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Customer Loyalty

Q: How many companies use Customer Loyalty software these days?

Around the world in 2026, over 41,250 companies are currently using one or more Customer Loyalty software. Out of these, there are 40,445 companies using Customer Loyalty tools that are originally from the United States.

Q: Which company has the most significant market share in the Customer Loyalty software space?

The top few companies that have the most significant market share in the Customer Loyalty space are Yotpo with 34.70% of market share, Smile.io with 25.76% of market share, Bazaarvoice with 12.82% of market share. Check for other Customer Loyalty technologies market share here.

Q: What are the top industries that usually use Customer Loyalty softwares?

The top industries that use Customer Loyalty software are Retail (625), Accessories (613), Fashion (377).

Gain market share and customer base information about the top Customer Loyalty software. Check out our list of Customer Loyalty Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

63282

Companies Tracked

Categories related to Customer Loyalty

CRM Platforms

Sales Enablement

Sales Management

Lead Capture

Customer Experience

Top 5 Customer Loyalty technologies in 2026

Over 63282 companies are using Customer Loyalty tools. Yotpo with 34.70% market share (21959 customers), Smile.io with 25.76% market share (16299 customers), Bazaarvoice with 12.82% market share (8112 customers).

Technology

Market Share (Est.)

Customers

Yotpo

34.70%

21959

Smile.io

25.76%

16299

Bazaarvoice

12.82%

8112

Medallia

4.97%

3143

NiceJob

4.61%

2920

Others

17.14%

10849

Customer Loyalty Customers by Employee Size

The majority of Customer Loyalty category falls in the company size of 0 - 9 employees (29789 companies), 20 - 49 employees (12295 companies), 10 - 19 employees (5893 companies).

Employee Size

Customer Loyalty Customers by Geography

Companies using Customer Loyalty technology software are majorly from the United States with 40445 (71.96%), United Kingdom with 4920 (8.75%), Canada with 3521 (6.26%) customers respectively.

Customers

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Customer Loyalty Customers by Industry

Top industries that use Customer Loyalty for Retail (625), Accessories (613), Fashion (377).

Customers

Market Share for Top Customer Loyalty Technologies

Analyze the market share of popular Customer Loyalty technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Yotpo	21959	34.70
2	Smile.io	16299	25.76
3	Bazaarvoice	8112	12.82
4	Medallia	3143	4.97
5	NiceJob	2920	4.61
6	PowerReviews	2321	3.67
7	Higher Logic	2311	3.65
8	LevelUp	1210	1.91
9	ReferralCandy	984	1.55
10	Get Satisfaction	834	1.32
11	Contentsquare	811	1.28
12	TapMango	335	0.53
13	Ambassador	222	0.35
14	FiveStars	166	0.26
15	Salesforce Loyalty Management	113	0.18
16	Como	109	0.17
17	Loyalzoo	89	0.14
18	Bunchball Nitro	88	0.14
19	Voucherify	81	0.13
20	VoucherCart	76	0.12
21	Retently	76	0.12
22	Bi Worldwide	75	0.12
23	Comarch Loyalty Management	74	0.12
24	UXPressia	66	0.10
25	Antavo	66	0.10
26	Springbig.com	57	0.09
27	CustomerSure	56	0.09
28	Qzzr	50	0.08
29	iVend Retail	47	0.07
30	Gleantap	46	0.07
31	Bungee	45	0.07
32	Loopy Loyalty	45	0.07
33	ProcedureFlow	38	0.06
34	Open Loyalty	33	0.05
35	InviteBox	31	0.05
36	Kangaroo	29	0.05
37	bLoyal	27	0.04
38	White Label Loyalty	27	0.04
39	Salesmachine	26	0.04
40	Referral SaaSquatch	22	0.03
41	Target Circle	18	0.03
42	Goody	17	0.03
43	RepeatRewards	16	0.03
44	Queue	16	0.03
45	Pobuca Loyalty	15	0.02
46	Kangaroo Rewards	14	0.02
47	RewardStream	11	0.02
48	Perkville	9	0.01
49	SailPlay Loyalty	8	0.01
50	Oappso Loyalty	6	0.01
51	Glue loyalty	6	0.01
52	Datagame	5	0.01
53	Epsilon PeopleCloud Loyalty	4	0.01
54	viCloning	3	0.00
55	The Loyalty Box	3	0.00
56	Badgeville	3	0.00
57	Belly	3	0.00
58	Sales Genii	2	0.00
59	ABM Loyalty	2	0.00
60	PassMarket	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Customer Loyalty software market leaders?

Top leaders in the category for Customer Loyalty software are Yotpo, Smile.io, Bazaarvoice. Here, you can view a full list of Customer Loyalty tools in the market.