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Analytics

Q: How many companies use Analytics software these days?

Around the world in 2026, over 4,453,551 companies are currently using one or more Analytics software. Out of these, there are 2,825,418 companies using Analytics tools that are originally from the United States.

Q: Which company has the most significant market share in the Analytics software space?

The top few companies that have the most significant market share in the Analytics space are Google Analytics with 90.05% of market share, Tableau Software with 1.03% of market share, Vidyard with 0.80% of market share. Check for other Analytics technologies market share here.

Q: What are the top industries that usually use Analytics softwares?

The top industries that use Analytics software are Marketing (44,021), Digital Marketing (32,103), Seo (28,788).

Gain market share and customer base information about the top Analytics software. Check out our list of Analytics Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

323

Technologies Tracked

8484505

Companies Tracked

Categories related to Analytics

Data Integration

Artificial Intelligence

Data Visualization

Backup And Recovery

Analytics And BI Platform

Top 5 Analytics technologies in 2026

Over 8484505 companies are using Analytics tools. Google Analytics with 90.05% market share (7639926 customers), Tableau Software with 1.03% market share (87346 customers), Vidyard with 0.80% market share (68221 customers).

Technology

Market Share (Est.)

Customers

Google Analytics

90.05%

7639926

Tableau Software

1.03%

87346

Vidyard

0.80%

68221

Mixpanel

0.55%

46589

Agile CRM

0.49%

41176

Others

7.09%

601247

Analytics Customers by Employee Size

The majority of Analytics category falls in the company size of 0 - 9 employees (4652294 companies), 20 - 49 employees (1696250 companies), 100 - 249 employees (623486 companies).

Employee Size

Analytics Customers by Geography

Companies using Analytics technology software are majorly from the United States with 2825418 (47.69%), United Kingdom with 629671 (10.63%), France with 361456 (6.10%) customers respectively.

Customers

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Analytics Customers by Industry

Top industries that use Analytics for Marketing (44021), Digital Marketing (32103), Seo (28788).

