Audience Insights

Gain market share and customer base information about the top Audience Insights software. Check out our list of Audience Insights Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

62

Technologies Tracked

90916

Companies Tracked

Categories related to Audience Insights

Event Marketing And Management
Marketing Automation Platforms
Social Marketing
Content Marketing Tools
Campaign Management

Top 5 Audience Insights technologies in 2025

Over 90916 companies are using Audience Insights tools. Amplitude with 17.67% market share (16064 customers), Quantcast Measure with 16.82% market share (15294 customers), FullStory with 16.55% market share (15045 customers).

Technology

Market Share (Est.)

Customers

  • Amplitude

    17.67%

    16064

  • Quantcast Measure

    16.82%

    15294

  • FullStory

    16.55%

    15045

  • Sitecore

    9.79%

    8902

  • Nielsen

    8.62%

    7839

  • Others

    30.55%

    27772

  • Audience Insights Customers by Employee Size

    The majority of Audience Insights category falls in the company size of 0 - 9 employees (31926 companies), 20 - 49 employees (20916 companies), 100 - 249 employees (12388 companies).

    Employee Size

    Audience Insights Customers by Geography

    Companies using Audience Insights technology software are majorly from the United States with 50221 (66.52%), United Kingdom with 6632 (8.78%), Canada with 3665 (4.85%) customers respectively.

    Customers

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    Audience Insights Customers by Industry

    Top industries that use Audience Insights for Marketing (1405), Advertising (1108), Social Media (999).

    Customers

    Market Share for Top Audience Insights Technologies

    Analyze the market share of popular Audience Insights technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

    Ranking
    Technology
    Customers
    Market share(Est.)(%)
    1Amplitude1606417.67
    2Quantcast Measure1529416.82
    3FullStory1504516.55
    4Sitecore89029.79
    5Nielsen78398.62
    6Parse.ly61736.79
    7YouGov51035.61
    8LogRocket39084.30
    9BlueCava22922.52
    10Viafoura17061.88
    11Piano ID14871.64
    12GlobalWebIndex13731.51
    13InfOnline8690.96
    14Alliant7340.81
    15Jebbit6560.72
    16UserTesting5790.64
    17Talkwalker4380.48
    18Wayin4020.44
    19Resonate3550.39
    20Trialfire2800.31
    21Synthesio1760.19
    22Dataminr1560.17
    23Dynata1460.16
    24RadiumOne1320.15
    25Fluent Agile Audience Engine1220.13
    26Gnip1080.12
    27UsabilityHub740.08
    28Genderize640.07
    29Quantifind Signum550.06
    30Affinio410.05
    31Fospha380.04
    32Verto Analytics320.04
    33Unified280.03
    34MetrixLab260.03
    35jirafe200.02
    36AffinityAnswers190.02
    37Spocto170.02
    38Blue Sheep160.02
    39Infegy Atlas150.02
    40Suzy150.02
    41Networked Insights140.02
    42Mezzobit120.01
    43LiftEngine100.01
    44StatSocial80.01
    45Amplero80.01
    46Pricing Engine70.01
    47comScore Audience Analytics60.01
    48Seevibes60.01
    49Gravy Analytics50.01
    50KYA50.01
    51MyFeelback50.01
    52Mobilewalla50.01
    53IBM Watson Personality Insights40.00
    54AdWyze40.00
    55NaviStone40.00
    56Intutel20.00
    57Mindswarms20.00
    58Sitefinity Digital Experience Cloud20.00
    59Upalytics20.00
    60Microsoft Dynamics 365 for Customer Insights20.00
    61Tracx20.00
    62Facebook Domain Insights20.00

    FAQ

    Find answers to the most often asked questions by users.

    Who are the top Audience Insights software market leaders?

    Top leaders in the category for Audience Insights software are Amplitude, Quantcast Measure, FullStory. Here, you can view a full list of Audience Insights tools in the market.

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    How many companies use Audience Insights software these days?

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    Which company has the most significant market share in the Audience Insights software space?

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    What are the top industries that usually use Audience Insights softwares?

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    Popular Comparisons

    Amplitude vs Quantcast Measure

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