Marketing Automation Platforms

Gain market share and customer base information about the top Marketing Automation Platforms software. Check out our list of Marketing Automation Platforms Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

319

Technologies Tracked

1382918

Companies Tracked

Categories related to Marketing Automation Platforms

Event Marketing And Management
Marketing Automation Platforms
Social Marketing
Content Marketing Tools
Campaign Management

Top 5 Marketing Automation Platforms technologies in 2024

Over 1382918 companies are using Marketing Automation Platforms tools. MailChimp with 42.11% market share (582323 customers), HubSpot Marketing Hub with 10.09% market share (139524 customers), Klaviyo with 8.36% market share (115599 customers).

Technology

Market Share (Est.)

Customers

  • MailChimp

    42.11%

    582323

  • HubSpot Marketing Hub

    10.09%

    139524

  • Klaviyo

    8.36%

    115599

  • Intercom

    3.60%

    49743

  • ActiveCampaign

    3.38%

    46764

  • Others

    32.47%

    448965

  • Marketing Automation Platforms Customers by Employee Size

    The majority of Marketing Automation Platforms category falls in the company size of 0 - 9 employees (563554 companies), 20 - 49 employees (395459 companies), 10 - 19 employees (171783 companies).

    Employee Size

    Marketing Automation Platforms Customers by Geography

    Companies using Marketing Automation Platforms technology software are majorly from the United States with 754362 (60.15%), United Kingdom with 135257 (10.78%), Canada with 77614 (6.19%) customers respectively.

    Customers

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    Company Logo

    Marketing Automation Platforms Customers by Industry

    Top industries that use Marketing Automation Platforms for Marketing (23179), Digital Marketing (17648), Social Media (15427).

    Customers

    Market Share for Top Marketing Automation Platforms Technologies

    Analyze the market share of popular Marketing Automation Platforms technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

