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Customer Loyalty

Q: How many companies use Customer Loyalty software these days?

Around the world in 2026, over 43,731 companies are currently using one or more Customer Loyalty software. Out of these, there are 41,023 companies using Customer Loyalty tools that are originally from the United States.

Q: Which company has the most significant market share in the Customer Loyalty software space?

The top few companies that have the most significant market share in the Customer Loyalty space are Yotpo with 33.35% of market share, Smile.io with 21.67% of market share, Bazaarvoice with 12.82% of market share. Check for other Customer Loyalty technologies market share here.

Q: What are the top industries that usually use Customer Loyalty softwares?

The top industries that use Customer Loyalty software are Accessories (773), Retail (687), Marketing (506).

Gain market share and customer base information about the top Customer Loyalty software. Check out our list of Customer Loyalty Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

63422

Companies Tracked

Categories related to Customer Loyalty

CRM Platforms

Sales Enablement

Sales Management

Customer Experience

Lead Capture

Top 5 Customer Loyalty technologies in 2026

Over 63422 companies are using Customer Loyalty tools. Yotpo with 33.35% market share (21154 customers), Smile.io with 21.67% market share (13741 customers), Bazaarvoice with 12.82% market share (8133 customers).

Technology

Market Share (Est.)

Customers

Yotpo

33.35%

21154

Smile.io

21.67%

13741

Bazaarvoice

12.82%

8133

Medallia

6.85%

4342

NiceJob

4.16%

2640

Others

21.15%

13412

Customer Loyalty Customers by Employee Size

The majority of Customer Loyalty category falls in the company size of 0 - 9 employees (26688 companies), 20 - 49 employees (12737 companies), 100 - 249 employees (6288 companies).

Employee Size

Customer Loyalty Customers by Geography

Companies using Customer Loyalty technology software are majorly from the United States with 41023 (72.82%), United Kingdom with 4705 (8.35%), Canada with 3295 (5.85%) customers respectively.

Customers

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Customer Loyalty Customers by Industry

Top industries that use Customer Loyalty for Accessories (773), Retail (687), Marketing (506).

Customers

Market Share for Top Customer Loyalty Technologies

Analyze the market share of popular Customer Loyalty technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Yotpo	21154	33.35
2	Smile.io	13741	21.67
3	Bazaarvoice	8133	12.82
4	Medallia	4342	6.85
5	NiceJob	2640	4.16
6	Higher Logic	2386	3.76
7	LevelUp	2383	3.76
8	PowerReviews	2182	3.44
9	Contentsquare	1445	2.28
10	Get Satisfaction	919	1.45
11	ReferralCandy	702	1.11
12	Qzzr	526	0.83
13	TapMango	286	0.45
14	Ambassador	268	0.42
15	iVend Retail	174	0.27
16	Bi Worldwide	156	0.25
17	FiveStars	141	0.22
18	Comarch Loyalty Management	119	0.19
19	Salesforce Loyalty Management	116	0.18
20	Voucherify	114	0.18
21	Como	112	0.18
22	Springbig.com	103	0.16
23	UXPressia	99	0.16
24	Bunchball Nitro	95	0.15
25	Antavo	93	0.15
26	Retently	89	0.14
27	White Label Loyalty	88	0.14
28	VoucherCart	77	0.12
29	Loyalzoo	68	0.11
30	CustomerSure	61	0.10
31	ProcedureFlow	57	0.09
32	Gleantap	57	0.09
33	Loopy Loyalty	52	0.08
34	Salesmachine	49	0.08
35	Target Circle	47	0.07
36	bLoyal	42	0.07
37	Open Loyalty	39	0.06
38	Bungee	32	0.05
39	Goody	29	0.05
40	Kangaroo	23	0.04
41	InviteBox	22	0.03
42	Referral SaaSquatch	21	0.03
43	Kangaroo Rewards	20	0.03
44	RepeatRewards	18	0.03
45	Pobuca Loyalty	14	0.02
46	Queue	11	0.02
47	RewardStream	10	0.02
48	Perkville	10	0.02
49	Badgeville	10	0.02
50	SailPlay Loyalty	8	0.01
51	Glue loyalty	7	0.01
52	Oappso Loyalty	5	0.01
53	Currency Alliance	4	0.01
54	Datagame	4	0.01
55	Epsilon PeopleCloud Loyalty	4	0.01
56	The Loyalty Box	3	0.00
57	viCloning	2	0.00
58	360 WiFi	2	0.00
59	Belly	2	0.00
60	Sales Genii	2	0.00
61	PassMarket	2	0.00
62	Preferred Patron Loyalty	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Customer Loyalty software market leaders?

Top leaders in the category for Customer Loyalty software are Yotpo, Smile.io, Bazaarvoice. Here, you can view a full list of Customer Loyalty tools in the market.