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Pardot

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Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation, a Salesforce.com company.

Predictive Lead Scoring
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Market Share of Pardot

Current Customer(s)

34155

Market Share (Est.)

5.78%

Ranking

#4

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Predictive Lead Scoring category are Salesforce CRM with 30.09%, HubSpot CRM with 10.25%, QuickBase with 5.83% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Salesforce CRM17792330.09%Pardot vs Salesforce CRM
HubSpot CRM6062110.25%Pardot vs HubSpot CRM
QuickBase344525.83%Pardot vs QuickBase
monday.com340325.76%Pardot vs monday.com
Marketo331835.61%Pardot vs Marketo
Zoho CRM316685.36%Pardot vs Zoho CRM
Airtable301905.11%Pardot vs Airtable
Leadfeeder284954.82%Pardot vs Leadfeeder
Pipedrive224733.80%Pardot vs Pipedrive
Infusionsoft122152.07%Pardot vs Infusionsoft
Drift118952.01%Pardot vs Drift
SharpSpring103021.74%Pardot vs SharpSpring
Freshsales85831.45%Pardot vs Freshsales
SugarCRM68721.16%Pardot vs SugarCRM
Drip58861.00%Pardot vs Drip
Lattice57380.97%Pardot vs Lattice
SendX51960.88%Pardot vs SendX
Autopilot43950.74%Pardot vs Autopilot
Salesfusion41980.71%Pardot vs Salesfusion
Sleeknote35990.61%Pardot vs Sleeknote
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Popular Comparisons

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Predictive Lead Scoring category are Salesforce CRM with 30.09%, HubSpot CRM with 10.25%, QuickBase with 5.83% market share.

Pardot vs Salesforce CRM

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Pardot vs HubSpot CRM

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Pardot vs QuickBase

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Pardot vs monday.com

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Pardot vs Marketo

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Pardot vs Zoho CRM

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Pardot vs Airtable

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Pardot vs Leadfeeder

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Customers of Pardot

Around the world in 2026, over 33645 companies have started using Pardot as Predictive Lead Scoring tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Healthcare Services Group10,000+PhiladelphiaPennsylvaniaUnited States
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Aflac10,000+ColumbusGeorgiaUnited States
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Sonova10,000+StafaZurichSwitzerland
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Alvarez & Marsal10,000+New York CityNew YorkUnited States
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Yamaha Corporation10,000+HamamatsuShizuokaJapan
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Globo10,000+Sao PauloSao PauloBrazil
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Posten Bring AS10,000+OsloOsloNorway
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Capgemini10,000+ParisIle-de-FranceFrance
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Boyd Gaming10,000+Las VegasNevadaUnited States
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Freelancer.com10,000+SydneyNew South WalesAustralia
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Pardot Customers by Products and Services

The top three products and services offering customers that use Pardot for Predictive Lead Scoring are Digital Marketing (540), Marketing (531), Saas (450).

Customers

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Pardot Customers by Employee Size

The majority of Pardot's customers for the predictive-lead-scoring category fall in the company size of 100 - 249 employees (8556 companies), 20 - 49 employees (8022 companies), 0 - 9 employees (4649 companies).

Employee Size

Pardot Customers by Geography

The top three geographies of Pardot for predictive-lead-scoring are the United States with 19667(65.79%), United Kingdom with 2396(8.01%), Japan with 1812(6.06%) customers respectively.

Customers

Employees of Pardot

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Also see other Products/Services by Pardot in:

Lead Management
Marketing Analytics
Lead Generation
Predictive Lead Scoring
Campaign Management

FAQ

Find answers to the most often asked questions by users.

Who are the top Pardot competitors?

Pardot’s Top competitors in the predictive-lead-scoring category are Salesforce CRM, HubSpot CRM, QuickBase. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs Salesforce CRM Pardot vs HubSpot CRM Pardot vs QuickBase.

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What is Pardot customer distribution based on company size?

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What is Pardot market share in the predictive-lead-scoring?

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What are the top countries that use Pardot?

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What are the top industries that use Pardot?

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