Social Media

Gain market share and customer base information about the top Social Media software. Check out our list of Social Media Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

127
Technologies
8454572
Companies
2750
Movements
Categories related to Social Media

Top 5 Social Media technologies in 2023

Over 8,454,572 companies are using Social Media tools. Twitter with 71.23% market share (6,022,146 customers), Facebook with 15.27% market share (1,291,156 customers), Instagram with 4.49% market share (379,817 customers),

Social Media Customers by Employee Size

The majority of Social Media category falls in the company size of 0 - 9 employees (5,307,762 companies), 20 - 49 employees (2,520,797 companies), 10 - 19 employees (1,121,102 companies).

Social Media Customers by Geography

Companies using Social Media technology software are majorly from the United States with 5,481,982 (59.53%), United Kingdom with 1,042,168 (11.32%), Germany with 477,535 (5.19%) customers respectively.

Sign up for 6sense Revenue AI™ to get FREE verified B2B contact data.

CE img

Social Media Customers by Industry

Top industries that use Social Media for Professional Services (1,660,888), Retail and CPG (578,087), Technology (412,058).

Market Share for Top Social Media Technologies

Analyze the market share of popular Social Media technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking Technology Customers Market share
1 Twitter 6022146 71.23 (%)
2 Facebook 1291156 15.27 (%)
3 Instagram 379817 4.49 (%)
4 TikTok 263985 3.12 (%)
5 HubSpot Marketing Hub 126742 1.50 (%)
6 Adobe Marketing Cloud 62612 0.74 (%)
7 Agile CRM 32632 0.39 (%)
8 Ahrefs 32181 0.38 (%)
9 Hootsuite 26436 0.31 (%)
10 Marketo 25810 0.31 (%)
11 uStudio 25191 0.30 (%)
12 Yotpo 22638 0.27 (%)
13 Hopper 14813 0.18 (%)
14 Sprout Social 14747 0.17 (%)
15 Salesforce Marketing Cloud 12188 0.14 (%)
16 OneAll 12077 0.14 (%)
17 monday.com 8912 0.11 (%)
18 iContact Email Marketing 5998 0.07 (%)
19 SocialFlow 4615 0.05 (%)
20 Cision 4592 0.05 (%)
21 Justuno 4592 0.05 (%)
22 Qzzr 3770 0.04 (%)
23 Meltwater 3680 0.04 (%)
24 Buffer 3604 0.04 (%)
25 Socialbakers Suite 2725 0.03 (%)
26 Marketing 360 2541 0.03 (%)
27 Sprinklr 2313 0.03 (%)
28 Universe 2290 0.03 (%)
29 CoSchedule 2216 0.03 (%)
30 TweetDeck 2197 0.03 (%)
31 Wishpond 2087 0.02 (%)
32 Powtoon 1832 0.02 (%)
33 NiceJob 1766 0.02 (%)
34 Zoho Social 1639 0.02 (%)
35 Crimson Hexagon 1628 0.02 (%)
36 GetSocial 1372 0.02 (%)
37 Kentico 1349 0.02 (%)
38 Brandwatch 1261 0.01 (%)
39 Perch 1227 0.01 (%)
40 Synup 1129 0.01 (%)
41 Stackla 1074 0.01 (%)
42 Newscred 1060 0.01 (%)
43 Uscreen 1025 0.01 (%)
44 LinkedIn Premium 1010 0.01 (%)
45 BuzzSumo 911 0.01 (%)
46 SocialEngine Cloud 831 0.01 (%)
47 Tagboard 828 0.01 (%)
48 GoBig, Inc. 806 0.01 (%)
49 Sendible 633 0.01 (%)
50 NetBase 628 0.01 (%)
