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Marketo

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Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nu...Read more

Predictive Lead Scoring
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Market Share of Marketo

Current Customer(s)

23606

Market Share (Est.)

5.35%

Ranking

#6

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Predictive Lead Scoring category are Salesforce CRM with 30.56%, QuickBase with 8.11%, Pardot with 6.34% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Salesforce CRM13488130.56%Marketo vs Salesforce CRM
QuickBase358198.11%Marketo vs QuickBase
Pardot279736.34%Marketo vs Pardot
Leadfeeder273376.19%Marketo vs Leadfeeder
HubSpot CRM253715.75%Marketo vs HubSpot CRM
Airtable209254.74%Marketo vs Airtable
Zoho CRM203364.61%Marketo vs Zoho CRM
monday.com180304.08%Marketo vs monday.com
Pipedrive147703.35%Marketo vs Pipedrive
Infusionsoft130612.96%Marketo vs Infusionsoft
Drift116782.65%Marketo vs Drift
SharpSpring114942.60%Marketo vs SharpSpring
Freshsales74581.69%Marketo vs Freshsales
Drip69901.58%Marketo vs Drip
Lattice53321.21%Marketo vs Lattice
Autopilot38010.86%Marketo vs Autopilot
Wise37150.84%Marketo vs Wise
SugarCRM36860.84%Marketo vs SugarCRM
Sleeknote35730.81%Marketo vs Sleeknote
Act-On28590.65%Marketo vs Act-On
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Popular Comparisons

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Predictive Lead Scoring category are Salesforce CRM with 30.56%, QuickBase with 8.11%, Pardot with 6.34% market share.

Marketo vs Salesforce CRM

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Marketo vs QuickBase

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Marketo vs Pardot

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Marketo vs Leadfeeder

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Marketo vs HubSpot CRM

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Marketo vs Airtable

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Marketo vs Zoho CRM

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Marketo vs monday.com

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Customers of Marketo

Around the world in 2025, over 23058 companies have started using Marketo as Predictive Lead Scoring tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Henkel10,000+DuesseldorfNorth Rhine-WestphaliaGermany
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Fresenius Medical Care10,000+Bad Homburg vor der HoeheHesseGermany
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Change Healthcare10,000+NashvilleTennesseeUnited States
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UST10,000+Aliso ViejoCaliforniaUnited States
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3M10,000+MaplewoodMinnesotaUnited States
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CACI International Inc10,000+RestonVirginiaUnited States
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Hitachi Vantara10,000+Santa ClaraCaliforniaUnited States
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MIZUHO HOKEN, Y.K.10,000+TokyoTokyoJapan
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Experis10,000+MilwaukeeWisconsinUnited States
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Sensormatic10,000+Boca RatonFloridaUnited States
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Marketo Customers by Products and Services

The top three products and services offering customers that use Marketo for Predictive Lead Scoring are Marketing (462), Digital Marketing (415), Saas (396).

Customers

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Marketo Customers by Employee Size

The majority of Marketo's customers for the predictive-lead-scoring category fall in the company size of 100 - 249 employees (5290 companies), 20 - 49 employees (4800 companies), 0 - 9 employees (4287 companies).

Employee Size

Marketo Customers by Geography

The top three geographies of Marketo for predictive-lead-scoring are the United States with 14182(70.26%), United Kingdom with 1444(7.15%), Canada with 924(4.58%) customers respectively.

Customers

Employees of Marketo

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Also see other Products/Services by Marketo in:

Lead Generation
Marketing Analytics
Online Marketing
Sales Force Automation
Campaign Management

FAQ

Find answers to the most often asked questions by users.

Who are the top Marketo competitors?

Marketo’s Top competitors in the predictive-lead-scoring category are Salesforce CRM, QuickBase, Pardot. You can view a full list of Marketo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet. You can also compare Marketo and its feature with top competitors here : Marketo vs Salesforce CRM Marketo vs QuickBase Marketo vs Pardot.

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What is Marketo customer distribution based on company size?

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What is Marketo market share in the predictive-lead-scoring?

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What are the top countries that use Marketo?

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What are the top industries that use Marketo?

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