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Search Marketing

Q: How many companies use Search Marketing software these days?

Around the world in 2025, over 3,354,011 companies are currently using one or more Search Marketing software. Out of these, there are 1,899,933 companies using Search Marketing tools that are originally from the United States.

Q: Which company has the most significant market share in the Search Marketing software space?

The top few companies that have the most significant market share in the Search Marketing space are Google Maps with 64.44% of market share, Wix with 24.79% of market share, Google Ads with 3.45% of market share. Check for other Search Marketing technologies market share here.

Q: What are the top industries that usually use Search Marketing softwares?

The top industries that use Search Marketing software are Marketing (24,583), Digital Marketing (17,303), Social Media (15,412).

Gain market share and customer base information about the top Search Marketing software. Check out our list of Search Marketing Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

5062626

Companies Tracked

Categories related to Search Marketing

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Search Marketing technologies in 2025

Over 5062626 companies are using Search Marketing tools. Google Maps with 64.44% market share (3262415 customers), Wix with 24.79% market share (1255062 customers), Google Ads with 3.45% market share (174432 customers).

Technology

Market Share (Est.)

Customers

Google Maps

64.44%

3262415

Wix

24.79%

1255062

Google Ads

3.45%

174432

HubSpot Marketing Hub

3.08%

155850

Bing Ads

1.81%

91536

Others

2.44%

123331

Search Marketing Customers by Employee Size

The majority of Search Marketing category falls in the company size of 0 - 9 employees (2842479 companies), 20 - 49 employees (1094474 companies), 100 - 249 employees (364349 companies).

Employee Size

Search Marketing Customers by Geography

Companies using Search Marketing technology software are majorly from the United States with 1899933 (51.49%), United Kingdom with 362224 (9.82%), Germany with 227909 (6.18%) customers respectively.

Customers

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Search Marketing Customers by Industry

Top industries that use Search Marketing for Marketing (24583), Digital Marketing (17303), Social Media (15412).

Customers

Market Share for Top Search Marketing Technologies

Analyze the market share of popular Search Marketing technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Google Maps	3262415	64.44
2	Wix	1255062	24.79
3	Google Ads	174432	3.45
4	HubSpot Marketing Hub	155850	3.08
5	Bing Ads	91536	1.81
6	Optimizely	52352	1.03
7	Outbrain	30644	0.61
8	SEMrush	15387	0.30
9	Waze	7858	0.16
10	Moz	2976	0.06
11	Synup	2488	0.05
12	SE Ranking	1937	0.04
13	Brightedge	1625	0.03
14	Marketing 360	1466	0.03
15	Kukui	1417	0.03
16	Apple Search Ads	1108	0.02
17	SpyFu	404	0.01
18	Conductor	395	0.01
19	Unbxd	386	0.01
20	Yandex.Direct	346	0.01
21	Botify	310	0.01
22	Google Search Ads 360	301	0.01
23	Amazon Cloud Search	262	0.01
24	Searchmetrics Suite	245	0.00
25	Advanced Web Ranking	172	0.00
26	Clearscope	154	0.00
27	WordStream	135	0.00
28	AgencyAnalytics	120	0.00
29	Yahoo! Advertising	70	0.00
30	Adlucent	69	0.00
31	BrandRep	64	0.00
32	Crealytics camato	63	0.00
33	Haystak	55	0.00
34	Web CEO	53	0.00
35	adCore	48	0.00
36	Prediggo	35	0.00
37	Yieldbot	34	0.00
38	Reputation VIP	32	0.00
39	Cybba	29	0.00
40	adMarketplace	27	0.00
41	iSpionage	24	0.00
42	UpCity	22	0.00
43	Balihoo	21	0.00
44	SearchForce	20	0.00
45	Sokrati	18	0.00
46	Kutenda	14	0.00
47	OpenMoves	12	0.00
48	ReportGarden	11	0.00
49	SunnyReports	11	0.00
50	QuanticMind	10	0.00
51	cClearly	10	0.00
52	Adobe SearchCenter+	10	0.00
53	Adswerve	9	0.00
54	Rio SEO	8	0.00
55	Clickable	7	0.00
56	AdStage	6	0.00
57	Linkody	6	0.00
58	Topvisor	6	0.00
59	SEOmator	5	0.00
60	Unamo SEO	5	0.00
61	Authoritas	5	0.00
62	LXRGuide	4	0.00
63	YourAmigo	4	0.00
64	Webtexttool	3	0.00
65	SERPWatcher	3	0.00
66	Adboozter	3	0.00
67	SearchMan	3	0.00
68	Funnel Science	2	0.00
69	Longtail UX	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Search Marketing software market leaders?

Top leaders in the category for Search Marketing software are Google Maps, Wix, Google Ads. Here, you can view a full list of Search Marketing tools in the market.