Personalization

Gain market share and customer base information about the top Personalization software. Check out our list of Personalization Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies

59531

Companies

Movements

Categories related to Personalization

Top 5 Personalization technologies in 2023

Over 59,531 companies are using Personalization tools. Piwik PRO with 13.00% market share (7,741 customers), Adobe Target with 10.82% market share (6,440 customers), Oracle ATG Web Commerce with 8.67% market share (5,164 customers),

Piwik PRO

13.00 %

Market Share

7741

Customers
Adobe Target

10.82 %

Market Share

6440

Customers
Oracle ATG Web Commerce

8.67 %

Market Share

5164

Customers
Ezoic

7.51 %

Market Share

4468

Customers
Dynamic Yield

4.97 %

Market Share

2956

Customers
Others

55.03 %

Market Share

32762

Customers

Personalization Customers by Employee Size

The majority of Personalization category falls in the company size of 0 - 9 employees (18,332 companies), 20 - 49 employees (10,999 companies), 100 - 249 employees (5,149 companies).

Personalization Customers by Geography

Companies using Personalization technology software are majorly from the United States with 32,218 (69.06%), United Kingdom with 3,550 (7.61%), Germany with 2,081 (4.46%) customers respectively.

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Personalization Customers by Industry

Top industries that use Personalization for Professional Services (84,654), Retail and CPG (41,483), Technology (40,956).

Market Share for Top Personalization Technologies

Analyze the market share of popular Personalization technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share
1	Piwik PRO	7741	13.00 (%)
2	Adobe Target	6440	10.82 (%)
3	Oracle ATG Web Commerce	5164	8.67 (%)
4	Ezoic	4468	7.51 (%)
5	Dynamic Yield	2956	4.97 (%)
6	Medio	2674	4.49 (%)
7	Emarsys	2389	4.01 (%)
8	Cxense	2324	3.90 (%)
9	Listrak	2028	3.41 (%)
10	Personizely	1855	3.12 (%)
11	Crownpeak	1696	2.85 (%)
12	Oracle Commerce	1618	2.72 (%)
13	Acquia	1546	2.60 (%)
14	Kameleoon	1468	2.47 (%)
15	mParticle	1315	2.21 (%)
16	Insider	1151	1.93 (%)
17	Jivox	1088	1.83 (%)
18	Qubit	968	1.63 (%)
19	Certona	824	1.38 (%)
20	Mutiny	689	1.16 (%)
21	Twik	650	1.09 (%)
22	Lytics	555	0.93 (%)
23	BloomReach	464	0.78 (%)
24	SmarterHQ	447	0.75 (%)
25	Get Smart Content	414	0.70 (%)
26	SAS Customer Intelligence	405	0.68 (%)
27	RightMessage	379	0.64 (%)
28	OneSpot	371	0.62 (%)
29	Tooltip.io	342	0.57 (%)
30	Browsi	316	0.53 (%)
31	Unless	287	0.48 (%)
32	Outgrow	280	0.47 (%)
33	Pulse Insights	271	0.46 (%)
34	Influ2	260	0.44 (%)
35	Adestra	239	0.40 (%)
36	ExitIntel	238	0.40 (%)
37	LiftIgniter	217	0.36 (%)
38	Pisano	213	0.36 (%)
39	Adoric	209	0.35 (%)
40	dotCMS	206	0.35 (%)
41	Drawbridge	160	0.27 (%)
42	RecastAI	155	0.26 (%)
43	Scalefast	155	0.26 (%)
44	BySide	151	0.25 (%)
45	Plumb5	117	0.20 (%)
46	Quintype	112	0.19 (%)
47	Reactful	109	0.18 (%)
48	Cerkl	109	0.18 (%)
49	Fanplayr	105	0.18 (%)
50	ACTITO	72	0.12 (%)
51	Peerius	70	0.12 (%)
52	Groupmail	69	0.12 (%)
53	QGraph	57	0.10 (%)
54	4-Tell	53	0.09 (%)
55	Cordial	51	0.09 (%)
56	Ivanti Environment Manager	43	0.07 (%)
57	Knexus	39	0.07 (%)
58	Recombee	38	0.06 (%)
59	SessionM	37	0.06 (%)
60	ContentRaven	37	0.06 (%)
61	Traqli	36	0.06 (%)
62	FunnelEnvy	36	0.06 (%)
63	Yusp	35	0.06 (%)
64	Prudsys	34	0.06 (%)
65	REES46 eCommerce Marketing Personalization Suite	34	0.06 (%)
66	TellApart	33	0.06 (%)
67	Convert Experiences	33	0.06 (%)
68	Netmining	32	0.05 (%)
69	Idio	28	0.05 (%)
70	Boingnet	27	0.05 (%)
71	AceBot.ai	25	0.04 (%)
72	ExpertSender	23	0.04 (%)
73	Experiture Marketing Platform	22	0.04 (%)
74	Logic Hop	22	0.04 (%)
75	Wylei	20	0.03 (%)
76	Voyat	19	0.03 (%)
77	HTK \| Horizon Loyalty Hub	19	0.03 (%)
78	Leadworx	18	0.03 (%)
79	Airim	17	0.03 (%)
80	Enthusem	16	0.03 (%)
81	AdGreetz	14	0.02 (%)
82	Adapti	9	0.02 (%)
83	DecisionLink	8	0.01 (%)
84	Driveback	8	0.01 (%)
85	Taykey	7	0.01 (%)
86	BrightInfo	6	0.01 (%)
87	Monoloop	6	0.01 (%)
88	AppToolkit	6	0.01 (%)
89	Bunting	6	0.01 (%)
90	ReactX	6	0.01 (%)
91	IBM Campaign	5	0.01 (%)
92	Booshaka	5	0.01 (%)
93	Spinnakr	3	0.01 (%)
94	True Fit Genome Platform	3	0.01 (%)
95	Index	2	0.00 (%)
96	CASA	2	0.00 (%)
97	MobileRQ	2	0.00 (%)

