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Google Analytics

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Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Analytics
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Market Share of Google Analytics

Current Customer(s)

7954600

Market Share (Est.)

90.60%

Ranking

#1

Top Competitors and Alternatives of Google Analytics

The top three of Google Analytics’s competitors in the Analytics category are Tableau Software with 0.99%, Vidyard with 0.87%, Agile CRM with 0.47% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Tableau Software868930.99%Google Analytics vs Tableau Software
Vidyard759960.87%Google Analytics vs Vidyard
Agile CRM409900.47%Google Analytics vs Agile CRM
Mixpanel397460.45%Google Analytics vs Mixpanel
Amplitude335620.38%Google Analytics vs Amplitude
Segment334160.38%Google Analytics vs Segment
Visual Website Optimizer329240.37%Google Analytics vs Visual Website Optimizer
Smartlook315860.36%Google Analytics vs Smartlook
Leadfeeder270220.31%Google Analytics vs Leadfeeder
SAP Crystal Server252510.29%Google Analytics vs SAP Crystal Server
SAP Business Objects247570.28%Google Analytics vs SAP Business Objects
SEMrush236850.27%Google Analytics vs SEMrush
Looker183090.21%Google Analytics vs Looker
Campaign Monitor181310.21%Google Analytics vs Campaign Monitor
Keen IO158590.18%Google Analytics vs Keen IO
Piwik PRO149970.17%Google Analytics vs Piwik PRO
ClickTale144120.16%Google Analytics vs ClickTale
HeapAnalytics143810.16%Google Analytics vs HeapAnalytics
Oracle Business Intelligence137000.16%Google Analytics vs Oracle Business Intelligence
Qlik127320.15%Google Analytics vs Qlik
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Popular Comparisons

Top Competitors and Alternatives of Google Analytics

The top three of Google Analytics’s competitors in the Analytics category are Tableau Software with 0.99%, Vidyard with 0.87%, Agile CRM with 0.47% market share.

Google Analytics vs Tableau Software

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Google Analytics vs Vidyard

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Google Analytics vs Agile CRM

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Google Analytics vs Mixpanel

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Google Analytics vs Amplitude

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Google Analytics vs Segment

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Google Analytics vs Visual Website Optimizer

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Google Analytics vs Smartlook

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Customers of Google Analytics

Around the world in 2026, over 7939926 companies have started using Google Analytics as Analytics tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Peine.NextLevel10,000+Germany
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NEC Computers10,000+PuteauxIle-de-FranceFrance
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Glamour10,000+New York CityNew YorkUnited States
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Indiegogo10,000+San FranciscoCaliforniaUnited States
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Keller Williams Western Realty10,000+People's Republic of China
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Nestle10,000+VeveyVaudSwitzerland
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Symmetry Financial Group10,000+SwannanoaNorth CarolinaUnited States
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The Institute Of Strategic Risk Management10,000+LondonEnglandUnited Kingdom
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Veterans Navigation Network10,000+BillingsMontanaUnited States
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Wisconsin Taxpayers10,000+Green BayWisconsinUnited States
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Google Analytics Customers by Products and Services

The top three products and services offering customers that use Google Analytics for Analytics are Marketing (33312), Digital Marketing (21424), Social Media (20832).

Customers

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Google Analytics Customers by Employee Size

The majority of Google Analytics's customers for the analytics category fall in the company size of 0 - 9 employees (4672054 companies), 20 - 49 employees (1572065 companies), 10 - 19 employees (591378 companies).

Employee Size

Google Analytics Customers by Geography

The top three geographies of Google Analytics for analytics are the United States with 2625044(46.85%), United Kingdom with 600040(10.71%), France with 339023(6.05%) customers respectively.

Customers

Employees of Google Analytics

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Also see other Products/Services by Google Analytics in:

Analytics
Dashboard
Web Analytics
Reporting

FAQ

Find answers to the most often asked questions by users.

Who are the top Google Analytics competitors?

Google Analytics’s Top competitors in the analytics category are Tableau Software, Vidyard, Agile CRM. You can view a full list of Google Analytics competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Google Analytics and 40,000 other technologies on the internet. You can also compare Google Analytics and its feature with top competitors here : Google Analytics vs Tableau Software Google Analytics vs Vidyard Google Analytics vs Agile CRM.

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What is Google Analytics customer distribution based on company size?

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What is Google Analytics market share in the analytics?

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What are the top countries that use Google Analytics?

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What are the top industries that use Google Analytics?

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