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Social Analytics

Q: How many companies use Social Analytics software these days?

Around the world in 2025, over 17,524 companies are currently using one or more Social Analytics software. Out of these, there are 10,934 companies using Social Analytics tools that are originally from the United States.

Q: Which company has the most significant market share in the Social Analytics software space?

The top few companies that have the most significant market share in the Social Analytics space are Shareaholic with 44.31% of market share, Marchex with 15.96% of market share, Netvibes with 14.37% of market share. Check for other Social Analytics technologies market share here.

Q: What are the top industries that usually use Social Analytics softwares?

The top industries that use Social Analytics software are Social Media (520), Marketing (448), Digital Marketing (422).

Gain market share and customer base information about the top Social Analytics software. Check out our list of Social Analytics Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

22005

Companies Tracked

Categories related to Social Analytics

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Social Analytics technologies in 2025

Over 22005 companies are using Social Analytics tools. Shareaholic with 44.31% market share (9750 customers), Marchex with 15.96% market share (3512 customers), Netvibes with 14.37% market share (3163 customers).

Technology

Market Share (Est.)

Customers

Shareaholic

44.31%

9750

Marchex

15.96%

3512

Netvibes

14.37%

3163

iconosquare

2.44%

537

Supermetrics

2.38%

523

Others

20.54%

4520

Social Analytics Customers by Employee Size

The majority of Social Analytics category falls in the company size of 0 - 9 employees (9930 companies), 20 - 49 employees (4427 companies), 100 - 249 employees (2140 companies).

Employee Size

Social Analytics Customers by Geography

Companies using Social Analytics technology software are majorly from the United States with 10934 (60.26%), United Kingdom with 2013 (11.09%), France with 905 (4.99%) customers respectively.

Customers

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Social Analytics Customers by Industry

Top industries that use Social Analytics for Social Media (520), Marketing (448), Digital Marketing (422).

Customers

Market Share for Top Social Analytics Technologies

Analyze the market share of popular Social Analytics technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Shareaholic	9750	44.31
2	Marchex	3512	15.96
3	Netvibes	3163	14.37
4	iconosquare	537	2.44
5	Supermetrics	523	2.38
6	Talkwalker	438	1.99
7	Wayin	402	1.83
8	Socialbakers	397	1.80
9	Twitter Counter	375	1.70
10	Emplifi	290	1.32
11	Synthesio	176	0.80
12	Dataminr	156	0.71
13	LocalStack	155	0.70
14	Audiense (formerly SocialBro)	144	0.65
15	Keyhole	136	0.62
16	Beacon	110	0.50
17	Conversocial	101	0.46
18	Digimind	100	0.45
19	Fanpage Karma	100	0.45
20	BoomSonar	91	0.41
21	SocialRank	84	0.38
22	AdEspresso	71	0.32
23	Unmetric	71	0.32
24	Trackur	70	0.32
25	Crowdbooster	69	0.31
26	NewsWhip	64	0.29
27	DashThis	56	0.25
28	HyPR	56	0.25
29	Snaplytics	55	0.25
30	ListenFirst	51	0.23
31	TotalSocial	50	0.23
32	Social Blade	44	0.20
33	Shareablee	44	0.20
34	CircleCount	40	0.18
35	Attensity	36	0.16
36	Captiv8	35	0.16
37	LiftMetrix	33	0.15
38	Twitonomy	32	0.15
39	Unified	28	0.13
40	Tweet Binder	27	0.12
41	Pulsar	19	0.09
42	NapoleonCat	18	0.08
43	Wiselytics	17	0.08
44	Konnect Insights	17	0.08
45	Soldsie	16	0.07
46	Reportei	16	0.07
47	Infegy Atlas	15	0.07
48	Zuum	13	0.06
49	nTuitive.social	12	0.05
50	MakeMeReach	12	0.05
51	Buzzmonitor	12	0.05
52	BirdSong Analytics	10	0.05
53	SocialClout	9	0.04
54	Trendsmap	9	0.04
55	Followthehashtag	9	0.04
56	TrueSocialMetrics	8	0.04
57	StatSocial	8	0.04
58	SocialSignIn	8	0.04
59	VideoAmigo	7	0.03
60	Waaffle	7	0.03
61	RankRanger	7	0.03
62	Clickable	7	0.03
63	Awareness	6	0.03
64	Fanatical	6	0.03
65	Onalytica IRM	6	0.03
66	Socialmetrix	6	0.03
67	Command for Instagram	5	0.02
68	Social Status	4	0.02
69	SmartMetrics	4	0.02
70	Swift Social	4	0.02
71	Simplify360	3	0.01
72	Commun.it	3	0.01
73	Plumlytics	3	0.01
74	Alto Social Analytics	3	0.01
75	Snoopreport	3	0.01
76	Sentisis	3	0.01
77	Intutel	2	0.01
78	Boomsocial	2	0.01
79	Sysomos MAP	2	0.01
80	Earshot	2	0.01
81	Scoreboard Social	2	0.01
82	Sociamonials	2	0.01
83	Soshlr	2	0.01
84	Sociality.io	2	0.01
85	Adobe SocialAnalytics	2	0.01

FAQ

Find answers to the most often asked questions by users.

Who are the top Social Analytics software market leaders?

Top leaders in the category for Social Analytics software are Shareaholic, Marchex, Netvibes. Here, you can view a full list of Social Analytics tools in the market.