Audience Insights

Gain market share and customer base information about the top Audience Insights software. Check out our list of Audience Insights Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

61

Technologies Tracked

98545

Companies Tracked

Categories related to Audience Insights

Event Marketing And Management
Marketing Automation Platforms
Social Marketing
Content Marketing Tools
Campaign Management

Top 5 Audience Insights technologies in 2025

Over 98545 companies are using Audience Insights tools. FullStory with 18.55% market share (18285 customers), Quantcast Measure with 16.58% market share (16338 customers), Amplitude with 15.85% market share (15616 customers).

Technology

Market Share (Est.)

Customers

  • FullStory

    18.55%

    18285

  • Quantcast Measure

    16.58%

    16338

  • Amplitude

    15.85%

    15616

  • Sitecore

    9.22%

    9081

  • Nielsen

    7.76%

    7646

  • Others

    32.05%

    31579

  • Audience Insights Customers by Employee Size

    The majority of Audience Insights category falls in the company size of 0 - 9 employees (28731 companies), 20 - 49 employees (23509 companies), 100 - 249 employees (12276 companies).

    Employee Size

    Audience Insights Customers by Geography

    Companies using Audience Insights technology software are majorly from the United States with 57031 (67.64%), United Kingdom with 7372 (8.74%), Canada with 4079 (4.84%) customers respectively.

    Customers

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    Audience Insights Customers by Industry

    Top industries that use Audience Insights for Marketing (1584), Advertising (1224), Social Media (1115).

    Customers

    Market Share for Top Audience Insights Technologies

    Analyze the market share of popular Audience Insights technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

    Ranking
    Technology
    Customers
    Market share(Est.)(%)
    1FullStory1828518.55
    2Quantcast Measure1633816.58
    3Amplitude1561615.85
    4Sitecore90819.22
    5Nielsen76467.76
    6Parse.ly75097.62
    7YouGov51305.21
    8LogRocket40874.15
    9BlueCava32073.25
    10Viafoura17671.79
    11InfOnline15491.57
    12Piano ID15101.53
    13GlobalWebIndex14171.44
    14Trialfire8150.83
    15Alliant7430.75
    16Jebbit6910.70
    17UserTesting5320.54
    18Wayin4420.45
    19Talkwalker4030.41
    20Resonate3660.37
    21Synthesio1730.18
    22RadiumOne1520.15
    23Dataminr1480.15
    24Dynata1390.14
    25Fluent Agile Audience Engine1350.14
    26Gnip880.09
    27UsabilityHub670.07
    28Genderize640.06
    29Quantifind Signum520.05
    30Affinio410.04
    31Fospha360.04
    32Verto Analytics350.04
    33Unified280.03
    34MetrixLab260.03
    35jirafe250.03
    36Networked Insights220.02
    37AffinityAnswers190.02
    38Blue Sheep180.02
    39LiftEngine150.02
    40Infegy Atlas150.02
    41Suzy130.01
    42Mezzobit100.01
    43Pricing Engine90.01
    44Spocto90.01
    45Amplero80.01
    46MyFeelback60.01
    47Seevibes60.01
    48NaviStone60.01
    49comScore Audience Analytics50.01
    50StatSocial50.01
    51KYA50.01
    52Mobilewalla50.01
    53Gravy Analytics40.00
    54IBM Watson Personality Insights40.00
    55AdWyze40.00
    56Sitefinity Digital Experience Cloud30.00
    57Upalytics30.00
    58Intutel20.00
    59Mindswarms20.00
    60QA Recorder20.00
    61Tracx20.00

    FAQ

    Find answers to the most often asked questions by users.

    Who are the top Audience Insights software market leaders?

    Top leaders in the category for Audience Insights software are FullStory, Quantcast Measure, Amplitude. Here, you can view a full list of Audience Insights tools in the market.

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    How many companies use Audience Insights software these days?

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    Which company has the most significant market share in the Audience Insights software space?

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    What are the top industries that usually use Audience Insights softwares?

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    Popular Comparisons

    FullStory vs Quantcast Measure

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