Solutions

6sense Revenue AI™ for Marketing

6sense Revenue AI™ for Sales

Copied

Marketing Data

Q: How many companies use Marketing Data software these days?

Around the world in 2026, over 51,912 companies are currently using one or more Marketing Data software. Out of these, there are 44,394 companies using Marketing Data tools that are originally from the United States.

Q: Which company has the most significant market share in the Marketing Data software space?

The top few companies that have the most significant market share in the Marketing Data space are Qualtrics with 89.35% of market share, Alchemer with 5.09% of market share, LiveRamp with 2.97% of market share. Check for other Marketing Data technologies market share here.

Q: What are the top industries that usually use Marketing Data softwares?

The top industries that use Marketing Data software are Research (1,035), Continuing Education (821), Education (801).

Gain market share and customer base information about the top Marketing Data software. Check out our list of Marketing Data Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

102190

Companies Tracked

Categories related to Marketing Data

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Marketing Data technologies in 2026

Over 102190 companies are using Marketing Data tools. Qualtrics with 89.35% market share (91309 customers), Alchemer with 5.09% market share (5204 customers), LiveRamp with 2.97% market share (3030 customers).

Technology

Market Share (Est.)

Customers

Qualtrics

89.35%

91309

Alchemer

5.09%

5204

LiveRamp

2.97%

3030

Sarbacane

0.62%

636

DiscoverOrg

0.61%

626

Others

1.36%

1385

Marketing Data Customers by Employee Size

The majority of Marketing Data category falls in the company size of 0 - 9 employees (40378 companies), 20 - 49 employees (15335 companies), 100 - 249 employees (8066 companies).

Employee Size

Marketing Data Customers by Geography

Companies using Marketing Data technology software are majorly from the United States with 44394 (63.09%), Germany with 5053 (7.18%), United Kingdom with 4953 (7.04%) customers respectively.

Customers

Sign up for 6sense Revenue AI™ to get FREE verified B2B contact data.

Marketing Data Customers by Industry

Top industries that use Marketing Data for Research (1035), Continuing Education (821), Education (801).

Customers

Market Share for Top Marketing Data Technologies

Analyze the market share of popular Marketing Data technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Qualtrics	91309	89.35
2	Alchemer	5204	5.09
3	LiveRamp	3030	2.97
4	Sarbacane	636	0.62
5	DiscoverOrg	626	0.61
6	LeadLander	460	0.45
7	Percolate	422	0.41
8	Newscred	173	0.17
9	Key Survey	141	0.14
10	Anteriad Marketing Cloud	51	0.05
11	Radancy	36	0.04
12	Convoso	33	0.03
13	Checkbox Survey	31	0.03
14	CheckMarket	16	0.02
15	Full Circle Response Management	9	0.01
16	QuickTapSurvey	9	0.01
17	SalesPredict	4	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Marketing Data software market leaders?

Top leaders in the category for Marketing Data software are Qualtrics, Alchemer, LiveRamp. Here, you can view a full list of Marketing Data tools in the market.