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Pardot

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Accelerate pipeline, drive revenue, and align marketing and sales with Pardot marketing automation, a Salesforce.com company.

Predictive Lead Scoring
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Market Share of Pardot

Current Customer(s)

36175

Market Share (Est.)

7.36%

Ranking

#2

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Predictive Lead Scoring category are Salesforce CRM with 29.71%, HubSpot CRM with 6.43%, Marketo with 5.83% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Salesforce CRM14605029.71%Pardot vs Salesforce CRM
HubSpot CRM315856.43%Pardot vs HubSpot CRM
Marketo286695.83%Pardot vs Marketo
Leadfeeder276485.62%Pardot vs Leadfeeder
QuickBase247335.03%Pardot vs QuickBase
Airtable232554.73%Pardot vs Airtable
Zoho CRM205954.19%Pardot vs Zoho CRM
Infusionsoft157363.20%Pardot vs Infusionsoft
monday.com152493.10%Pardot vs monday.com
Drift151453.08%Pardot vs Drift
SharpSpring144852.95%Pardot vs SharpSpring
Pipedrive140822.86%Pardot vs Pipedrive
WordStream Advisor123212.51%Pardot vs WordStream Advisor
Drip80241.63%Pardot vs Drip
Freshsales69391.41%Pardot vs Freshsales
Autopilot53811.09%Pardot vs Autopilot
SugarCRM52761.07%Pardot vs SugarCRM
Sleeknote43390.88%Pardot vs Sleeknote
Lattice41370.84%Pardot vs Lattice
Act-On40210.82%Pardot vs Act-On
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Popular Comparisons

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Predictive Lead Scoring category are Salesforce CRM with 29.71%, HubSpot CRM with 6.43%, Marketo with 5.83% market share.

Pardot vs Salesforce CRM

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Pardot vs HubSpot CRM

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Pardot vs Marketo

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Pardot vs Leadfeeder

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Pardot vs QuickBase

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Pardot vs Airtable

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Pardot vs Zoho CRM

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Pardot vs Infusionsoft

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Customers of Pardot

Around the world in 2024, over 36173 companies have started using Pardot as Predictive Lead Scoring tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Dematic10,000+AtlantaGeorgiaUnited States
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De Beers Group10,000+LondonEnglandUnited Kingdom
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Seiko Epson Corp10,000+SuwaNaganoJapan
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Axalta Coating Systems10,000+PhiladelphiaPennsylvaniaUnited States
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Capita Plc10,000+LondonEnglandUnited Kingdom
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UPM - Kymmene10,000+HelsinkiUusimaaFinland
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TTEC Holdings, Inc.10,000+EnglewoodColoradoUnited States
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Duke Energy Corporation10,000+CharlotteNorth CarolinaUnited States
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WNS10,000+MumbaiMaharashtraIndia
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TriNet Group, Inc.10,000+San LeandroCaliforniaUnited States
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Pardot Customers by Products and Services

The top three products and services offering customers that use Pardot for Predictive Lead Scoring are Marketing (576), Saas (496), Digital Marketing (484).

Customers

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Pardot Customers by Employee Size

The majority of Pardot's customers for the predictive-lead-scoring category fall in the company size of 20 - 49 employees (8863 companies), 100 - 249 employees (6887 companies), 0 - 9 employees (4991 companies).

Employee Size

Pardot Customers by Geography

The top three geographies of Pardot for predictive-lead-scoring are the United States with 21041(65.19%), United Kingdom with 2754(8.53%), Japan with 1832(5.68%) customers respectively.

Customers

Employees of Pardot

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Also see other Products/Services by Pardot in:

Online Marketing
Lead Capture
Campaign Management
Lead Management
Marketing Analytics

FAQ

Find answers to the most often asked questions by users.

Who are the top Pardot competitors?

Pardot’s Top competitors in the predictive-lead-scoring category are Salesforce CRM, HubSpot CRM, Marketo. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs Salesforce CRM Pardot vs HubSpot CRM Pardot vs Marketo.

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What is Pardot customer distribution based on company size?

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What is Pardot market share in the predictive-lead-scoring?

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What are the top countries that use Pardot?

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What are the top industries that use Pardot?

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Justine Lyon

Justine Lyon

Senior VP of Sales, Ally

At my previous organization we used Zoominfo and LInkedIn Navigator for contact, Bombora for intent and DiscoverOrg for account info. When I joined Ally where we use 6sense, I found it to be as valuable as all the other tools combined!

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