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Data Management Platform (DMP)

Q: How many companies use Data Management Platform (DMP) software these days?

Around the world in 2026, over 46,124 companies are currently using one or more Data Management Platform (DMP) software. Out of these, there are 25,339 companies using Data Management Platform (DMP) tools that are originally from the United States.

Q: Which company has the most significant market share in the Data Management Platform (DMP) software space?

The top few companies that have the most significant market share in the Data Management Platform (DMP) space are Adform with 21.27% of market share, IPinfo.io with 19.05% of market share, IPInfoDB with 12.75% of market share. Check for other Data Management Platform (DMP) technologies market share here.

Q: What are the top industries that usually use Data Management Platform (DMP) softwares?

The top industries that use Data Management Platform (DMP) software are Digital Marketing (1,082), Marketing (1,075), Advertising (1,004).

Gain market share and customer base information about the top Data Management Platform (DMP) software. Check out our list of Data Management Platform (DMP) Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

67256

Companies Tracked

Categories related to Data Management Platform (DMP)

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Data Management Platform (DMP) technologies in 2026

Over 67256 companies are using Data Management Platform (DMP) tools. Adform with 21.27% market share (14303 customers), IPinfo.io with 19.05% market share (12813 customers), IPInfoDB with 12.75% market share (8574 customers).

Technology

Market Share (Est.)

Customers

Adform

21.27%

14303

IPinfo.io

19.05%

12813

IPInfoDB

12.75%

8574

IBM System i Midrange Computing Server

5.66%

3807

Sojern

4.89%

3292

Others

36.38%

24467

Data Management Platform (DMP) Customers by Employee Size

The majority of Data Management Platform (DMP) category falls in the company size of 0 - 9 employees (18833 companies), 20 - 49 employees (14540 companies), 100 - 249 employees (10537 companies).

Employee Size

Data Management Platform (DMP) Customers by Geography

Companies using Data Management Platform (DMP) technology software are majorly from the United States with 25339 (50.41%), United Kingdom with 6919 (13.77%), Germany with 3878 (7.72%) customers respectively.

Customers

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Data Management Platform (DMP) Customers by Industry

Top industries that use Data Management Platform (DMP) for Digital Marketing (1082), Marketing (1075), Advertising (1004).

Customers

Market Share for Top Data Management Platform (DMP) Technologies

Analyze the market share of popular Data Management Platform (DMP) technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Adform	14303	21.27
2	IPinfo.io	12813	19.05
3	IPInfoDB	8574	12.75
4	IBM System i Midrange Computing Server	3807	5.66
5	Sojern	3292	4.89
6	The Trade Desk	2238	3.33
7	Oracle BlueKai	2213	3.29
8	Eulerian	1641	2.44
9	Choozle	1638	2.44
10	Datorama	1402	2.08
11	IBM System i	1358	2.02
12	ADEX	1272	1.89
13	LoopMe	1199	1.78
14	Relay42	1163	1.73
15	Cribl	918	1.36
16	eXelate	902	1.34
17	Adobe Audience Manager	853	1.27
18	Veritas Enterprise Vault	548	0.81
19	SolarWinds SQL Sentry	484	0.72
20	Semarchy	472	0.70
21	AVEVA PI System	444	0.66
22	Winshuttle	408	0.61
23	Cablato	383	0.57
24	nugg.ad	352	0.52
25	Microsoft Dynamics 365 Customer Insights	307	0.46
26	Krux	298	0.44
27	Media Innovation Group	288	0.43
28	Amobee	287	0.43
29	Innovis	252	0.37
30	InterSystems IRIS	217	0.32
31	Argo	191	0.28
32	ZAP BI	160	0.24
33	Permutive	150	0.22
34	Salesforce Audience Studio	142	0.21
35	Cribl Stream	134	0.20
36	Monte Carlo	133	0.20
37	Omatic Software	132	0.20
38	Navegg	128	0.19
39	Lotame Data Management Platform (DMP)	116	0.17
40	Global IDs	110	0.16
41	EDB Postgres AI	104	0.15
42	Epsilon	96	0.14
43	Secoda	83	0.12
44	AdView	75	0.11
45	AdDaptive	73	0.11
46	Enfos	70	0.10
47	Insycle	67	0.10
48	IgnitionOne	66	0.10
49	DQ Global	63	0.09
50	Hopsworks	63	0.09
51	MadHive	60	0.09
52	Oracle Datalogix	55	0.08
53	AdTheorent	50	0.07
54	Digilant	48	0.07
55	Select Star	48	0.07
56	Ansarada	47	0.07
57	Vpon	46	0.07
58	Channel Pilot	39	0.06
59	LeadFerret	34	0.05
60	Microsoft Intelligent Data Platform	28	0.04
61	Gathr	28	0.04
62	OnAudience	26	0.04
63	Beaconinside Proximity DMP	25	0.04
64	AudienceScience	23	0.03
65	AcuityAds	22	0.03
66	Tanzu Data Services	19	0.03
67	Put it Forward	18	0.03
68	OPC Expert	17	0.03
69	Alex Solutions	16	0.02
70	Epicor Advanced MES	14	0.02
71	webMethods OneData	12	0.02
72	RTB System	11	0.02
73	Turn	9	0.01
74	1plusX	9	0.01
75	ADBERT	8	0.01
76	Google Audience Center 360	8	0.01
77	V12 Launchpad Marketing Cloud	7	0.01
78	MediaMath Data Management Platform	7	0.01
79	Infectious Media	7	0.01
80	Altrooz	6	0.01
81	Proclivity Media	5	0.01
82	ShieldQ	4	0.01
83	performinc	3	0.00
84	Knowledge Marketing	3	0.00
85	MediaMath TerminalOne OS	3	0.00
86	7suite	3	0.00
87	Acxiom Impact	2	0.00
88	DigMyData	2	0.00
89	Oracle Data Cloud (Bluekai/Datalogix)	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Data Management Platform (DMP) software market leaders?

Top leaders in the category for Data Management Platform (DMP) software are Adform, IPinfo.io, IPInfoDB. Here, you can view a full list of Data Management Platform (DMP) tools in the market.