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Social Analytics

Q: How many companies use Social Analytics software these days?

Around the world in 2025, over 20,648 companies are currently using one or more Social Analytics software. Out of these, there are 13,076 companies using Social Analytics tools that are originally from the United States.

Q: Which company has the most significant market share in the Social Analytics software space?

The top few companies that have the most significant market share in the Social Analytics space are Shareaholic with 42.15% of market share, Marchex with 19.47% of market share, Netvibes with 14.43% of market share. Check for other Social Analytics technologies market share here.

Q: What are the top industries that usually use Social Analytics softwares?

The top industries that use Social Analytics software are Social Media (535), Marketing (510), Digital Marketing (505).

Gain market share and customer base information about the top Social Analytics software. Check out our list of Social Analytics Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

24770

Companies Tracked

Categories related to Social Analytics

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Social Analytics technologies in 2025

Over 24770 companies are using Social Analytics tools. Shareaholic with 42.15% market share (10440 customers), Marchex with 19.47% market share (4823 customers), Netvibes with 14.43% market share (3575 customers).

Technology

Market Share (Est.)

Customers

Shareaholic

42.15%

10440

Marchex

19.47%

4823

Netvibes

14.43%

3575

Supermetrics

2.41%

596

iconosquare

2.24%

554

Others

19.31%

4782

Social Analytics Customers by Employee Size

The majority of Social Analytics category falls in the company size of 0 - 9 employees (9548 companies), 20 - 49 employees (4851 companies), 10 - 19 employees (2647 companies).

Employee Size

Social Analytics Customers by Geography

Companies using Social Analytics technology software are majorly from the United States with 13076 (62.21%), United Kingdom with 2331 (11.09%), France with 976 (4.64%) customers respectively.

Customers

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Social Analytics Customers by Industry

Top industries that use Social Analytics for Social Media (535), Marketing (510), Digital Marketing (505).

Customers

Market Share for Top Social Analytics Technologies

Analyze the market share of popular Social Analytics technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Shareaholic	10440	42.15
2	Marchex	4823	19.47
3	Netvibes	3575	14.43
4	Supermetrics	596	2.41
5	iconosquare	554	2.24
6	Wayin	478	1.93
7	Talkwalker	412	1.66
8	Socialbakers	395	1.59
9	Twitter Counter	388	1.57
10	Emplifi	231	0.93
11	Synthesio	177	0.71
12	LocalStack	157	0.63
13	Dataminr	149	0.60
14	Keyhole	146	0.59
15	Audiense (formerly SocialBro)	142	0.57
16	Fanpage Karma	132	0.53
17	Beacon	123	0.50
18	SocialRank	106	0.43
19	Conversocial	101	0.41
20	BoomSonar	96	0.39
21	SmartMetrics	96	0.39
22	Digimind	95	0.38
23	AdEspresso	89	0.36
24	Trackur	82	0.33
25	Crowdbooster	76	0.31
26	Unmetric	74	0.30
27	TotalSocial	71	0.29
28	HyPR	62	0.25
29	DashThis	56	0.23
30	Shareablee	53	0.21
31	NewsWhip	50	0.20
32	CircleCount	47	0.19
33	ListenFirst	44	0.18
34	Social Blade	40	0.16
35	Attensity	37	0.15
36	Snaplytics	33	0.13
37	Twitonomy	33	0.13
38	Pulsar	33	0.13
39	Tweet Binder	29	0.12
40	Captiv8	26	0.10
41	Unified	25	0.10
42	Soldsie	23	0.09
43	NapoleonCat	23	0.09
44	Onalytica IRM	22	0.09
45	Wiselytics	18	0.07
46	Konnect Insights	17	0.07
47	nTuitive.social	15	0.06
48	Buzzmonitor	15	0.06
49	Infegy Atlas	14	0.06
50	Zuum	13	0.05
51	Sociality.io	13	0.05
52	MakeMeReach	12	0.05
53	Reportei	12	0.05
54	Followthehashtag	11	0.04
55	BirdSong Analytics	11	0.04
56	Seekmetrics	11	0.04
57	SocialSignIn	10	0.04
58	LiftMetrix	10	0.04
59	SocialClout	9	0.04
60	Trendsmap	9	0.04
61	RankRanger	9	0.04
62	TrueSocialMetrics	8	0.03
63	Socialmetrix	8	0.03
64	Waaffle	8	0.03
65	StatSocial	7	0.03
66	Sentisis	7	0.03
67	Sociamonials	7	0.03
68	Clickable	7	0.03
69	VideoAmigo	6	0.02
70	Command for Instagram	6	0.02
71	Awareness	5	0.02
72	Fanatical	5	0.02
73	Swift Social	5	0.02
74	Snoopreport	4	0.02
75	Simplify360	3	0.01
76	Commun.it	3	0.01
77	Plumlytics	3	0.01
78	Alto Social Analytics	3	0.01
79	Grytics	3	0.01
80	Social Status	3	0.01
81	Intutel	2	0.01
82	Boomsocial	2	0.01
83	Sysomos MAP	2	0.01
84	Earshot	2	0.01
85	Sociota	2	0.01
86	Scoreboard Social	2	0.01
87	webZunder	2	0.01
88	Soshlr	2	0.01
89	OctopuSocial	2	0.01
90	Adobe SocialAnalytics	2	0.01

FAQ

Find answers to the most often asked questions by users.

Who are the top Social Analytics software market leaders?

Top leaders in the category for Social Analytics software are Shareaholic, Marchex, Netvibes. Here, you can view a full list of Social Analytics tools in the market.