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Analytics

Q: How many companies use Analytics software these days?

Around the world in 2026, over 4,323,802 companies are currently using one or more Analytics software. Out of these, there are 2,839,309 companies using Analytics tools that are originally from the United States.

Q: Which company has the most significant market share in the Analytics software space?

The top few companies that have the most significant market share in the Analytics space are Google Analytics with 87.49% of market share, Tableau Software with 1.58% of market share, Vidyard with 0.86% of market share. Check for other Analytics technologies market share here.

Q: What are the top industries that usually use Analytics softwares?

The top industries that use Analytics software are Marketing (46,466), Digital Marketing (35,887), Seo (31,455).

Gain market share and customer base information about the top Analytics software. Check out our list of Analytics Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

328

Technologies Tracked

8569964

Companies Tracked

Categories related to Analytics

Data Integration

Artificial Intelligence

Analytics And BI Platform

Data Visualization

Backup And Recovery

Top 5 Analytics technologies in 2026

Over 8569964 companies are using Analytics tools. Google Analytics with 87.49% market share (7497447 customers), Tableau Software with 1.58% market share (135237 customers), Vidyard with 0.86% market share (73275 customers).

Technology

Market Share (Est.)

Customers

Google Analytics

87.49%

7497447

Tableau Software

1.58%

135237

Vidyard

0.86%

73275

Mixpanel

0.63%

54251

SAP Crystal Server

0.52%

44313

Others

8.93%

765441

Analytics Customers by Employee Size

The majority of Analytics category falls in the company size of 0 - 9 employees (4592239 companies), 20 - 49 employees (1724672 companies), 100 - 249 employees (659397 companies).

Employee Size

Analytics Customers by Geography

Companies using Analytics technology software are majorly from the United States with 2839309 (47.69%), United Kingdom with 627311 (10.54%), France with 368550 (6.19%) customers respectively.

Customers

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Analytics Customers by Industry

Top industries that use Analytics for Marketing (46466), Digital Marketing (35887), Seo (31455).

