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Influencer Marketing

Q: How many companies use Influencer Marketing software these days?

Around the world in 2025, over 38,483 companies are currently using one or more Influencer Marketing software. Out of these, there are 27,271 companies using Influencer Marketing tools that are originally from the United States.

Q: Which company has the most significant market share in the Influencer Marketing software space?

The top few companies that have the most significant market share in the Influencer Marketing space are Outbrain with 53.88% of market share, UpPromote with 11.20% of market share, Trend with 9.97% of market share. Check for other Influencer Marketing technologies market share here.

Q: What are the top industries that usually use Influencer Marketing softwares?

The top industries that use Influencer Marketing software are Marketing (1,000), Social Media (948), Digital Marketing (919).

Gain market share and customer base information about the top Influencer Marketing software. Check out our list of Influencer Marketing Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

52240

Companies Tracked

Categories related to Influencer Marketing

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Influencer Marketing technologies in 2025

Over 52240 companies are using Influencer Marketing tools. Outbrain with 53.88% market share (28147 customers), UpPromote with 11.20% market share (5851 customers), Trend with 9.97% market share (5206 customers).

Technology

Market Share (Est.)

Customers

Outbrain

53.88%

28147

UpPromote

11.20%

5851

Trend

9.97%

5206

GRIN

3.61%

1885

Tidal

2.46%

1285

Others

18.89%

9866

Influencer Marketing Customers by Employee Size

The majority of Influencer Marketing category falls in the company size of 0 - 9 employees (18942 companies), 20 - 49 employees (11341 companies), 100 - 249 employees (7293 companies).

Employee Size

Influencer Marketing Customers by Geography

Companies using Influencer Marketing technology software are majorly from the United States with 27271 (62.71%), United Kingdom with 3635 (8.36%), France with 2213 (5.09%) customers respectively.

Customers

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Influencer Marketing Customers by Industry

Top industries that use Influencer Marketing for Marketing (1000), Social Media (948), Digital Marketing (919).

Customers

Market Share for Top Influencer Marketing Technologies

Analyze the market share of popular Influencer Marketing technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Outbrain	28147	53.88
2	UpPromote	5851	11.20
3	Trend	5206	9.97
4	GRIN	1885	3.61
5	Tidal	1285	2.46
6	Mavrck	1233	2.36
7	Prezly	1135	2.17
8	Augure	993	1.90
9	BuzzSumo	939	1.80
10	TapInfluence	640	1.23
11	Dovetale	589	1.13
12	Brand24	452	0.87
13	BuzzStream	373	0.71
14	CreatorIQ	349	0.67
15	LaunchMetrics	238	0.46
16	Klear	230	0.44
17	Keyhole	190	0.36
18	Linqia	177	0.34
19	Mention Me - Referral Marketing Platform	154	0.29
20	Intellifluence	132	0.25
21	AspireIQ	121	0.23
22	Tribe Dynamics	112	0.21
23	HyPR	111	0.21
24	FameBit	108	0.21
25	Social Native	101	0.19
26	SocialRank	92	0.18
27	BrandBacker	89	0.17
28	#paid	87	0.17
29	Upfluence Software	81	0.16
30	Gatsby	74	0.14
31	Smarp	73	0.14
32	Tagger	64	0.12
33	Pitchbox	55	0.11
34	Attentive.ly	50	0.10
35	The Shelf	46	0.09
36	Sideqik	45	0.09
37	AlphaRank	44	0.08
38	Markerly	40	0.08
39	CollectiveBias	37	0.07
40	Sverve	36	0.07
41	blogmint	36	0.07
42	Little Bird	33	0.06
43	SocialToaster	30	0.06
44	InNetwork	30	0.06
45	StoryCafe	25	0.05
46	Hivency	23	0.04
47	HelloSociety	22	0.04
48	InfluencerDB	21	0.04
49	Arsenal	17	0.03
50	Speakr	16	0.03
51	Ninja Outreach	16	0.03
52	Affable	16	0.03
53	Social Seeder	15	0.03
54	Copromote	15	0.03
55	Reelio	15	0.03
56	RhythmInfluence	14	0.03
57	NeoReach	14	0.03
58	Triberr	12	0.02
59	Onalytica IRM	12	0.02
60	ReadyPulse	10	0.02
61	EpicBeat	10	0.02
62	Makrwatch	10	0.02
63	Ninja Metrics	10	0.02
64	Boostinsider	9	0.02
65	SociaBuzz	8	0.02
66	SEEN	8	0.02
67	ShareRails	7	0.01
68	VidRocket	7	0.01
69	REP	6	0.01
70	Hashoff	6	0.01
71	Social Animal	6	0.01
72	Socialix	6	0.01
73	Terakeet	6	0.01
74	inzpire.me	6	0.01
75	eCairn	6	0.01
76	Brandnew IO	5	0.01
77	AdLemons	5	0.01
78	MuseFind	5	0.01
79	TeraReach	5	0.01
80	Greenroom	4	0.01
81	ROI Influencer Media	4	0.01
82	SocMetrics	4	0.01
83	Influicity	4	0.01
84	TVPage	4	0.01
85	GetEvangelized	3	0.01
86	Unboxed	3	0.01
87	Pursway	3	0.01
88	Influanza	3	0.01
89	Popular Chips	3	0.01
90	Achoo	2	0.00
91	Scrunch	2	0.00
92	Tempesta Media	2	0.00
93	Voco	2	0.00
94	Canard Influencers	2	0.00
95	Kasitoko	2	0.00
96	BrandPlug	2	0.00
97	Empire.Kred	2	0.00
98	ShoutOurBiz	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Influencer Marketing software market leaders?

Top leaders in the category for Influencer Marketing software are Outbrain, UpPromote, Trend. Here, you can view a full list of Influencer Marketing tools in the market.