Customers

Market Share for Top Analytics Technologies

Analyze the market share of popular Analytics technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Google Analytics	7639926	90.05
2	Tableau Software	87346	1.03
3	Vidyard	68221	0.80
4	Mixpanel	46589	0.55
5	Agile CRM	41176	0.49
6	Segment	34263	0.40
7	Visual Website Optimizer	32968	0.39
8	Smartlook	32002	0.38
9	Amplitude	28849	0.34
10	Leadfeeder	28610	0.34
11	SAP Crystal Server	25451	0.30
12	HeapAnalytics	24711	0.29
13	SAP Business Objects	24413	0.29
14	SEMrush	23187	0.27
15	Campaign Monitor	21377	0.25
16	Looker	18668	0.22
17	Keen IO	15581	0.18
18	Piwik PRO	14796	0.17
19	Oracle Business Intelligence	13929	0.16
20	Qlik	12967	0.15
21	Lucky Orange	12332	0.15
22	Tableau Server	11866	0.14
23	Magento Business Intelligence	11508	0.14
24	ClickTale	11260	0.13
25	Siteimprove	11128	0.13
26	Ampla	9631	0.11
27	SAP Analytics Cloud	9354	0.11
28	Splunk Cloud	7090	0.08
29	Pentaho	6716	0.08
30	Aviso	6441	0.08
31	Zoho Analytics	6325	0.07
32	Livestorm	6236	0.07
33	MicroStrategy	5916	0.07
34	Chartbeat	5621	0.07
35	AB Tasty	5136	0.06
36	AWS Analytics	5070	0.06
37	Metabase	4369	0.05
38	Albacross	4330	0.05
39	Peek Pro Tour Operators	4264	0.05
40	Moz	4261	0.05
41	InfluxDB	4003	0.05
42	InfluxDB	4003	0.05
43	SAP Predictive Analytics	3761	0.04
44	Amazon QuickSight	3438	0.04
45	Azure Synapse Analytics	3378	0.04
46	SE Ranking	3351	0.04
47	Kofax	3320	0.04
48	SAS Business Intelligence	3111	0.04
49	Oribi	2962	0.03
50	Salesfusion	2295	0.03
51	Synup	2224	0.03
52	Oracle Essbase	2223	0.03
53	KNIME Platform	2125	0.03
54	Webtrends	2067	0.02
55	Crimson Hexagon	2042	0.02
56	Business Intelligence Discoverer	2012	0.02
57	Mode	1969	0.02
58	Leady	1870	0.02
59	TIBCO Jaspersoft	1863	0.02
60	Gainsight	1837	0.02
61	Brightedge	1816	0.02
62	Bizible	1622	0.02
63	Exponea	1526	0.02
64	IBM Cognos TM1	1465	0.02
65	Compete	1392	0.02
66	Kissmetrics	1386	0.02
67	Marketing 360	1330	0.02
68	SAS Advanced Analytics	1257	0.01
69	IBM Cognos Analytics	1218	0.01
70	Sisense	1209	0.01
71	Information Builders	1156	0.01
72	Upserve	1091	0.01
73	Alation	1039	0.01
74	OSIsoft PI	1023	0.01
75	GetSocial	1015	0.01
76	Statista	930	0.01
77	Unbxd	802	0.01
78	Salesforce Einstein Analytics	784	0.01
79	LSEG Data & Analytics	764	0.01
80	ThoughtSpot	710	0.01
81	Jet Reports	670	0.01
82	Modular Finance	665	0.01
83	Statistica	654	0.01
84	Mediahawk	648	0.01
85	Elliptic	596	0.01
86	Jasper.ai	595	0.01
87	GuestCentric	592	0.01
88	PathFactory	544	0.01
89	Webtrekk	504	0.01
90	TARGIT	487	0.01
91	Yellowfin	477	0.01
92	LeadLander	456	0.01
93	Klipfolio	448	0.01
94	Attribution	434	0.01
95	NetBase	421	0.00
96	Botify	407	0.00
97	Brand24	383	0.00
98	Stytch	378	0.00
99	Rebrandly	373	0.00
100	Chainalysis	368	0.00
101	Ataccama	314	0.00
102	Calero InSight Analytics	306	0.00
103	Funnel	300	0.00
104	Localytics	277	0.00
105	Pyramid	262	0.00
106	LogiAnalytics	248	0.00
107	Innovaccer DataShop	245	0.00
108	Tealium IQ	241	0.00
109	Clarabridge	237	0.00
110	Databricks Data Intelligence Platform	223	0.00
111	AppAnnie	222	0.00
112	VisitorTrack	220	0.00
113	Phocas Software	217	0.00
114	Oracle Fusion Data Intelligence	213	0.00
115	Simply Measured	211	0.00
116	Chartio	203	0.00
117	OWOX BI Attribution	197	0.00
118	Incorta	193	0.00
119	Elastic Observability	182	0.00
120	Pyramid Analytics BI Office	180	0.00
121	Datameer	179	0.00
122	HasOffers by TUNE	169	0.00
123	Logi Info	167	0.00
124	Anodot	163	0.00
125	InsightSquared	161	0.00
126	Clear Analytics	157	0.00
127	TapClicks	152	0.00
128	BrightGauge	151	0.00
129	Arimo	150	0.00
130	Tally Server	149	0.00
131	Beckon	144	0.00
132	Kinetica	136	0.00
133	NUVI	133	0.00
134	Q Research Software	129	0.00
135	Indicative	129	0.00
136	RJMetrics	125	0.00
137	AgencyAnalytics	124	0.00
138	Dimensional Insight	122	0.00
139	ContentKing	120	0.00
140	Geckoboard	120	0.00
141	Watershed	118	0.00
142	rakam	117	0.00
143	Apache Lens	114	0.00
144	Insurity	114	0.00
145	Datanyze	113	0.00
146	SigView	111	0.00
147	Hadapt	111	0.00
148	sales-i	110	0.00
149	Cyfe	108	0.00
150	Data Axle	107	0.00
151	Acquisio	104	0.00
152	SEO PowerSuite	96	0.00
153	Accubate	89	0.00
154	AlchemyAPI	87	0.00
155	siteAnalyser	83	0.00
156	quintly	80	0.00
157	Hootsuite Insights	79	0.00
158	Singletrack	79	0.00