Customers

Market Share for Top Analytics Technologies

Analyze the market share of popular Analytics technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Google Analytics	7497447	87.49
2	Tableau Software	135237	1.58
3	Vidyard	73275	0.86
4	Mixpanel	54251	0.63
5	SAP Crystal Server	44313	0.52
6	Agile CRM	40229	0.47
7	Amplitude	38764	0.45
8	SEMrush	37850	0.44
9	SAP Business Objects	36185	0.42
10	Segment	35302	0.41
11	Looker	34238	0.40
12	Smartlook	31707	0.37
13	Visual Website Optimizer	30508	0.36
14	Leadfeeder	28495	0.33
15	Oracle Business Intelligence	22778	0.27
16	Tableau Server	20427	0.24
17	Qlik	19811	0.23
18	Campaign Monitor	18600	0.22
19	HeapAnalytics	16651	0.19
20	ClickTale	16109	0.19
21	Keen IO	15647	0.18
22	Piwik PRO	14001	0.16
23	SAP Analytics Cloud	13845	0.16
24	Magento Business Intelligence	12098	0.14
25	Splunk Cloud	12079	0.14
26	Zoho Analytics	11981	0.14
27	Lucky Orange	11871	0.14
28	Siteimprove	11391	0.13
29	Pentaho	11041	0.13
30	Aviso	10545	0.12
31	AWS Analytics	9303	0.11
32	MicroStrategy	9227	0.11
33	Metabase	8812	0.10
34	Livestorm	8512	0.10
35	InfluxDB	7294	0.09
36	InfluxDB	7294	0.09
37	Moz	7168	0.08
38	Amazon QuickSight	6546	0.08
39	Azure Synapse Analytics	6301	0.07
40	Chartbeat	5958	0.07
41	SAP Predictive Analytics	5911	0.07
42	AB Tasty	5636	0.07
43	Kofax	5381	0.06
44	SAS Business Intelligence	4919	0.06
45	Albacross	4514	0.05
46	Salesfusion	4198	0.05
47	SE Ranking	4127	0.05
48	Peek Pro Tour Operators	3944	0.05
49	KNIME Platform	3727	0.04
50	Oracle Essbase	3624	0.04
51	Business Intelligence Discoverer	3485	0.04
52	TIBCO Jaspersoft	3341	0.04
53	Webtrends	3327	0.04
54	Crimson Hexagon	3243	0.04
55	Oribi	2668	0.03
56	Gainsight	2590	0.03
57	Brightedge	2588	0.03
58	IBM Cognos TM1	2340	0.03
59	Synup	2186	0.03
60	IBM Cognos Analytics	2095	0.02
61	Sisense	2013	0.02
62	SAS Advanced Analytics	1907	0.02
63	Information Builders	1826	0.02
64	Bizible	1796	0.02
65	Leady	1783	0.02
66	Alation	1643	0.02
67	Exponea	1574	0.02
68	Unbxd	1565	0.02
69	Statista	1557	0.02
70	OSIsoft PI	1546	0.02
71	Mode	1537	0.02
72	Kissmetrics	1520	0.02
73	Salesforce Einstein Analytics	1473	0.02
74	Compete	1325	0.02
75	Statistica	1311	0.02
76	LSEG Data & Analytics	1287	0.02
77	Marketing 360	1237	0.01
78	Jet Reports	1217	0.01
79	ThoughtSpot	1175	0.01
80	Upserve	1007	0.01
81	Elliptic	927	0.01
82	GetSocial	859	0.01
83	Klipfolio	818	0.01
84	TARGIT	790	0.01
85	Yellowfin	782	0.01
86	Jasper.ai	725	0.01
87	Modular Finance	713	0.01
88	NetBase	690	0.01
89	Brand24	669	0.01
90	Mediahawk	632	0.01
91	Botify	619	0.01
92	PathFactory	606	0.01
93	Chainalysis	578	0.01
94	GuestCentric	569	0.01
95	Databricks Data Intelligence Platform	555	0.01
96	Stytch	531	0.01
97	Webtrekk	529	0.01
98	LeadLander	529	0.01
99	Funnel	521	0.01
100	Ataccama	500	0.01
101	Attribution	474	0.01
102	Localytics	470	0.01
103	LogiAnalytics	433	0.01
104	Rebrandly	426	0.00
105	Tealium IQ	425	0.00
106	Calero InSight Analytics	409	0.00
107	Simply Measured	402	0.00
108	Oracle Fusion Data Intelligence	401	0.00
109	AppAnnie	396	0.00
110	Pyramid	379	0.00
111	Clarabridge	366	0.00
112	Chartio	357	0.00
113	BrightGauge	343	0.00
114	Phocas Software	335	0.00
115	Clear Analytics	332	0.00
116	Incorta	321	0.00
117	InsightSquared	315	0.00
118	Tally Server	314	0.00
119	Datameer	306	0.00
120	Pyramid Analytics BI Office	302	0.00
121	Logi Info	300	0.00
122	NUVI	249	0.00
123	Geckoboard	247	0.00
124	Elastic Observability	243	0.00
125	TapClicks	236	0.00
126	Kinetica	231	0.00
127	Datanyze	218	0.00
128	Beckon	217	0.00
129	Innovaccer DataShop	209	0.00
130	VisitorTrack	205	0.00
131	Hadapt	201	0.00
132	Apache Lens	200	0.00
133	Insurity	194	0.00
134	SEO PowerSuite	186	0.00
135	Cyfe	184	0.00
136	OWOX BI Attribution	182	0.00
137	Anodot	179	0.00
138	AgencyAnalytics	171	0.00
139	Q Research Software	170	0.00
140	sales-i	158	0.00
141	Dimensional Insight	157	0.00
142	Data Axle	145	0.00
143	HasOffers by TUNE	141	0.00
144	Arimo	139	0.00
145	quintly	138	0.00
146	Watershed	135	0.00
147	SigView	133	0.00
148	Singletrack	133	0.00
149	Exago	129	0.00
150	rakam	123	0.00
151	AlchemyAPI	120	0.00
152	Featurespace	120	0.00
153	RJMetrics	119	0.00
154	Reportserver	118	0.00
155	ComboCurve	116	0.00
156	ContentKing	115	0.00
157	Acquisio	114	0.00
158	Netscout nGeniusONE	114	0.00
159	Activated Insights	105	0.00
160	Advizor	104	0.00
