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Segment

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Segment collects, centralizes, organizes and analyzes all customer data coming from multiple sources such as apps, websites, and various devices. 

Campaign Management
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Market Share of Segment

Current Customer(s)

33771

Market Share (Est.)

3.35%

Ranking

#7

Top Competitors and Alternatives of Segment

The top three of Segment’s competitors in the Campaign Management category are Google Ads with 23.78%, HubSpot Marketing Hub with 15.43%, Adobe Marketing Cloud with 8.12% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Google Ads23998723.78%Segment vs Google Ads
HubSpot Marketing Hub15571815.43%Segment vs HubSpot Marketing Hub
Adobe Marketing Cloud819578.12%Segment vs Adobe Marketing Cloud
Vidyard662746.57%Segment vs Vidyard
ActiveCampaign580165.75%Segment vs ActiveCampaign
MailerLite538945.34%Segment vs MailerLite
Asana314343.11%Segment vs Asana
Pardot281522.79%Segment vs Pardot
Outbrain276202.74%Segment vs Outbrain
Marketo251082.49%Segment vs Marketo
monday.com242262.40%Segment vs monday.com
SEMrush226842.25%Segment vs SEMrush
Campaign Monitor221402.19%Segment vs Campaign Monitor
Salesforce Marketing Cloud124901.24%Segment vs Salesforce Marketing Cloud
Infusionsoft120791.20%Segment vs Infusionsoft
AWeber118031.17%Segment vs AWeber
SharpSpring109461.08%Segment vs SharpSpring
Email It69070.68%Segment vs Email It
NationBuilder51420.51%Segment vs NationBuilder
dotdigital Engagement Cloud45650.45%Segment vs dotdigital Engagement Cloud
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Popular Comparisons

Top Competitors and Alternatives of Segment

The top three of Segment’s competitors in the Campaign Management category are Google Ads with 23.78%, HubSpot Marketing Hub with 15.43%, Adobe Marketing Cloud with 8.12% market share.

Segment vs Google Ads

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Segment vs HubSpot Marketing Hub

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Segment vs Adobe Marketing Cloud

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Segment vs Vidyard

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Segment vs ActiveCampaign

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Segment vs MailerLite

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Segment vs Asana

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Segment vs Pardot

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Customers of Segment

Around the world in 2026, over 33578 companies have started using Segment as Campaign Management tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Salesforce10,000+San FranciscoCaliforniaUnited States
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Domino's10,000+Ann ArborMichiganUnited States
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Friskies PetCare Company, Inc.10,000+St. LouisMissouriUnited States
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Xerox10,000+NorwalkConnecticutUnited States
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Vodafone10,000+NewburyEnglandUnited Kingdom
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Clayton10,000+MaryvilleTennesseeUnited States
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Adobe10,000+San JoseCaliforniaUnited States
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Thomson Reuters10,000+TorontoOntarioCanada
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Robbins Research International10,000+San DiegoCaliforniaUnited States
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Ralph Lauren10,000+New York CityNew YorkUnited States
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Segment Customers by Products and Services

The top three products and services offering customers that use Segment for Campaign Management are Marketing (386), Technology (354), Saas (331).

Customers

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Segment Customers by Employee Size

The majority of Segment's customers for the campaign-management category fall in the company size of 0 - 9 employees (15898 companies), 20 - 49 employees (7156 companies), 100 - 249 employees (3810 companies).

Employee Size

Segment Customers by Geography

The top three geographies of Segment for campaign-management are the United States with 23865(80.38%), United Kingdom with 1487(5.01%), Canada with 1049(3.53%) customers respectively.

Customers

Employees of Segment

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Also see other Products/Services by Segment in:

Data Extraction
Campaign Management
Data Quality
Personalization Behavioral Targeting
Analytics

FAQ

Find answers to the most often asked questions by users.

Who are the top Segment competitors?

Segment’s Top competitors in the campaign-management category are Google Ads, HubSpot Marketing Hub, Adobe Marketing Cloud. You can view a full list of Segment competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Segment and 40,000 other technologies on the internet. You can also compare Segment and its feature with top competitors here : Segment vs Google Ads Segment vs HubSpot Marketing Hub Segment vs Adobe Marketing Cloud.

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What is Segment customer distribution based on company size?

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What is Segment market share in the campaign-management?

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What are the top countries that use Segment?

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What are the top industries that use Segment?

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