Supply Side Platform (SSP)

Gain market share and customer base information about the top Supply Side Platform (SSP) software. Check out our list of Supply Side Platform (SSP) Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies

48096

Companies

Movements

Categories related to Supply Side Platform (SSP)

Top 5 Supply Side Platform (SSP) technologies in 2023

Over 48,096 companies are using Supply Side Platform (SSP) tools. PubMatic with 69.63% market share (33,487 customers), AppNexus with 10.30% market share (4,956 customers), Sharethrough with 9.13% market share (4,392 customers),

PubMatic

69.63 %

Market Share

33487

Customers
AppNexus

10.30 %

Market Share

4956

Customers
Sharethrough

9.13 %

Market Share

4392

Customers
Virool

1.80 %

Market Share

868

Customers
OpenX

1.68 %

Market Share

807

Customers
Others

7.46 %

Market Share

3586

Customers

Supply Side Platform (SSP) Customers by Employee Size

The majority of Supply Side Platform (SSP) category falls in the company size of 0 - 9 employees (18,188 companies), 20 - 49 employees (8,091 companies), 10 - 19 employees (2,946 companies).

Supply Side Platform (SSP) Customers by Geography

Companies using Supply Side Platform (SSP) technology software are majorly from the United States with 24,113 (70.96%), United Kingdom with 2,786 (8.20%), Germany with 1,367 (4.02%) customers respectively.

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Supply Side Platform (SSP) Customers by Industry

Top industries that use Supply Side Platform (SSP) for Professional Services (6,273), Media and Telecom (2,557), Technology (2,175).

Market Share for Top Supply Side Platform (SSP) Technologies

Analyze the market share of popular Supply Side Platform (SSP) technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share
1	PubMatic	33487	69.63 (%)
2	AppNexus	4956	10.30 (%)
3	Sharethrough	4392	9.13 (%)
4	Virool	868	1.80 (%)
5	OpenX	807	1.68 (%)
6	SmartyAds	715	1.49 (%)
7	Adyoulike	625	1.30 (%)
8	AdStir	592	1.23 (%)
9	Beachfront	555	1.15 (%)
10	Brightcom	374	0.78 (%)
11	SelectMedia	356	0.74 (%)
12	LiveRail	241	0.50 (%)
13	Vdopia	68	0.14 (%)
14	Index Exchange	26	0.05 (%)
15	Sulvo Surge	18	0.04 (%)
16	GetIntent	13	0.03 (%)
17	Rubicon Buyer Cloud	3	0.01 (%)

Technology	Market share
PubMatic	69.63 (%)
AppNexus	10.30 (%)
Sharethrough	9.13 (%)
Virool	1.80 (%)
OpenX	1.68 (%)
SmartyAds	1.49 (%)
Adyoulike	1.30 (%)
AdStir	1.23 (%)
Beachfront	1.15 (%)
Brightcom	0.78 (%)
SelectMedia	0.74 (%)
LiveRail	0.50 (%)
Vdopia	0.14 (%)
Index Exchange	0.05 (%)
Sulvo Surge	0.04 (%)
GetIntent	0.03 (%)
Rubicon Buyer Cloud	0.01 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Supply Side Platform (SSP) software market leaders?

Top leaders in the category for Supply Side Platform (SSP) software are PubMatic, AppNexus, Sharethrough. Here, you can view a full list of Supply Side Platform (SSP) tools in the market.

How many companies use Supply Side Platform (SSP) software these days?

Around the world in 2023, over 38,593 companies are currently using one or more Supply Side Platform (SSP) software. Out of these, there are 24,113 companies using Supply Side Platform (SSP) tools that are originally from the United States .

Which company has the most significant market share in the Supply Side Platform (SSP) software space?

The top few companies that have the most significant market share in the Supply Side Platform (SSP) space are PubMatic with 69.63 % of market share, and AppNexus with 10.30 % of market share and Sharethrough with 9.13 % of market share . Check for other Supply Side Platform (SSP) technologies market share here.