Marketing Automation Platforms

Gain market share and customer base information about the top Marketing Automation Platforms software. Check out our list of Marketing Automation Platforms Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

39

Technologies Tracked

366201

Companies Tracked

Categories related to Marketing Automation Platforms

Event Marketing And Management
Marketing Automation Platforms
Social Marketing
Content Marketing Tools
Campaign Management

Top 5 Marketing Automation Platforms technologies in 2026

Over 366201 companies are using Marketing Automation Platforms tools. HubSpot with 96.19% market share (352266 customers), Paradym with 0.81% market share (2969 customers), Oracle BlueKai with 0.60% market share (2213 customers).

Technology

Market Share (Est.)

Customers

  • HubSpot

    96.19%

    352266

  • Paradym

    0.81%

    2969

  • Oracle BlueKai

    0.60%

    2213

  • Marsello

    0.37%

    1355

  • Higher Logic Marketing Automation Enterprise

    0.28%

    1033

  • Others

    1.74%

    6365

  • Marketing Automation Platforms Customers by Employee Size

    The majority of Marketing Automation Platforms category falls in the company size of 0 - 9 employees (1081928 companies), 20 - 49 employees (531333 companies), 100 - 249 employees (245044 companies).

    Employee Size

    Marketing Automation Platforms Customers by Geography

    Companies using Marketing Automation Platforms technology software are majorly from the United States with 1041065 (57.63%), United Kingdom with 196627 (10.88%), Canada with 105287 (5.83%) customers respectively.

    Customers

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    Marketing Automation Platforms Customers by Industry

    Top industries that use Marketing Automation Platforms for Marketing (24822), Digital Marketing (20232), Social Media (16947).

    Customers

    Market Share for Top Marketing Automation Platforms Technologies

    Analyze the market share of popular Marketing Automation Platforms technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

    Ranking
    Technology
    Customers
    Market share(Est.)(%)
    1HubSpot35226696.19
    2Paradym29690.81
    3Oracle BlueKai22130.60
    4Marsello13550.37
    5Higher Logic Marketing Automation Enterprise10330.28
    6Apsis One7740.21
    7Bronto Marketing Platform6980.19
    8emBlue6560.18
    9Vericast5360.15
    10IBM Business Automation Workflow5350.15
    11Smarketing4730.13
    12UiPath Automation Suite4280.12
    13Marigold2630.07
    14Agency Revolution2550.07
    15charlesAI1850.05
    16LeadFamly1770.05
    17Sked Social1530.04
    18SeoSamba Marketing Operating System (MOS)1420.04
    19e-shot1360.04
    20Chatarmin1360.04
    21SnapRetail1230.03
    22Zoho Marketing Plus1080.03
    23Prisma Campaigns950.03
    24Evalanche880.02
    25Mirabel Marketing Manager770.02
    26Nielsen Marketing Cloud720.02
    27WAX720.02
    28hellosmpl350.01
    29Pyramid Solutions300.01
    30Applied Marketing Automation260.01
    31Simio WhatsApp Marketing210.01
    32Stack Moxie200.01
    33BriefYourMarket.com110.00
    34Capture Higher Ed110.00
    35IBM Cloud Automation Manager100.00
    36Velma100.00
    37ThriveTracker50.00
    38Market Smart 36020.00
    39Mokini20.00

    FAQ

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    Who are the top Marketing Automation Platforms software market leaders?

    Top leaders in the category for Marketing Automation Platforms software are HubSpot, Paradym, Oracle BlueKai. Here, you can view a full list of Marketing Automation Platforms tools in the market.

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    How many companies use Marketing Automation Platforms software these days?

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    HubSpot vs Paradym

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