Account Based Marketing

Gain market share and customer base information about the top Account Based Marketing software. Check out our list of Account Based Marketing Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies

70386

Companies

Movements

Categories related to Account Based Marketing

Top 5 Account Based Marketing technologies in 2023

Over 70,386 companies are using Account Based Marketing tools. Outbrain with 35.94% market share (25,295 customers), ZoomInfo with 27.30% market share (19,212 customers), Drift with 22.31% market share (15,706 customers),

Outbrain

35.94 %

Market Share

25295

Customers
ZoomInfo

27.30 %

Market Share

19212

Customers
Drift

22.31 %

Market Share

15706

Customers
Uberflip

4.29 %

Market Share

3018

Customers
Lead Liaison

3.01 %

Market Share

2119

Customers
Others

7.15 %

Market Share

5036

Customers

Account Based Marketing Customers by Employee Size

The majority of Account Based Marketing category falls in the company size of 0 - 9 employees (20,292 companies), 20 - 49 employees (15,586 companies), 100 - 249 employees (7,923 companies).

Account Based Marketing Customers by Geography

Companies using Account Based Marketing technology software are majorly from the United States with 42,152 (72.93%), United Kingdom with 4,261 (7.37%), Canada with 2,756 (4.77%) customers respectively.

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Account Based Marketing Customers by Industry

Top industries that use Account Based Marketing for Professional Services (13,161), Technology (12,033), Media and Telecom (3,167).

Market Share for Top Account Based Marketing Technologies

Analyze the market share of popular Account Based Marketing technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share
1	Outbrain	25295	35.94 (%)
2	ZoomInfo	19212	27.30 (%)
3	Drift	15706	22.31 (%)
4	Uberflip	3018	4.29 (%)
5	Lead Liaison	2119	3.01 (%)
6	PathFactory	679	0.96 (%)
7	Terminus	598	0.85 (%)
8	Madison Logic	525	0.75 (%)
9	Triblio	397	0.56 (%)
10	LeanData	375	0.53 (%)
11	ListenLoop	226	0.32 (%)
12	Bombora Company Surge	216	0.31 (%)
13	Jabmo	199	0.28 (%)
14	Engagio	158	0.22 (%)
15	Kwanzoo	146	0.21 (%)
16	BrightFunnel	146	0.21 (%)
17	LeadGenius	135	0.19 (%)
18	Vendemore	125	0.18 (%)
19	RollWorks	110	0.16 (%)
20	Opentopic	99	0.14 (%)
21	ServiceSource	82	0.12 (%)
22	Full Circle Insights	77	0.11 (%)
23	Avention (OneSource)	56	0.08 (%)
24	Callcap	47	0.07 (%)
25	Kapta	42	0.06 (%)
26	TrueInfluence	41	0.06 (%)
27	Metadata.io	39	0.06 (%)
28	Lattice Engines	38	0.05 (%)
29	xiQ	37	0.05 (%)
30	Pathful	36	0.05 (%)
31	FunnelEnvy	36	0.05 (%)
32	Cintell	35	0.05 (%)
33	Radius	34	0.05 (%)
34	ReachForce	34	0.05 (%)
35	DemandWorks Media	31	0.04 (%)
36	Leadbook Platform	25	0.04 (%)
37	Salesify	21	0.03 (%)
38	Agent3	19	0.03 (%)
39	ReadyContacts	19	0.03 (%)
40	AdDaptive	17	0.02 (%)
41	Akoonu	17	0.02 (%)
42	DemandFarm	17	0.02 (%)
43	Natify	16	0.02 (%)
44	Intricately	13	0.02 (%)
45	DemandMatrix	10	0.01 (%)
46	Cyance	10	0.01 (%)
47	Leadiro	8	0.01 (%)
48	DecisionLink	8	0.01 (%)
49	Fiind Inc	8	0.01 (%)
50	PureB2B	8	0.01 (%)
51	ZoomInfo MarketingOS	5	0.01 (%)
52	ZenIQ	4	0.01 (%)
53	Mariana	4	0.01 (%)
54	YesPath	4	0.01 (%)
55	LeadSift	2	0.00 (%)
56	AccountJoy	2	0.00 (%)

Technology	Market share
Outbrain	35.94 (%)
ZoomInfo	27.30 (%)
Drift	22.31 (%)
Uberflip	4.29 (%)
Lead Liaison	3.01 (%)
PathFactory	0.96 (%)
Terminus	0.85 (%)
Madison Logic	0.75 (%)
Triblio	0.56 (%)
LeanData	0.53 (%)
ListenLoop	0.32 (%)
Bombora Company Surge	0.31 (%)
Jabmo	0.28 (%)
Engagio	0.22 (%)
Kwanzoo	0.21 (%)
BrightFunnel	0.21 (%)
LeadGenius	0.19 (%)
Vendemore	0.18 (%)
RollWorks	0.16 (%)
Opentopic	0.14 (%)
ServiceSource	0.12 (%)
Full Circle Insights	0.11 (%)
Avention (OneSource)	0.08 (%)
Callcap	0.07 (%)
Kapta	0.06 (%)
TrueInfluence	0.06 (%)
Metadata.io	0.06 (%)
Lattice Engines	0.05 (%)
xiQ	0.05 (%)
Pathful	0.05 (%)
FunnelEnvy	0.05 (%)
Cintell	0.05 (%)
Radius	0.05 (%)
ReachForce	0.05 (%)
DemandWorks Media	0.04 (%)
Leadbook Platform	0.04 (%)
Salesify	0.03 (%)
Agent3	0.03 (%)
ReadyContacts	0.03 (%)
AdDaptive	0.02 (%)
Akoonu	0.02 (%)
DemandFarm	0.02 (%)
Natify	0.02 (%)
Intricately	0.02 (%)
DemandMatrix	0.01 (%)
Cyance	0.01 (%)
Leadiro	0.01 (%)
DecisionLink	0.01 (%)
Fiind Inc	0.01 (%)
PureB2B	0.01 (%)
ZoomInfo MarketingOS	0.01 (%)
ZenIQ	0.01 (%)
Mariana	0.01 (%)
YesPath	0.01 (%)
LeadSift	0.00 (%)
AccountJoy	0.00 (%)

FAQ

Find answers to the most often asked questions by users.

Who are the top Account Based Marketing software market leaders?

Top leaders in the category for Account Based Marketing software are Outbrain, ZoomInfo, Drift. Here, you can view a full list of Account Based Marketing tools in the market.

How many companies use Account Based Marketing software these days?

Around the world in 2023, over 64,473 companies are currently using one or more Account Based Marketing software. Out of these, there are 42,152 companies using Account Based Marketing tools that are originally from the United States .

Which company has the most significant market share in the Account Based Marketing software space?

The top few companies that have the most significant market share in the Account Based Marketing space are Outbrain with 35.94 % of market share, and ZoomInfo with 27.30 % of market share and Drift with 22.31 % of market share . Check for other Account Based Marketing technologies market share here.