161	Panorama Necto	103	0.00
162	Oracle Real-Time Decisions	96	0.00
163	WildFire	92	0.00
164	Vyopta	92	0.00
165	BIME by Zendesk	91	0.00
166	Accubate	90	0.00
167	Molecula	87	0.00
168	Knowage	86	0.00
169	PopSQL	84	0.00
170	Visier People	81	0.00
171	Civis	79	0.00
172	Solver	78	0.00
173	AT Internet Web Analytics	76	0.00
174	Putler	76	0.00
175	Hootsuite Insights	75	0.00
176	NICE Nexidia	75	0.00
177	Spotlight Reporting	73	0.00
178	IBM Envizi ESG Reporting	73	0.00
179	SimilarWeb PRO	71	0.00
180	Mi9 Retail	71	0.00
181	Comply365	71	0.00
182	Helical Insight	71	0.00
183	Holistics Data Software	69	0.00
184	siteAnalyser	65	0.00
185	InviteManager	65	0.00
186	Dataddo	64	0.00
187	deltaDNA	61	0.00
188	ORBIT Analytics	61	0.00
189	Locowise	60	0.00
190	MACH Energy	59	0.00
191	Stratum	59	0.00
192	InfoZoom	58	0.00
193	Wave: Salesforce Analytics Cloud	57	0.00
194	Kognitio	55	0.00
195	Prisync	54	0.00
196	Browsi	54	0.00
197	Red Flag Alert	54	0.00
198	adCore	52	0.00
199	Marpipe	52	0.00
200	Vivantio ITSM	51	0.00
201	Improvado	48	0.00
202	SAS Real-Time Decision Manager	48	0.00
203	Instrumental	47	0.00
204	Analytic Solver	47	0.00
205	Octoboard	43	0.00
206	Yseop	43	0.00
207	Kindsight Ascend	43	0.00
208	Arcadia Data	42	0.00
209	Dental Intelligence	41	0.00
210	Dental Intelligence	41	0.00
211	Intellicus	40	0.00
212	Connexica	40	0.00
213	Rattle Software	40	0.00
214	NextAtlas	40	0.00
215	Ruler Analytics	39	0.00
216	Receptive	39	0.00
217	Datavail	37	0.00
218	icCube	36	0.00
219	Authoritas	35	0.00
220	Embrace.io	35	0.00
221	Swiftype Site Search	34	0.00
222	FirstRain	34	0.00
223	Bottlenose	33	0.00
224	LimeLight CRM	33	0.00
225	Semantria	32	0.00
226	BizViz Platform	32	0.00
227	Stonefield Query	32	0.00
228	Predixion	31	0.00
229	Artus	31	0.00
230	Experian Decision Analytics	31	0.00
231	whatusersdo.com	30	0.00
232	Yurbi	30	0.00
233	Indicative	30	0.00
234	Logicbox	29	0.00
235	InetSoft Style	29	0.00
236	Nimbata	29	0.00
237	Teamgate CRM	27	0.00
238	Cognos Planning Contributor	27	0.00
239	Guidewire Live	27	0.00
240	daisee	27	0.00
241	S3STAT	26	0.00
242	Statgraphics Centurion	26	0.00
243	Revenera Usage Intelligence	26	0.00
244	Site Search 360	25	0.00
245	Metric Insights	25	0.00
246	Clearify	25	0.00
247	Cyabra	25	0.00
248	Funnel Science	24	0.00
249	Esports Charts	24	0.00
250	Formisimo	23	0.00
251	Ipsos MMA	23	0.00
252	Linkody	22	0.00
253	Colibri SEO	22	0.00
254	ClearStory Data	22	0.00
255	Observo.ai	22	0.00
256	SimpleFeed	21	0.00
257	TimeXtender Discovery Hub	21	0.00
258	arcplan Enterprise	21	0.00
259	Quantspark	21	0.00
260	Platfora	20	0.00
261	UpstreamCommerce	20	0.00
262	VueData	18	0.00
263	Lumio	18	0.00
264	Control	18	0.00
265	Stratifyd	18	0.00
266	Knowi	18	0.00
267	Hypersonix	18	0.00
268	Cxense Insight	17	0.00
269	ipapi	17	0.00
270	logit.io	17	0.00
271	SpiraPlan	17	0.00
272	EmbeddedAnalytics	16	0.00
273	Datapine - Business Intelligence and Data Visualization	16	0.00
274	BIME	15	0.00
275	Qrvey	15	0.00
276	Surveyi2i	14	0.00
277	IQLECT	14	0.00
278	Google Cloud Analytics Hub	14	0.00
279	Colasoft Capsa	14	0.00
280	AnswerRocket	13	0.00
281	JReport	13	0.00
282	Prognoz	13	0.00
283	Chemical Market Analytics	13	0.00
284	Belladati	12	0.00
285	Neural Designer	12	0.00
286	Anchor Metrics	11	0.00
287	Pi Business Intelligence Dashboard	11	0.00
288	Datatonics	11	0.00
289	LiveHive	10	0.00
290	evolve24 Evolution Platform	10	0.00
291	Google Cloud Inference API	10	0.00
292	Seekwell	10	0.00
293	APX Data	10	0.00
294	APX Data	10	0.00
295	Visual KPI	9	0.00
296	Norna Analytics	9	0.00
297	Zebra Prescriptive Analytics	8	0.00
298	DemandJump	7	0.00
299	SEOmator	7	0.00
300	PriceGrid	7	0.00
301	Datazar	7	0.00
302	BizMetrics	7	0.00
303	Greta	7	0.00
304	HPE Consumption Analytics	7	0.00
305	auanlytics	7	0.00
306	FICO Xpress Solver	7	0.00
307	Knowledge Vault	6	0.00
308	Kirix Strata	6	0.00
309	Antivia DecisionPoint	6	0.00
310	HookFeed	4	0.00
311	Web Maven	4	0.00
312	Statbot (Analytics for Intercom)	4	0.00
313	Deskmetrics	4	0.00
314	Adatao Data Intelligence Platform	4	0.00
315	Profit Isle	4	0.00
316	ThoughtBuzz	3	0.00
317	Clixtell	3	0.00
318	Qubole Data Service	3	0.00
319	Opex Analytics	3	0.00
320	EzzyKPI	3	0.00
321	Transform	3	0.00
322	BIOVIA INSIGHT	3	0.00
323	Vizzboard	2	0.00
324	PUBLITRAC	2	0.00
325	Inscriptive	2	0.00
326	Magento Business Intelligence Pro	2	0.00
327	Behavox Quantum	2	0.00
328	profitGuru	2	0.00