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Customer Loyalty

Q: How many companies use Customer Loyalty software these days?

Around the world in 2026, over 43,071 companies are currently using one or more Customer Loyalty software. Out of these, there are 41,391 companies using Customer Loyalty tools that are originally from the United States.

Q: Which company has the most significant market share in the Customer Loyalty software space?

The top few companies that have the most significant market share in the Customer Loyalty space are Yotpo with 35.72% of market share, Smile.io with 24.63% of market share, Bazaarvoice with 12.32% of market share. Check for other Customer Loyalty technologies market share here.

Q: What are the top industries that usually use Customer Loyalty softwares?

The top industries that use Customer Loyalty software are Accessories (653), Retail (631), Marketing (402).

Gain market share and customer base information about the top Customer Loyalty software. Check out our list of Customer Loyalty Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

64280

Companies Tracked

Categories related to Customer Loyalty

CRM Platforms

Sales Enablement

Sales Management

Lead Capture

Customer Experience

Top 5 Customer Loyalty technologies in 2026

Over 64280 companies are using Customer Loyalty tools. Yotpo with 35.72% market share (22963 customers), Smile.io with 24.63% market share (15834 customers), Bazaarvoice with 12.32% market share (7920 customers).

Technology

Market Share (Est.)

Customers

Yotpo

35.72%

22963

Smile.io

24.63%

15834

Bazaarvoice

12.32%

7920

Medallia

5.45%

3502

NiceJob

4.25%

2729

Others

17.63%

11332

Customer Loyalty Customers by Employee Size

The majority of Customer Loyalty category falls in the company size of 0 - 9 employees (29230 companies), 20 - 49 employees (12925 companies), 100 - 249 employees (5840 companies).

Employee Size

Customer Loyalty Customers by Geography

Companies using Customer Loyalty technology software are majorly from the United States with 41391 (72.58%), United Kingdom with 4825 (8.46%), Canada with 3513 (6.16%) customers respectively.

Customers

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Customer Loyalty Customers by Industry

Top industries that use Customer Loyalty for Accessories (653), Retail (631), Marketing (402).

Customers

Market Share for Top Customer Loyalty Technologies

Analyze the market share of popular Customer Loyalty technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Yotpo	22963	35.72
2	Smile.io	15834	24.63
3	Bazaarvoice	7920	12.32
4	Medallia	3502	5.45
5	NiceJob	2729	4.25
6	Higher Logic	2293	3.57
7	PowerReviews	2241	3.49
8	LevelUp	1202	1.87
9	Get Satisfaction	952	1.48
10	Contentsquare	866	1.35
11	ReferralCandy	814	1.27
12	Qzzr	508	0.79
13	TapMango	308	0.48
14	Ambassador	221	0.34
15	FiveStars	150	0.23
16	iVend Retail	142	0.22
17	Salesforce Loyalty Management	115	0.18
18	Como	109	0.17
19	Bunchball Nitro	92	0.14
20	Retently	85	0.13
21	Antavo	80	0.12
22	Comarch Loyalty Management	77	0.12
23	VoucherCart	77	0.12
24	Bi Worldwide	75	0.12
25	UXPressia	74	0.12
26	Voucherify	74	0.12
27	Loyalzoo	73	0.11
28	White Label Loyalty	65	0.10
29	Springbig.com	64	0.10
30	CustomerSure	62	0.10
31	Gleantap	55	0.09
32	Loopy Loyalty	54	0.08
33	ProcedureFlow	41	0.06
34	Open Loyalty	37	0.06
35	Bungee	37	0.06
36	Salesmachine	28	0.04
37	Goody	28	0.04
38	bLoyal	28	0.04
39	InviteBox	24	0.04
40	Kangaroo	22	0.03
41	Referral SaaSquatch	19	0.03
42	Kangaroo Rewards	18	0.03
43	Target Circle	17	0.03
44	RepeatRewards	16	0.02
45	Pobuca Loyalty	14	0.02
46	Queue	12	0.02
47	RewardStream	11	0.02
48	SailPlay Loyalty	8	0.01
49	Perkville	7	0.01
50	Glue loyalty	7	0.01
51	Oappso Loyalty	5	0.01
52	Datagame	5	0.01
53	Epsilon PeopleCloud Loyalty	4	0.01
54	The Loyalty Box	3	0.00
55	Badgeville	3	0.00
56	viCloning	2	0.00
57	360 WiFi	2	0.00
58	Belly	2	0.00
59	Sales Genii	2	0.00
60	PassMarket	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Customer Loyalty software market leaders?

Top leaders in the category for Customer Loyalty software are Yotpo, Smile.io, Bazaarvoice. Here, you can view a full list of Customer Loyalty tools in the market.