Personalization

Gain market share and customer base information about the top Personalization software. Check out our list of Personalization Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

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Technologies
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Categories related to Personalization

Top 5 Personalization technologies in 2023

Over 59,531 companies are using Personalization tools. Piwik PRO with 13.00% market share (7,741 customers), Adobe Target with 10.82% market share (6,440 customers), Oracle ATG Web Commerce with 8.67% market share (5,164 customers),

Personalization Customers by Employee Size

The majority of Personalization category falls in the company size of 0 - 9 employees (18,332 companies), 20 - 49 employees (10,999 companies), 100 - 249 employees (5,149 companies).

Personalization Customers by Geography

Companies using Personalization technology software are majorly from the United States with 32,218 (69.06%), United Kingdom with 3,550 (7.61%), Germany with 2,081 (4.46%) customers respectively.

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Personalization Customers by Industry

Top industries that use Personalization for Professional Services (84,654), Retail and CPG (41,483), Technology (40,956).

Market Share for Top Personalization Technologies

Analyze the market share of popular Personalization technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking Technology Customers Market share
1 Piwik PRO 7741 13.00 (%)
2 Adobe Target 6440 10.82 (%)
3 Oracle ATG Web Commerce 5164 8.67 (%)
4 Ezoic 4468 7.51 (%)
5 Dynamic Yield 2956 4.97 (%)
6 Medio 2674 4.49 (%)
7 Emarsys 2389 4.01 (%)
8 Cxense 2324 3.90 (%)
9 Listrak 2028 3.41 (%)
10 Personizely 1855 3.12 (%)
11 Crownpeak 1696 2.85 (%)
12 Oracle Commerce 1618 2.72 (%)
13 Acquia 1546 2.60 (%)
14 Kameleoon 1468 2.47 (%)
15 mParticle 1315 2.21 (%)
16 Insider 1151 1.93 (%)
17 Jivox 1088 1.83 (%)
18 Qubit 968 1.63 (%)
19 Certona 824 1.38 (%)
20 Mutiny 689 1.16 (%)
21 Twik 650 1.09 (%)
22 Lytics 555 0.93 (%)
23 BloomReach 464 0.78 (%)
24 SmarterHQ 447 0.75 (%)
25 Get Smart Content 414 0.70 (%)
26 SAS Customer Intelligence 405 0.68 (%)
27 RightMessage 379 0.64 (%)
28 OneSpot 371 0.62 (%)
29 Tooltip.io 342 0.57 (%)
30 Browsi 316 0.53 (%)
31 Unless 287 0.48 (%)
32 Outgrow 280 0.47 (%)
33 Pulse Insights 271 0.46 (%)
34 Influ2 260 0.44 (%)
35 Adestra 239 0.40 (%)
36 ExitIntel 238 0.40 (%)
37 LiftIgniter 217 0.36 (%)
38 Pisano 213 0.36 (%)
39 Adoric 209 0.35 (%)
40 dotCMS 206 0.35 (%)
41 Drawbridge 160 0.27 (%)
42 RecastAI 155 0.26 (%)
43 Scalefast 155 0.26 (%)
44 BySide 151 0.25 (%)
45 Plumb5 117 0.20 (%)
46 Quintype 112 0.19 (%)
47 Reactful 109 0.18 (%)
48 Cerkl 109 0.18 (%)
49 Fanplayr 105 0.18 (%)
50 ACTITO 72 0.12 (%)
51 Peerius 70 0.12 (%)
52 Groupmail 69 0.12 (%)
53 QGraph 57 0.10 (%)
54 4-Tell 53 0.09 (%)
55 Cordial 51 0.09 (%)
56 Ivanti Environment Manager 43 0.07 (%)
57 Knexus 39 0.07 (%)
58 Recombee 38 0.06 (%)
59 SessionM 37 0.06 (%)
60 ContentRaven 37 0.06 (%)
61 Traqli 36 0.06 (%)
62 FunnelEnvy 36 0.06 (%)
63 Yusp 35 0.06 (%)
64 Prudsys 34 0.06 (%)
65 REES46 eCommerce Marketing Personalization Suite 34 0.06 (%)
66 TellApart 33 0.06 (%)
67 Convert Experiences 33 0.06 (%)
68 Netmining 32 0.05 (%)
69 Idio 28 0.05 (%)
70 Boingnet 27 0.05 (%)
71 AceBot.ai 25 0.04 (%)
72 ExpertSender 23 0.04 (%)
73 Experiture Marketing Platform 22 0.04 (%)
74 Logic Hop 22 0.04 (%)
75 Wylei 20 0.03 (%)
76 Voyat 19 0.03 (%)
77 HTK | Horizon Loyalty Hub 19 0.03 (%)
78 Leadworx 18 0.03 (%)