Technology	Market share
Piwik PRO	13.00 (%)
Adobe Target	10.82 (%)
Oracle ATG Web Commerce	8.67 (%)
Ezoic	7.51 (%)
Dynamic Yield	4.97 (%)
Medio	4.49 (%)
Emarsys	4.01 (%)
Cxense	3.90 (%)
Listrak	3.41 (%)
Personizely	3.12 (%)
Crownpeak	2.85 (%)
Oracle Commerce	2.72 (%)
Acquia	2.60 (%)
Kameleoon	2.47 (%)
mParticle	2.21 (%)
Insider	1.93 (%)
Jivox	1.83 (%)
Qubit	1.63 (%)
Certona	1.38 (%)
Mutiny	1.16 (%)
Twik	1.09 (%)
Lytics	0.93 (%)
BloomReach	0.78 (%)
SmarterHQ	0.75 (%)
Get Smart Content	0.70 (%)
SAS Customer Intelligence	0.68 (%)
RightMessage	0.64 (%)
OneSpot	0.62 (%)
Tooltip.io	0.57 (%)
Browsi	0.53 (%)
Unless	0.48 (%)
Outgrow	0.47 (%)
Pulse Insights	0.46 (%)
Influ2	0.44 (%)
Adestra	0.40 (%)
ExitIntel	0.40 (%)
LiftIgniter	0.36 (%)
Pisano	0.36 (%)
Adoric	0.35 (%)
dotCMS	0.35 (%)
Drawbridge	0.27 (%)
RecastAI	0.26 (%)
Scalefast	0.26 (%)
BySide	0.25 (%)
Plumb5	0.20 (%)
Quintype	0.19 (%)
Reactful	0.18 (%)
Cerkl	0.18 (%)
Fanplayr	0.18 (%)
ACTITO	0.12 (%)
Peerius	0.12 (%)
Groupmail	0.12 (%)
QGraph	0.10 (%)
4-Tell	0.09 (%)
Cordial	0.09 (%)
Ivanti Environment Manager	0.07 (%)
Knexus	0.07 (%)
Recombee	0.06 (%)
SessionM	0.06 (%)
ContentRaven	0.06 (%)
Traqli	0.06 (%)
FunnelEnvy	0.06 (%)
Yusp	0.06 (%)
Prudsys	0.06 (%)
REES46 eCommerce Marketing Personalization Suite	0.06 (%)
TellApart	0.06 (%)
Convert Experiences	0.06 (%)
Netmining	0.05 (%)
Idio	0.05 (%)
Boingnet	0.05 (%)
AceBot.ai	0.04 (%)
ExpertSender	0.04 (%)
Experiture Marketing Platform	0.04 (%)
Logic Hop	0.04 (%)
Wylei	0.03 (%)
Voyat	0.03 (%)
HTK \| Horizon Loyalty Hub	0.03 (%)
Leadworx	0.03 (%)
Airim	0.03 (%)
Enthusem	0.03 (%)
AdGreetz	0.02 (%)
Adapti	0.02 (%)
DecisionLink	0.01 (%)
Driveback	0.01 (%)
Taykey	0.01 (%)
BrightInfo	0.01 (%)
Monoloop	0.01 (%)
AppToolkit	0.01 (%)
Bunting	0.01 (%)
ReactX	0.01 (%)
IBM Campaign	0.01 (%)
Booshaka	0.01 (%)
Spinnakr	0.01 (%)
True Fit Genome Platform	0.01 (%)
Index	0.00 (%)
CASA	0.00 (%)
MobileRQ	0.00 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Personalization software market leaders?

Top leaders in the category for Personalization software are Piwik PRO, Adobe Target, Oracle ATG Web Commerce. Here, you can view a full list of Personalization tools in the market.

How many companies use Personalization software these days?

Around the world in 2023, over 54,251 companies are currently using one or more Personalization software. Out of these, there are 32,218 companies using Personalization tools that are originally from the United States .

Which company has the most significant market share in the Personalization software space?

The top few companies that have the most significant market share in the Personalization space are Piwik PRO with 13.00 % of market share, and Adobe Target with 10.82 % of market share and Oracle ATG Web Commerce with 8.67 % of market share . Check for other Personalization technologies market share here.