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Marketing Attribution

Q: How many companies use Marketing Attribution software these days?

Around the world in 2026, over 36,891 companies are currently using one or more Marketing Attribution software. Out of these, there are 14,414 companies using Marketing Attribution tools that are originally from the United States.

Q: Which company has the most significant market share in the Marketing Attribution software space?

The top few companies that have the most significant market share in the Marketing Attribution space are Looker with 87.59% of market share, Bizible with 4.59% of market share, Envoke with 1.90% of market share. Check for other Marketing Attribution technologies market share here.

Q: What are the top industries that usually use Marketing Attribution softwares?

The top industries that use Marketing Attribution software are Digital Marketing (1,464), Seo (1,343), Marketing (1,227).

Gain market share and customer base information about the top Marketing Attribution software. Check out our list of Marketing Attribution Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

39087

Companies Tracked

Categories related to Marketing Attribution

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Marketing Attribution technologies in 2026

Over 39087 companies are using Marketing Attribution tools. Looker with 87.59% market share (34238 customers), Bizible with 4.59% market share (1796 customers), Envoke with 1.90% market share (741 customers).

Technology

Market Share (Est.)

Customers

Looker

87.59%

34238

Bizible

4.59%

1796

Envoke

1.90%

741

ActiveDEMAND

1.35%

527

Funnel

1.33%

521

Others

3.23%

1264

Marketing Attribution Customers by Employee Size

The majority of Marketing Attribution category falls in the company size of 100 - 249 employees (9260 companies), 20 - 49 employees (8391 companies), 1,000 - 4,999 employees (4411 companies).

Employee Size

Marketing Attribution Customers by Geography

Companies using Marketing Attribution technology software are majorly from the United States with 14414 (50.04%), Brazil with 2960 (10.28%), United Kingdom with 2276 (7.90%) customers respectively.

Customers

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Marketing Attribution Customers by Industry

Top industries that use Marketing Attribution for Digital Marketing (1464), Seo (1343), Marketing (1227).

Customers

Market Share for Top Marketing Attribution Technologies

Analyze the market share of popular Marketing Attribution technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Looker	34238	87.59
2	Bizible	1796	4.59
3	Envoke	741	1.90
4	ActiveDEMAND	527	1.35
5	Funnel	521	1.33
6	Attribution	474	1.21
7	LeadsRx	468	1.20
8	TapClicks	236	0.60
9	Improvado	48	0.12
10	Callcap	31	0.08
11	DemandJump	7	0.02

FAQ

Find answers to the most often asked questions by users.

Who are the top Marketing Attribution software market leaders?

Top leaders in the category for Marketing Attribution software are Looker, Bizible, Envoke. Here, you can view a full list of Marketing Attribution tools in the market.