79 Airim 17 0.03 (%)
80 Enthusem 16 0.03 (%)
81 AdGreetz 14 0.02 (%)
82 Adapti 9 0.02 (%)
83 DecisionLink 8 0.01 (%)
84 Driveback 8 0.01 (%)
85 Taykey 7 0.01 (%)
86 BrightInfo 6 0.01 (%)
87 Monoloop 6 0.01 (%)
88 AppToolkit 6 0.01 (%)
89 Bunting 6 0.01 (%)
90 ReactX 6 0.01 (%)
91 IBM Campaign 5 0.01 (%)
92 Booshaka 5 0.01 (%)
93 Spinnakr 3 0.01 (%)
94 True Fit Genome Platform 3 0.01 (%)
95 Index 2 0.00 (%)
96 CASA 2 0.00 (%)
97 MobileRQ 2 0.00 (%)
Technology Market share
Piwik PRO 13.00 (%)
Adobe Target 10.82 (%)
Oracle ATG Web Commerce 8.67 (%)
Ezoic 7.51 (%)
Dynamic Yield 4.97 (%)
Medio 4.49 (%)
Emarsys 4.01 (%)
Cxense 3.90 (%)
Listrak 3.41 (%)
Personizely 3.12 (%)
Crownpeak 2.85 (%)
Oracle Commerce 2.72 (%)
Acquia 2.60 (%)
Kameleoon 2.47 (%)
mParticle 2.21 (%)
Insider 1.93 (%)
Jivox 1.83 (%)
Qubit 1.63 (%)
Certona 1.38 (%)
Mutiny 1.16 (%)
Twik 1.09 (%)
Lytics 0.93 (%)
BloomReach 0.78 (%)
SmarterHQ 0.75 (%)
Get Smart Content 0.70 (%)
SAS Customer Intelligence 0.68 (%)
RightMessage 0.64 (%)
OneSpot 0.62 (%)
Tooltip.io 0.57 (%)
Browsi 0.53 (%)
Unless 0.48 (%)
Outgrow 0.47 (%)
Pulse Insights 0.46 (%)
Influ2 0.44 (%)
Adestra 0.40 (%)
ExitIntel 0.40 (%)
LiftIgniter 0.36 (%)
Pisano 0.36 (%)
Adoric 0.35 (%)
dotCMS 0.35 (%)
Drawbridge 0.27 (%)
RecastAI 0.26 (%)
Scalefast 0.26 (%)
BySide 0.25 (%)
Plumb5 0.20 (%)
Quintype 0.19 (%)
Reactful 0.18 (%)
Cerkl 0.18 (%)
Fanplayr 0.18 (%)
ACTITO 0.12 (%)
Peerius 0.12 (%)
Groupmail 0.12 (%)
QGraph 0.10 (%)
4-Tell 0.09 (%)
Cordial 0.09 (%)
Ivanti Environment Manager 0.07 (%)
Knexus 0.07 (%)
Recombee 0.06 (%)
SessionM 0.06 (%)
ContentRaven 0.06 (%)
Traqli 0.06 (%)
FunnelEnvy 0.06 (%)
Yusp 0.06 (%)
Prudsys 0.06 (%)
REES46 eCommerce Marketing Personalization Suite 0.06 (%)
TellApart 0.06 (%)
Convert Experiences 0.06 (%)
Netmining 0.05 (%)
Idio 0.05 (%)
Boingnet 0.05 (%)
AceBot.ai 0.04 (%)
ExpertSender 0.04 (%)
Experiture Marketing Platform 0.04 (%)
Logic Hop 0.04 (%)
Wylei 0.03 (%)
Voyat 0.03 (%)
HTK | Horizon Loyalty Hub 0.03 (%)
Leadworx 0.03 (%)
Airim 0.03 (%)
Enthusem 0.03 (%)
AdGreetz 0.02 (%)
Adapti 0.02 (%)
DecisionLink 0.01 (%)
Driveback 0.01 (%)
Taykey 0.01 (%)
BrightInfo 0.01 (%)
Monoloop 0.01 (%)
AppToolkit 0.01 (%)
Bunting 0.01 (%)
ReactX 0.01 (%)
IBM Campaign 0.01 (%)
Booshaka 0.01 (%)
Spinnakr 0.01 (%)
True Fit Genome Platform 0.01 (%)
Index 0.00 (%)
CASA 0.00 (%)
MobileRQ 0.00 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Personalization software market leaders?

Top leaders in the category for Personalization software are Piwik PRO, Adobe Target, Oracle ATG Web Commerce. Here, you can view a full list of Personalization tools in the market.

How many companies use Personalization software these days?

Around the world in 2023, over 54,251 companies are currently using one or more Personalization software. Out of these, there are 32,218 companies using Personalization tools that are originally from the United States .

Which company has the most significant market share in the Personalization software space?

The top few companies that have the most significant market share in the Personalization space are Piwik PRO with 13.00 % of market share, and Adobe Target with 10.82 % of market share and Oracle ATG Web Commerce with 8.67 % of market share . Check for other Personalization technologies market share here.

What are the top industries that usually use Personalization softwares?

The top industries that use Personalization software are Professional Services (84,654) , Retail and CPG (41,483) , Technology (40,956) .

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