    Ranking
    Technology
    Customers
    Market share(Est.)(%)
    1MailChimp58232342.11
    2HubSpot Marketing Hub13952410.09
    3Klaviyo1155998.36
    4Intercom497433.60
    5ActiveCampaign467643.38
    6AdRoll394722.85
    7Pardot310692.25
    8OptinMonster304012.20
    9MailerLite269271.95
    10Agile CRM259301.88
    11Marketo236641.71
    12ConvertKit173551.25
    13Drift152141.10
    14SharpSpring136990.99
    15Infusionsoft132280.96
    16ClickFunnels110850.80
    17Salesforce Marketing Cloud100110.72
    18AWeber100080.72
    19Omnisend89810.65
    20Zumvu89460.65
    21RD Station76350.55
    22Braze (Formerly Appboy)73350.53
    23Drip65570.47
    24PushOwl62880.45
    25SendPulse58390.42
    26Salsa Labs Nonprofit Marketing51710.37
    27Launchpad50480.37
    28Email It46360.34
    29Autopilot44740.32
    30Workfront39490.29
    31iContact Email Marketing39480.29
    32Sleeknote38230.28
    33Benchmark Email36330.26
    34Kartra35020.25
    35SugarCRM34690.25
    36Act-On33200.24
    37Entrata ILS Portal31860.23
    38Wisepops30530.22
    39WalkMe26610.19
    40Simpleview26290.19
    41ONTRAPORT24980.18
    42Visitor Queue24010.17
    43Nosto23680.17
    44NiceJob23390.17
    45Bizible21070.15
    46Beamer20830.15
    47Wishpond20270.15
    48Qzzr19920.14
    49Cliengo19580.14
    50Instapage19270.14
    51Deadline Funnel19160.14
    52Salesfusion18750.14
    53Sailthru18320.13
    54Moosend17540.13
    55dotmailer17030.12
    56Marketing 36016700.12
    57GoSquared15740.11
    58Force2413530.10
    59Exponea13070.09
    60iZooto11790.09
    61Campaigner11570.08
    62Appointedd10960.08
    63Iterable9060.07
    64MasterBase8960.06
    65smoove8880.06
    66Encharge7700.06
    67Viral Loops7450.05
    68CommuniGator7210.05
    69Hatchbuck7060.05
    70Picreel6710.05
    71Supermetrics6580.05
    72LeadsRx6160.04
    73Appforma6100.04
    74ActiveDEMAND5890.04
    75Mailrelay5830.04
    76Frederick5750.04
    77Upsales CRM5560.04
    78LeadLander5520.04
    79Referrizer4990.04
    80Webtrekk4890.04
    81CallidusCloud4700.03
    82EngageBay4660.03
    83IBM Omni Channel Marketing (Unica)4480.03
    84Sarbacane4420.03
    85Systeme4290.03
    86MyGuestlist4230.03
    87FreshMail4220.03
    88OptimalBlue LoanSifter4200.03
    89Pageflex Pando3940.03
    90eSputnik3910.03
    91Lead Liaison3880.03
    92Siteglide3870.03
    93Envoke3820.03
    94ActiveTrail3720.03
    95Localytics3590.03
    96Plezi3550.03
    97ContactPigeon3460.03
    98LeadFox3330.02
    99Percolate3290.02
    100Greenrope Journeys3270.02
    101Retargeting3230.02
    102LeadSquared3190.02
    103Action Recorder3170.02
    104Optimove3170.02
    105GreenRope3110.02
    106bpm'online marketing3040.02
    107Nextiva3020.02
    108Metadata.io2900.02
    109Kapost2860.02
    110Affise2830.02
    111ShippingEasy2530.02
    112Remarkety2190.02
    113Oracle Responsys Interact2180.02
    114Mautic2170.02
    115Hunter2170.02
    116Net Atlantic2140.02
    117CoSchedule2110.02
    118Passle1940.01
    119Bannerflow1910.01
    120Pure3601890.01
    121Microsoft Dynamics 365 Marketing1890.01
    122Dialog Insight1840.01
    123Silverpop1830.01
    124RecastAI1770.01
    125Vuture1760.01
    126Bizo1690.01
    127Jifflenow1570.01
    128Allocadia1550.01
    129Tenfold1500.01
    130BEYABLE1390.01
    131Fresh Relevance1380.01
    132GrooveJar1320.01
    133Delivra1320.01
    134Oktopost1290.01
    135Wigzo1240.01
    136Conversio1150.01
    137BrandMaker1140.01
    138SyncApps1140.01
    139AgencyAnalytics1130.01
    140Sendloop1110.01
    141Sugar Market1090.01
    142SALESmanago Marketing Automation1060.01
    143TechValidate1060.01
    144Como1040.01
    145Digitaleo1020.01
    146Maropost Marketing Cloud960.01
    147SAS Marketing Automation950.01
    148GoBig, Inc.940.01
    149Leadberry940.01
    150ProProfs Survey Maker940.01
    151Xtremepush930.01
    152Optmyzr840.01
    153Skyword830.01
    154Digioh800.01
    155Rejoiner770.01
    156Miin770.01
    157eClincher760.01
    158UserEngage750.01
    159User.com730.01
    160BySide710.01
    161LeadByte680.00
    162Movio670.00
    163Listagram660.00
    164ActiveConversion630.00
    165Personyze610.00
    166Planable570.00
    167eTrigue560.00
    168InTouch560.00