159	Panorama Necto	77	0.00
160	Vyopta	77	0.00
161	Solver	76	0.00
162	WildFire	75	0.00
163	ComboCurve	75	0.00
164	Featurespace	74	0.00
165	Advizor	72	0.00
166	Activated Insights	71	0.00
167	Exago	68	0.00
168	Holistics Data Software	66	0.00
169	Putler	64	0.00
170	Reportserver	61	0.00
171	Spotlight Reporting	59	0.00
172	Mi9 Retail	58	0.00
173	Dataddo	54	0.00
174	Molecula	53	0.00
175	Oracle Real-Time Decisions	51	0.00
176	Octoboard	48	0.00
177	Netscout nGeniusONE	48	0.00
178	Knowage	48	0.00
179	BIME by Zendesk	47	0.00
180	NICE Nexidia	47	0.00
181	Prisync	46	0.00
182	BizViz Platform	46	0.00
183	PopSQL	45	0.00
184	Browsi	44	0.00
185	Marpipe	44	0.00
186	InfoZoom	43	0.00
187	Civis	43	0.00
188	Stratum	41	0.00
189	Rattle Software	40	0.00
190	adCore	39	0.00
191	Receptive	39	0.00
192	Guidewire Live	39	0.00
193	IBM Envizi ESG Reporting	38	0.00
194	Ruler Analytics	37	0.00
195	MACH Energy	37	0.00
196	deltaDNA	37	0.00
197	Connexica	36	0.00
198	Revenera Usage Intelligence	36	0.00
199	Locowise	34	0.00
200	SimilarWeb PRO	34	0.00
201	Comply365	34	0.00
202	Bottlenose	33	0.00
203	Kindsight Ascend	33	0.00
204	AT Internet Web Analytics	32	0.00
205	Kognitio	32	0.00
206	Swiftype Site Search	31	0.00
207	Colibri SEO	27	0.00
208	Improvado	27	0.00
209	Formisimo	27	0.00
210	LimeLight CRM	27	0.00
211	Nimbata	27	0.00
212	Logicbox	26	0.00
213	Control	26	0.00
214	Yseop	26	0.00
215	Metric Insights	25	0.00
216	icCube	25	0.00
217	Embrace.io	25	0.00
218	ClearStory Data	24	0.00
219	Analytic Solver	24	0.00
220	Vivantio ITSM	23	0.00
221	Teamgate CRM	23	0.00
222	SAS Real-Time Decision Manager	23	0.00
223	Visier People	23	0.00
224	Platfora	22	0.00
225	Yurbi	22	0.00
226	ORBIT Analytics	22	0.00
227	UpstreamCommerce	21	0.00
228	Arcadia Data	21	0.00
229	Experian Decision Analytics	21	0.00
230	Dental Intelligence	21	0.00
231	Dental Intelligence	21	0.00
232	Site Search 360	20	0.00
233	BIME	20	0.00
234	Statgraphics Centurion	20	0.00
235	Lumio	19	0.00
236	Authoritas	19	0.00
237	Linkody	19	0.00
238	Prognoz	19	0.00
239	InetSoft Style	19	0.00
240	Ipsos MMA	18	0.00
241	EmbeddedAnalytics	17	0.00
242	SpiraPlan	17	0.00
243	Artus	17	0.00
244	Surveyi2i	16	0.00
245	Red Flag Alert	16	0.00
246	Datavail	16	0.00
247	Cyabra	16	0.00
248	whatusersdo.com	15	0.00
249	Funnel Science	15	0.00
250	evolve24 Evolution Platform	15	0.00
251	Knowi	14	0.00
252	Clearify	14	0.00
253	Colasoft Capsa	14	0.00
254	Pi Business Intelligence Dashboard	13	0.00
255	JReport	13	0.00
256	FirstRain	13	0.00
257	daisee	13	0.00
258	Predixion	12	0.00
259	Semantria	12	0.00
260	arcplan Enterprise	12	0.00
261	Cognos Planning Contributor	12	0.00
262	Wave: Salesforce Analytics Cloud	11	0.00
263	AnswerRocket	10	0.00
264	Intellicus	10	0.00
265	Google Cloud Analytics Hub	10	0.00
266	Qrvey	10	0.00
267	Datapine - Business Intelligence and Data Visualization	9	0.00
268	Stratifyd	9	0.00
269	Antivia DecisionPoint	9	0.00
270	Adatao Data Intelligence Platform	9	0.00
271	Seekwell	9	0.00
272	Anchor Metrics	8	0.00
273	Datazar	8	0.00
274	Chemical Market Analytics	8	0.00
275	Observo.ai	8	0.00
276	SEOmator	7	0.00
277	TimeXtender Discovery Hub	7	0.00
278	Stonefield Query	7	0.00
279	Zebra Prescriptive Analytics	7	0.00
280	Visual KPI	6	0.00
281	Belladati	6	0.00
282	Greta	6	0.00
283	HPE Consumption Analytics	6	0.00
284	NextAtlas	6	0.00
285	Hypersonix	6	0.00
286	Knowledge Vault	5	0.00
287	DemandJump	5	0.00
288	InviteManager	5	0.00
289	Web Maven	5	0.00
290	PriceGrid	5	0.00
291	Deskmetrics	5	0.00
292	Cxense Insight	4	0.00
293	LiveHive	4	0.00
294	ipapi	4	0.00
295	INFRAGISTICS ReportPlus	4	0.00
296	auanlytics	4	0.00
297	Clixtell	3	0.00
298	Statbot (Analytics for Intercom)	3	0.00
299	IQLECT	3	0.00
300	Opex Analytics	3	0.00
301	SiQueries Cloud BI	3	0.00
302	Neural Designer	3	0.00
303	BizMetrics	3	0.00
304	EzzyKPI	3	0.00
305	Quantspark	3	0.00
306	VueData	2	0.00
307	HookFeed	2	0.00
308	SimpleFeed	2	0.00
309	Vizzboard	2	0.00
310	PUBLITRAC	2	0.00
311	Qubole Data Service	2	0.00
312	Instrumental	2	0.00
313	Kirix Strata	2	0.00
314	Helical Insight	2	0.00
315	Rezza	2	0.00
316	Inscriptive	2	0.00
317	Datatonics	2	0.00
318	Google Cloud Inference API	2	0.00
319	Esports Charts	2	0.00
320	BIOVIA INSIGHT	2	0.00
321	Behavox Quantum	2	0.00
322	Profit Isle	2	0.00
323	FICO Xpress Solver	2	0.00