00 (%)
PromoPrep	0.00 (%)
ATOMIZED	0.00 (%)
SutiCRM	0.00 (%)
MoonMail	0.00 (%)
TidyMarketer	0.00 (%)
Mogo CRM	0.00 (%)
Powermailer	0.00 (%)
Targeto	0.00 (%)
Pareto Quantic	0.00 (%)
IBM Campaign	0.00 (%)
OfferIt	0.00 (%)
GloboMailer	0.00 (%)
Adobe Context Optional	0.00 (%)
Dolead	0.00 (%)
PPCBidTracker	0.00 (%)
Business Logic Systems - InTelestage	0.00 (%)
HandStack	0.00 (%)
WinningWare QuickLaunch	0.00 (%)
Orangear	0.00 (%)
inClick Ad Server	0.00 (%)
MOOOSE	0.00 (%)
Brightspot Campaigner	0.00 (%)
CampaignAlyzer	0.00 (%)
Upcast	0.00 (%)
CASA	0.00 (%)
Funnely	0.00 (%)
Infor Omni-Channel Campaign Management	0.00 (%)
CampaignRunner	0.00 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Campaign Management software market leaders?

Top leaders in the category for Campaign Management software are HubSpot Marketing Hub, Adobe Marketing Cloud, ActiveCampaign. Here, you can view a full list of Campaign Management tools in the market.

How many companies use Campaign Management software these days?

Around the world in 2023, over 772,251 companies are currently using one or more Campaign Management software. Out of these, there are 420,260 companies using Campaign Management tools that are originally from the United States .

Which company has the most significant market share in the Campaign Management software space?

The top few companies that have the most significant market share in the Campaign Management space are HubSpot Marketing Hub with 17.69 % of market share, and Adobe Marketing Cloud with 8.74 % of market share and ActiveCampaign with 7.52 % of market share . Check for other Campaign Management technologies market share here.