Solutions

6sense Revenue AI™ for Marketing

6sense Revenue AI™ for Sales

Copied

Customer Loyalty

Q: How many companies use Customer Loyalty software these days?

Around the world in 2025, over 49,384 companies are currently using one or more Customer Loyalty software. Out of these, there are 42,317 companies using Customer Loyalty tools that are originally from the United States.

Q: Which company has the most significant market share in the Customer Loyalty software space?

The top few companies that have the most significant market share in the Customer Loyalty space are Yotpo with 36.72% of market share, Smile.io with 25.80% of market share, Bazaarvoice with 11.28% of market share. Check for other Customer Loyalty technologies market share here.

Q: What are the top industries that usually use Customer Loyalty softwares?

The top industries that use Customer Loyalty software are Retail (604), Accessories (514), Fashion (427).

Gain market share and customer base information about the top Customer Loyalty software. Check out our list of Customer Loyalty Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

64677

Companies Tracked

Categories related to Customer Loyalty

Customer Experience

Live Chat

Forms And Surveys

Customer Engagement

Membership Management

Top 5 Customer Loyalty technologies in 2025

Over 64677 companies are using Customer Loyalty tools. Yotpo with 36.72% market share (23747 customers), Smile.io with 25.80% market share (16685 customers), Bazaarvoice with 11.28% market share (7297 customers).

Technology

Market Share (Est.)

Customers

Yotpo

36.72%

23747

Smile.io

25.80%

16685

Bazaarvoice

11.28%

7297

Medallia

5.42%

3505

NiceJob

4.45%

2875

Others

16.34%

10568

Customer Loyalty Customers by Employee Size

The majority of Customer Loyalty category falls in the company size of 0 - 9 employees (24181 companies), 20 - 49 employees (13180 companies), 10 - 19 employees (10945 companies).

Employee Size

Customer Loyalty Customers by Geography

Companies using Customer Loyalty technology software are majorly from the United States with 42317 (72.52%), United Kingdom with 4793 (8.21%), Canada with 3661 (6.27%) customers respectively.

Customers

Sign up for 6sense Revenue AI™ to get FREE verified B2B contact data.

Customer Loyalty Customers by Industry

Top industries that use Customer Loyalty for Retail (604), Accessories (514), Fashion (427).

Customers

Market Share for Top Customer Loyalty Technologies

Analyze the market share of popular Customer Loyalty technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Yotpo	23747	36.72
2	Smile.io	16685	25.80
3	Bazaarvoice	7297	11.28
4	Medallia	3505	5.42
5	NiceJob	2875	4.45
6	PowerReviews	2654	4.10
7	Higher Logic	2552	3.95
8	ReferralCandy	1059	1.64
9	LevelUp	868	1.34
10	Get Satisfaction	841	1.30
11	Contentsquare	368	0.57
12	TapMango	365	0.56
13	FiveStars	348	0.54
14	Ambassador	214	0.33
15	VoucherCart	138	0.21
16	Retently	137	0.21
17	Bunchball Nitro	101	0.16
18	Como	86	0.13
19	Loyalzoo	77	0.12
20	Bi Worldwide	57	0.09
21	Gleantap	52	0.08
22	Qzzr	47	0.07
23	Bungee	45	0.07
24	iVend Retail	39	0.06
25	CustomerSure	39	0.06
26	Comarch Loyalty Management	37	0.06
27	Loopy Loyalty	32	0.05
28	Badgeville	27	0.04
29	InviteBox	25	0.04
30	White Label Loyalty	25	0.04
31	RewardStream	23	0.04
32	Springbig.com	23	0.04
33	Referral SaaSquatch	21	0.03
34	Salesforce Loyalty Management	21	0.03
35	RepeatRewards	20	0.03
36	UXPressia	20	0.03
37	Voucherify	20	0.03
38	Belly	17	0.03
39	Queue	16	0.02
40	Goody	15	0.02
41	bLoyal	15	0.02
42	Antavo	14	0.02
43	Kangaroo	13	0.02
44	Salesmachine	11	0.02
45	Perkville	10	0.02
46	SailPlay Loyalty	10	0.02
47	Kangaroo Rewards	10	0.02
48	Pobuca Loyalty	8	0.01
49	Target Circle	8	0.01
50	ProcedureFlow	7	0.01
51	Starred	7	0.01
52	Oappso Loyalty	7	0.01
53	Datagame	6	0.01
54	The Loyalty Box	5	0.01
55	Open Loyalty	3	0.00
56	viCloning	3	0.00
57	ABM Loyalty	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Customer Loyalty software market leaders?

Top leaders in the category for Customer Loyalty software are Yotpo, Smile.io, Bazaarvoice. Here, you can view a full list of Customer Loyalty tools in the market.