    169Prisync540.00
    170SalesGenius540.00
    171Localist540.00
    172Clay540.00
    173Yodle520.00
    174SalesNexus500.00
    175BigMarker500.00
    176ReachEdge490.00
    177Infer460.00
    178Mailigen460.00
    179Synerise430.00
    180QGraph430.00
    181Ranked SEO430.00
    182Inkit420.00
    183LeadMaster390.00
    184Net-Results380.00
    185Bungee370.00
    186Leanplum370.00
    187Leadsius370.00
    188Genoo360.00
    189RedEye360.00
    190MatchCraft350.00
    191MOBIT340.00
    192ConnectAndSell340.00
    193366 Degrees340.00
    194SAM.ai330.00
    195JangoMail320.00
    196SalesSeek320.00
    197Oempro300.00
    198Synergy 8300.00
    199EverString290.00
    200Zaius290.00
    201SeedLogix280.00
    202NetProspex270.00
    203SocialBee270.00
    204Dess Digital270.00
    205SimplyCast260.00
    206Fulcrumapp260.00
    207Carts Guru250.00
    208Resulticks250.00
    209Voucherify220.00
    210Marketing1by1220.00
    211Contactually210.00
    212Radius210.00
    213Mailify210.00
    214Platformly210.00
    215Audience.to190.00
    216Colabo180.00
    217Kutenda180.00
    218Mothernode CRM170.00
    219OptiMine170.00
    220Traqli170.00
    221Automational170.00
    222Katabat160.00
    223Real Magnet160.00
    224Ampliz Marketing Software160.00
    225emfluence150.00
    226Triggerbee150.00
    227Big Purple Dot150.00
    228Makesbridge150.00
    229Revenue Automation150.00
    230eMailPlatform150.00
    231atEvent140.00
    232Marera140.00
    233Retainly130.00
    2344Cite130.00
    235ExpertSender130.00
    236Inspired Mobile120.00
    237DeskGod120.00
    238Ungapped120.00
    239Mailendo120.00
    240Click2Mail Mailing Online110.00
    241Post Planner110.00
    242Propago110.00
    243Webpower110.00
    244GleanView100.00
    245Lead Guerrilla100.00
    246hubsell100.00
    247SalesPanda100.00
    248SmartMessage100.00
    249Markitude100.00
    250ReadPeak100.00
    251Experiture90.00
    252Antavo90.00
    253REES46 eCommerce Marketing Personalization Suite90.00
    254Aline90.00
    255FunnelMaker80.00
    256Direct Mail Manager80.00
    257MoonMail80.00
    258BrandSpot80.00
    259Amplero80.00
    260Linked Helper80.00
    261Pyze70.00
    262Usermind70.00
    263REES4670.00
    264ChannelNet70.00
    265Dashcord70.00
    266Pinpointe On-Demand60.00
    267SalezShark60.00
    268Pipz60.00
    269JumpCrew60.00
    270MindFire Studio60.00
    271C2CRM50.00
    272IBM Customer Experience50.00
    273OpenBack50.00
    274Marketfox50.00
    275Hypegrowth50.00
    276VYPER50.00
    277Wemark50.00
    278Webmecanik50.00
    279Boingnet50.00
    280Wired Plus40.00
    281Amazingmail40.00
    282erxes Inc40.00
    283SendOut40.00
    284Captavi40.00
    285BNS AiO40.00
    286LeadGrabber Pro40.00
    287LiveTechnology40.00
    288Missinglettr40.00
    289Zymplify40.00
    290Aritic PinPoint40.00
    291Munvo40.00
    292EverThere30.00
    293ConvergeHub30.00
    294AllClients30.00
    295Womplify30.00
    296Carrrot30.00
    297iPresso30.00
    298Venntive30.00
    299MediaVoice by Polar30.00
    300Agilic30.00
    301Email List Verify30.00
    302Mariana30.00
    303Direxxis30.00
    304Gold Lasso20.00
    305WinningWare QuickLaunch20.00
    306PUBLITRAC20.00
    307IdealPath20.00
    308Geotoko20.00
    309Indition20.00
    310Plainflow20.00
    311SmartNotify Me20.00
    312Fyoosion20.00
    313Adapti20.00
    314Uzeli20.00
    315Limelight Platform20.00
    316InterConverse20.00
    317Lockstep Collect20.00
    318Eightfold Logic20.00
    319Beeketing for Shopify20.00

    FAQ

    Find answers to the most often asked questions by users.

    Who are the top Marketing Automation Platforms software market leaders?

    Top leaders in the category for Marketing Automation Platforms software are MailChimp, HubSpot Marketing Hub, Klaviyo. Here, you can view a full list of Marketing Automation Platforms tools in the market.

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    How many companies use Marketing Automation Platforms software these days?

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    Which company has the most significant market share in the Marketing Automation Platforms software space?

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