Comparing the customer bases of Instagram and TikTok, we can see that Instagram has 451882 customer(s), while TikTok has 110556 customer(s). In the Social Media category, with 451882 customer(s) Instagram stands at 3rd place by ranking, while TikTok with 110556 customer(s), is at the 5th place.
3rd
451882 Customer
TikTok
5th
110556 Customer
Instagram has a 4.63% market share in the Social Media category, while TikTok has a 1.13% market share in the same space.
Comparing Instagram and TikTok customers based on their geographic location, we can see that Instagram has more customers in United States, United Kingdom and Canada, while TikTok has more customers in United States.
TikTok
Gain actionable insights about the buying patterns of Instagram vs TikTok’s target audience.
New
428 Customer
Lost
509 Customer
TikTok
New
141 Customer
Lost
97 Customer
Find answers to the most often asked questions by users.
What are the different markets in which Instagram and TikTok compete against each other?
Instagram and TikTok compete against each other in the Social Media.
How does the market share of Instagram and TikTok compare in the Social Media market?
How many customers are acquired by Instagram and TikTok in the Social Media segment?
What are the countries in which Instagram and TikTok has more customers?
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