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Social Media Management

Q: How many companies use Social Media Management software these days?

Around the world in 2026, over 119,394 companies are currently using one or more Social Media Management software. Out of these, there are 85,501 companies using Social Media Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Social Media Management software space?

The top few companies that have the most significant market share in the Social Media Management space are Outbrain with 16.39% of market share, monday.com with 15.20% of market share, Marketo with 14.52% of market share. Check for other Social Media Management technologies market share here.

Q: What are the top industries that usually use Social Media Management softwares?

The top industries that use Social Media Management software are Marketing (4,889), Digital Marketing (4,627), Social Media (4,622).

Gain market share and customer base information about the top Social Media Management software. Check out our list of Social Media Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

138

Technologies Tracked

169168

Companies Tracked

Categories related to Social Media Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Social Media Management technologies in 2026

Over 169168 companies are using Social Media Management tools. Outbrain with 16.39% market share (27726 customers), monday.com with 15.20% market share (25713 customers), Marketo with 14.52% market share (24571 customers).

Technology

Market Share (Est.)

Customers

Outbrain

16.39%

27726

monday.com

15.20%

25713

Marketo

14.52%

24571

Hootsuite

13.53%

22888

Sprout Social

9.79%

16556

Others

30.57%

51714

Social Media Management Customers by Employee Size

The majority of Social Media Management category falls in the company size of 0 - 9 employees (48087 companies), 20 - 49 employees (40363 companies), 100 - 249 employees (28198 companies).

Employee Size

Social Media Management Customers by Geography

Companies using Social Media Management technology software are majorly from the United States with 85501 (61.92%), United Kingdom with 14139 (10.24%), Canada with 8098 (5.86%) customers respectively.

Customers

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Social Media Management Customers by Industry

Top industries that use Social Media Management for Marketing (4889), Digital Marketing (4627), Social Media (4622).

Customers

Market Share for Top Social Media Management Technologies

Analyze the market share of popular Social Media Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Outbrain	27726	16.39
2	monday.com	25713	15.20
3	Marketo	24571	14.52
4	Hootsuite	22888	13.53
5	Sprout Social	16556	9.79
6	Tailwind	15111	8.93
7	Shareaholic	10469	6.19
8	Buffer	4039	2.39
9	Meltwater	3577	2.11
10	Zoho Social	2726	1.61
11	Salesforce Community Cloud	1866	1.10
12	TweetDeck	1763	1.04
13	CrowdRiff	1331	0.79
14	GetSocial	1102	0.65
15	Paladin	804	0.48
16	Loomly	657	0.39
17	Agorapulse	654	0.39
18	Socialbakers	632	0.37
19	Sendible	589	0.35
20	ContentStudio	587	0.35
21	Salesforce Social Studio	506	0.30
22	ResPage	479	0.28
23	Planoly	458	0.27
24	SOCi	446	0.26
25	Falcon.io	236	0.14
26	Onlim	228	0.13
27	Oktopost	188	0.11
28	Coosto	185	0.11
29	Live by Rockcontent	170	0.10
30	Main Street Hub	168	0.10
31	NUVI	133	0.08
32	SocialBee	127	0.08
33	HeyOrca	115	0.07
34	Acquisio	110	0.07
35	Planable	107	0.06
36	BoomSonar	96	0.06
37	Dash Social	96	0.06
38	SocialChamp	86	0.05
39	Crowdfire	82	0.05
40	Sked Social	82	0.05
41	Tweriod	80	0.05
42	Publer	68	0.04
43	Everypost	64	0.04
44	Narrow	63	0.04
45	eClincher	62	0.04
46	MeetEdgar	60	0.04
47	Modern	59	0.03
48	PostPickr	59	0.03
49	Kontentino	57	0.03
50	TweetAdder	45	0.03
51	Sociality.io	45	0.03
52	Pluggio	43	0.03
53	Jamespot	42	0.02
54	Mediatoolkit	41	0.02
55	Oracle Social Cloud	40	0.02
56	Socialware	38	0.02
57	Tweepi	37	0.02
58	Statusbrew	36	0.02
59	Crowdynews	32	0.02
60	Upflow	30	0.02
61	MailClark	30	0.02
62	Swat.io	29	0.02
63	RecurPost	29	0.02
64	ManageFlitter	26	0.02
65	SmarterQueue	25	0.01
66	Hopper HQ	25	0.01
67	Socioh	19	0.01
68	Qwaya	18	0.01
69	Fanbooster	18	0.01
70	myPresences	17	0.01
71	Lightful	16	0.01
72	Rallio	16	0.01
73	Clickable	15	0.01
74	Facebook Pages Manager	14	0.01
75	SocialSignIn	13	0.01
76	Postfity	13	0.01
77	SocialHub	13	0.01
78	Symphony Tools	13	0.01
79	spiral16	13	0.01
80	Engage121	12	0.01
81	GroSocial	12	0.01
82	Nexgate	11	0.01
83	MavSocial	10	0.01
84	PublBox	10	0.01
85	Stacker	10	0.01
86	Blog2Social	10	0.01
87	SocialMotus	10	0.01
88	SoAmpli	10	0.01
89	Smintly	10	0.01
90	Hopper	9	0.01
91	nTuitive.social	9	0.01
92	ShareKit.io	9	0.01
93	OnlyWire	9	0.01
94	oneQube	9	0.01
95	SMhack	8	0.00
96	CrowdControlHQ	8	0.00
97	Autogrammer	8	0.00
98	Retortal	8	0.00
99	Meshfire	7	0.00
100	Digital Roots	7	0.00
101	Swift Social	7	0.00
102	Denim Social	7	0.00
103	ATOMIZED	6	0.00
104	Ladderr	6	0.00
105	SocialDog	6	0.00
106	SocialWeaver	6	0.00
107	Commun.it	6	0.00
108	Repost	6	0.00
109	DigitaleBox	6	0.00
110	SocialReport	6	0.00
111	Over-Graph	6	0.00
112	Yala	5	0.00
113	Sociallymap	5	0.00
114	FollowUs.com	5	0.00
115	Tagplay	4	0.00
116	ReQueue	4	0.00
117	GAIN	4	0.00
118	SocialVolt	4	0.00
119	SocialXpand	3	0.00
120	DrumUp	3	0.00
121	Plumlytics	3	0.00
122	Growth Champ	3	0.00
123	Rivuu	3	0.00
124	Social Elephants	3	0.00
125	webZunder	3	0.00
126	Jarvis	3	0.00
127	Spokal	3	0.00
128	Sociota	3	0.00
129	Oraquo	3	0.00
130	Buzzlogix	2	0.00
131	Kuku	2	0.00
132	crowdVirality	2	0.00
133	Socialwally	2	0.00
134	HubNami	2	0.00
135	Socialomm	2	0.00
136	SocialPano	2	0.00
137	Soshlr	2	0.00
138	OctopuSocial	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Social Media Management software market leaders?

Top leaders in the category for Social Media Management software are Outbrain, monday.com, Marketo. Here, you can view a full list of Social Media Management tools in the market.