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Social Media Management

Q: How many companies use Social Media Management software these days?

Around the world in 2026, over 175,716 companies are currently using one or more Social Media Management software. Out of these, there are 125,931 companies using Social Media Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Social Media Management software space?

The top few companies that have the most significant market share in the Social Media Management space are Hootsuite with 17.44% of market share, Tailwind with 15.04% of market share, monday.com with 13.92% of market share. Check for other Social Media Management technologies market share here.

Q: What are the top industries that usually use Social Media Management softwares?

The top industries that use Social Media Management software are Marketing (7,345), Digital Marketing (7,103), Social Media (6,973).

Gain market share and customer base information about the top Social Media Management software. Check out our list of Social Media Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

145

Technologies Tracked

244541

Companies Tracked

Categories related to Social Media Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Social Media Management technologies in 2026

Over 244541 companies are using Social Media Management tools. Hootsuite with 17.44% market share (42644 customers), Tailwind with 15.04% market share (36768 customers), monday.com with 13.92% market share (34032 customers).

Technology

Market Share (Est.)

Customers

Hootsuite

17.44%

42644

Tailwind

15.04%

36768

monday.com

13.92%

34032

Marketo

13.57%

33183

Outbrain

10.90%

26651

Others

29.14%

71263

Social Media Management Customers by Employee Size

The majority of Social Media Management category falls in the company size of 20 - 49 employees (61705 companies), 0 - 9 employees (57484 companies), 100 - 249 employees (45144 companies).

Employee Size

Social Media Management Customers by Geography

Companies using Social Media Management technology software are majorly from the United States with 125931 (61.88%), United Kingdom with 20103 (9.88%), Canada with 11971 (5.88%) customers respectively.

Customers

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Social Media Management Customers by Industry

Top industries that use Social Media Management for Marketing (7345), Digital Marketing (7103), Social Media (6973).

Customers

Market Share for Top Social Media Management Technologies

Analyze the market share of popular Social Media Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Hootsuite	42644	17.44
2	Tailwind	36768	15.04
3	monday.com	34032	13.92
4	Marketo	33183	13.57
5	Outbrain	26651	10.90
6	Sprout Social	20953	8.57
7	Shareaholic	9284	3.80
8	Meltwater	5821	2.38
9	Zoho Social	5710	2.33
10	Buffer	4997	2.04
11	Salesforce Community Cloud	4701	1.92
12	TweetDeck	3134	1.28
13	Paladin	1324	0.54
14	CrowdRiff	1241	0.51
15	Agorapulse	1124	0.46
16	Loomly	1115	0.46
17	Socialbakers	1100	0.45
18	Planoly	1027	0.42
19	Salesforce Social Studio	908	0.37
20	GetSocial	859	0.35
21	SOCi	770	0.31
22	Sendible	731	0.30
23	ResPage	525	0.21
24	ContentStudio	457	0.19
25	Falcon.io	379	0.15
26	Oktopost	341	0.14
27	Coosto	305	0.12
28	NUVI	249	0.10
29	Planable	248	0.10
30	HeyOrca	224	0.09
31	SocialBee	197	0.08
32	Onlim	168	0.07
33	Crowdfire	167	0.07
34	Sked Social	153	0.06
35	Live by Rockcontent	150	0.06
36	Publer	149	0.06
37	Kontentino	138	0.06
38	Main Street Hub	126	0.05
39	BoomSonar	118	0.05
40	eClincher	116	0.05
41	SocialChamp	116	0.05
42	Acquisio	114	0.05
43	MeetEdgar	104	0.04
44	PostPickr	97	0.04
45	Dash Social	81	0.03
46	Oracle Social Cloud	77	0.03
47	Tweriod	63	0.03
48	Statusbrew	60	0.02
49	Jamespot	60	0.02
50	Simplify360	57	0.02
51	Tweepi	55	0.02
52	SmarterQueue	54	0.02
53	Sociality.io	53	0.02
54	Everypost	52	0.02
55	Modern	50	0.02
56	Swat.io	49	0.02
57	ManageFlitter	48	0.02
58	Mediatoolkit	46	0.02
59	Narrow	42	0.02
60	Hopper HQ	41	0.02
61	Upflow	40	0.02
62	Social High Rise	38	0.02
63	TweetAdder	36	0.01
64	Socialware	35	0.01
65	Rallio	35	0.01
66	Facebook Pages Manager	35	0.01
67	Qwaya	32	0.01
68	Clickable	31	0.01
69	RecurPost	30	0.01
70	Pluggio	29	0.01
71	Lightful	27	0.01
72	Fanbooster	24	0.01
73	MavSocial	21	0.01
74	Postfity	21	0.01
75	Engage121	20	0.01
76	MailClark	20	0.01
77	SocialSignIn	20	0.01
78	Hopper	18	0.01
79	Crowdynews	18	0.01
80	Commun.it	18	0.01
81	Denim Social	17	0.01
82	OnlyWire	16	0.01
83	myPresences	15	0.01
84	Sociallymap	14	0.01
85	Blog2Social	14	0.01
86	SocialReport	14	0.01
87	Symphony Tools	13	0.01
88	Socioh	13	0.01
89	ShareKit.io	12	0.00
90	Nexgate	12	0.00
91	Meshfire	9	0.00
92	SocialHub	9	0.00
93	SoAmpli	9	0.00
94	oneQube	9	0.00
95	GroSocial	8	0.00
96	Stacker	8	0.00
97	SocialMotus	8	0.00
98	spiral16	8	0.00
99	SMhack	7	0.00
100	Ladderr	7	0.00
101	nTuitive.social	7	0.00
102	Swift Social	7	0.00
103	FollowUs.com	7	0.00
104	PublBox	6	0.00
105	CrowdControlHQ	6	0.00
106	Yala	6	0.00
107	Repost	6	0.00
108	SocialWeaver	5	0.00
109	Sentiment	5	0.00
110	Retortal	5	0.00
111	Digital Roots	5	0.00
112	DigitaleBox	5	0.00
113	Smintly	5	0.00
114	GAIN	5	0.00
115	Over-Graph	5	0.00
116	ReQueue	4	0.00
117	Spokal	4	0.00
118	Avaya Social Media Manager	4	0.00
119	Pendulum	4	0.00
120	ATOMIZED	3	0.00
121	Autogrammer	3	0.00
122	Kuku	3	0.00
123	SocialDog	3	0.00
124	Tagplay	3	0.00
125	Growth Champ	3	0.00
126	Social Elephants	3	0.00
127	Socialwally	3	0.00
128	Socialomm	3	0.00
129	Jarvis	3	0.00
130	SocialVolt	3	0.00
131	Sociota	3	0.00
132	Buzzlogix	2	0.00
133	DrumUp	2	0.00
134	Socialius	2	0.00
135	crowdVirality	2	0.00
136	Picodash	2	0.00
137	Reachpod	2	0.00
138	Rivuu	2	0.00
139	webZunder	2	0.00
140	HubNami	2	0.00
141	Pagelanes	2	0.00
142	SocialPano	2	0.00
143	Soshlr	2	0.00
144	Oraquo	2	0.00
145	Socialteria	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Social Media Management software market leaders?

Top leaders in the category for Social Media Management software are Hootsuite, Tailwind, monday.com. Here, you can view a full list of Social Media Management tools in the market.