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Pardot

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Use Salesforce Pardot to create triggered email campaigns, build landing pages & forms, manage search campaigns, assign leads, report on activity, & m...Read more

Campaign Management
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Market Share of Pardot

Current Customer(s)

29231

Market Share (Est.)

2.81%

Ranking

#9

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Campaign Management category are Google Ads with 24.26%, HubSpot Marketing Hub with 15.01%, Adobe Marketing Cloud with 7.94% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Google Ads25215324.26%Pardot vs Google Ads
HubSpot Marketing Hub15600815.01%Pardot vs HubSpot Marketing Hub
Adobe Marketing Cloud825187.94%Pardot vs Adobe Marketing Cloud
Vidyard671366.46%Pardot vs Vidyard
ActiveCampaign587155.65%Pardot vs ActiveCampaign
MailerLite538635.18%Pardot vs MailerLite
Segment342733.30%Pardot vs Segment
Asana337563.25%Pardot vs Asana
Outbrain281472.71%Pardot vs Outbrain
Marketo260752.51%Pardot vs Marketo
SEMrush243042.34%Pardot vs SEMrush
monday.com242622.33%Pardot vs monday.com
Campaign Monitor229762.21%Pardot vs Campaign Monitor
Salesforce Marketing Cloud136171.31%Pardot vs Salesforce Marketing Cloud
Infusionsoft127541.23%Pardot vs Infusionsoft
AWeber120941.16%Pardot vs AWeber
SharpSpring111271.07%Pardot vs SharpSpring
Email It68320.66%Pardot vs Email It
NationBuilder52430.50%Pardot vs NationBuilder
dotdigital Engagement Cloud49070.47%Pardot vs dotdigital Engagement Cloud
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Popular Comparisons

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Campaign Management category are Google Ads with 24.26%, HubSpot Marketing Hub with 15.01%, Adobe Marketing Cloud with 7.94% market share.

Pardot vs Google Ads

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Pardot vs HubSpot Marketing Hub

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Pardot vs Adobe Marketing Cloud

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Pardot vs Vidyard

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Pardot vs ActiveCampaign

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Pardot vs MailerLite

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Pardot vs Segment

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Pardot vs Asana

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Customers of Pardot

Around the world in 2025, over 29135 companies have started using Pardot as Campaign Management tool.

CustomersEmployee RangeCityRegionCountrySocial Links
NBCUNIVERSAL MEDIA, LLC.10,000+New York CityNew YorkUnited States
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Macquarie Group10,000+SydneyNew South WalesAustralia
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The University Of North Carolina At Chapel Hill10,000+Chapel HillNorth CarolinaUnited States
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UMass Memorial Health10,000+WorcesterMassachusettsUnited States
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Sun Chemical10,000+ParsippanyNew JerseyUnited States
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FactSet10,000+NorwalkConnecticutUnited States
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FrieslandCampina Professional10,000+LummenFlandersBelgium
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The Adecco Group10,000+ZurichZurichSwitzerland
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Aviva10,000+LondonEnglandUnited Kingdom
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WARTSILA10,000+HelsinkiUusimaaFinland
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Pardot Customers by Products and Services

The top three products and services offering customers that use Pardot for Campaign Management are Marketing (475), Digital Marketing (453), Saas (415).

Customers

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Pardot Customers by Employee Size

The majority of Pardot's customers for the campaign-management category fall in the company size of 100 - 249 employees (7588 companies), 20 - 49 employees (7136 companies), 0 - 9 employees (4182 companies).

Employee Size

Pardot Customers by Geography

The top three geographies of Pardot for campaign-management are the United States with 16069(62.62%), United Kingdom with 2193(8.55%), Japan with 1874(7.30%) customers respectively.

Customers

Employees of Pardot

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Also see other Products/Services by Pardot in:

Sales Force Automation
Online Marketing
Marketing Automation Platforms
Campaign Management
Lead Management

FAQ

Find answers to the most often asked questions by users.

Who are the top Pardot competitors?

Pardot’s Top competitors in the campaign-management category are Google Ads, HubSpot Marketing Hub, Adobe Marketing Cloud. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs Google Ads Pardot vs HubSpot Marketing Hub Pardot vs Adobe Marketing Cloud.

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What is Pardot customer distribution based on company size?

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What is Pardot market share in the campaign-management?

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What are the top countries that use Pardot?

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What are the top industries that use Pardot?

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