51 Spredfast 536 0.01 (%)
52 Clubhouse 496 0.01 (%)
53 Easypromos 489 0.01 (%)
54 OutMarket 457 0.01 (%)
55 Mention 456 0.01 (%)
56 Janrain 450 0.01 (%)
57 Qualifio 438 0.01 (%)
58 Agorapulse 435 0.01 (%)
59 TINT 417 0.00 (%)
60 Lithium 415 0.00 (%)
61 LoginRadius 410 0.00 (%)
62 Simply Measured 338 0.00 (%)
63 Percolate 336 0.00 (%)
64 Marin Software 331 0.00 (%)
65 BuzzStream 327 0.00 (%)
66 StoreYa 299 0.00 (%)
67 ONEsite 296 0.00 (%)
68 Clarabridge CX Social 263 0.00 (%)
69 Jumplead 245 0.00 (%)
70 Falcon.io 240 0.00 (%)
71 Apptus 210 0.00 (%)
72 Kompyte 193 0.00 (%)
73 Acquisio 168 0.00 (%)
74 NUVI 163 0.00 (%)
75 Oktopost 152 0.00 (%)
76 Cortex 145 0.00 (%)
77 LeadsBridge 133 0.00 (%)
78 TapClicks 131 0.00 (%)
79 Locowise 120 0.00 (%)
80 Digitaleo 116 0.00 (%)
81 Zoomph 111 0.00 (%)
82 Sniply 111 0.00 (%)
83 ReviewTrackers 103 0.00 (%)
84 Audiense 102 0.00 (%)
85 Hearsay Social 92 0.00 (%)
86 Viraltag 89 0.00 (%)
87 Hashtag'd 89 0.00 (%)
88 Qwaya 86 0.00 (%)
89 eClincher 84 0.00 (%)
90 Viewbix 83 0.00 (%)
91 Driftrock Flow 81 0.00 (%)
92 quintly 76 0.00 (%)
93 Sked Social 71 0.00 (%)
94 Yodle 68 0.00 (%)
95 Tour Builder 65 0.00 (%)
96 Bottlenose 61 0.00 (%)
97 Zuberance 51 0.00 (%)
98 SocialPilot 48 0.00 (%)
99 Digital Air Strike 48 0.00 (%)
100 SalesSeek 47 0.00 (%)
101 AgencyAnalytics 44 0.00 (%)
102 PromoRepublic 39 0.00 (%)
103 AdStage 38 0.00 (%)
104 InfoCaptor Dashboard 36 0.00 (%)
105 Kontentino 36 0.00 (%)
106 SocialOomph 31 0.00 (%)
107 Mediatoolkit 31 0.00 (%)
108 Awario 25 0.00 (%)
109 Aitarget 20 0.00 (%)
110 emfluence 19 0.00 (%)
111 ProWorkflow 19 0.00 (%)
112 MavSocial 18 0.00 (%)
113 inboundli 16 0.00 (%)
114 Send Social Media 15 0.00 (%)
115 CrowdControlHQ 14 0.00 (%)
116 Reputology 13 0.00 (%)
117 Post Planner 10 0.00 (%)
118 ATOMIZED 10 0.00 (%)
119 Storefront Social 10 0.00 (%)
120 Social Ads Tool 10 0.00 (%)
121 SMhack 9 0.00 (%)
122 Allin1Social 9 0.00 (%)
123 POSTOPLAN 5 0.00 (%)
124 IdealPath 4 0.00 (%)
125 Geotoko 4 0.00 (%)
126 LeadSift 2 0.00 (%)
127 Pixelshop 2 0.00 (%)
Technology Market share
Twitter 71.23 (%)
Facebook 15.27 (%)
Instagram 4.49 (%)
TikTok 3.12 (%)
HubSpot Marketing Hub 1.50 (%)
Adobe Marketing Cloud 0.74 (%)
Agile CRM 0.39 (%)
Ahrefs 0.38 (%)
Hootsuite 0.31 (%)
Marketo 0.31 (%)
uStudio 0.30 (%)
Yotpo 0.27 (%)
Hopper 0.18 (%)
Sprout Social 0.17 (%)
Salesforce Marketing Cloud 0.14 (%)
OneAll 0.14 (%)
monday.com 0.11 (%)
iContact Email Marketing 0.07 (%)
SocialFlow 0.05 (%)
Cision 0.05 (%)
Justuno 0.05 (%)
Qzzr 0.04 (%)
Meltwater 0.04 (%)
Buffer 0.04 (%)
Socialbakers Suite 0.03 (%)
Marketing 360 0.03 (%)
Sprinklr 0.03 (%)
Universe 0.03 (%)
CoSchedule 0.03 (%)
TweetDeck 0.03 (%)
Wishpond 0.02 (%)
Powtoon 0.02 (%)
NiceJob 0.02 (%)
Zoho Social 0.02 (%)
Crimson Hexagon 0.02 (%)
GetSocial 0.02 (%)
Kentico 0.02 (%)
Brandwatch 0.01 (%)
Perch 0.01 (%)
Synup 0.01 (%)
Stackla 0.01 (%)
Newscred 0.01 (%)
Uscreen 0.01 (%)
LinkedIn Premium 0.01 (%)
BuzzSumo 0.01 (%)
SocialEngine Cloud 0.01 (%)
Tagboard 0.01 (%)
GoBig, Inc. 0.01 (%)
Sendible 0.01 (%)
NetBase 0.01 (%)
Spredfast 0.01 (%)
Clubhouse 0.01 (%)
Easypromos 0.01 (%)
OutMarket 0.01 (%)
Mention 0.01 (%)
Janrain 0.01 (%)
Qualifio 0.01 (%)
Agorapulse 0.01 (%)
TINT 0.00 (%)
Lithium 0.00 (%)
LoginRadius 0.00 (%)
Simply Measured 0.00 (%)
Percolate 0.00 (%)
Marin Software 0.00 (%)
BuzzStream 0.00 (%)
StoreYa 0.00 (%)
ONEsite 0.00 (%)
Clarabridge CX Social 0.00 (%)
Jumplead 0.00 (%)
Falcon.io 0.00 (%)
Apptus 0.00 (%)
Kompyte 0.00 (%)
Acquisio 0.00 (%)
NUVI 0.00 (%)
Oktopost 0.00 (%)
Cortex 0.00 (%)
LeadsBridge 0.00 (%)
TapClicks 0.00 (%)
Locowise 0.00 (%)
Digitaleo 0.00 (%)
Zoomph 0.00 (%)
Sniply 0.00 (%)
ReviewTrackers 0.00 (%)
Audiense 0.00 (%)
Hearsay Social 0.00 (%)
Viraltag 0.00 (%)
Hashtag'd 0.00 (%)
Qwaya 0.00 (%)
eClincher 0.00 (%)
Viewbix 0.00 (%)
Driftrock Flow 0.00 (%)
quintly 0.00 (%)
Sked Social 0.00 (%)
Yodle 0.00 (%)
Tour Builder 0.00 (%)
Bottlenose 0.00 (%)
Zuberance 0.00 (%)
SocialPilot 0.00 (%)
Digital Air Strike 0.00 (%)
SalesSeek 0.00 (%)
AgencyAnalytics 0.00 (%)
PromoRepublic 0.00 (%)
AdStage 0.00 (%)
InfoCaptor Dashboard 0.00 (%)
Kontentino 0.00 (%)
SocialOomph 0.00 (%)
Mediatoolkit 0.00 (%)
Awario 0.00 (%)
Aitarget 0.00 (%)
emfluence 0.00 (%)
ProWorkflow 0.00 (%)
MavSocial 0.00 (%)
inboundli 0.00 (%)
Send Social Media 0.00 (%)
CrowdControlHQ 0.00 (%)
Reputology 0.00 (%)
Post Planner 0.00 (%)
ATOMIZED 0.00 (%)
Storefront Social 0.00 (%)
Social Ads Tool 0.00 (%)
SMhack 0.00 (%)
Allin1Social 0.00 (%)
POSTOPLAN 0.00 (%)
IdealPath 0.00 (%)
Geotoko 0.00 (%)
LeadSift 0.00 (%)
Pixelshop 0.00 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Social Media software market leaders?

Top leaders in the category for Social Media software are Twitter, Facebook, Instagram. Here, you can view a full list of Social Media tools in the market.

How many companies use Social Media software these days?

Around the world in 2023, over 11,158,978 companies are currently using one or more Social Media software. Out of these, there are 5,481,982 companies using Social Media tools that are originally from the United States .

Which company has the most significant market share in the Social Media software space?

The top few companies that have the most significant market share in the Social Media space are Twitter with 71.23 % of market share, and Facebook with 15.27 % of market share and Instagram with 4.49 % of market share . Check for other Social Media technologies market share here.

What are the top industries that usually use Social Media softwares?

The top industries that use Social Media software are Professional Services (1,660,888) , Retail and CPG (578,087) , Technology (412,058) .

Choose Technologies to Compare

vs