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SAP Marketing Cloud

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SAP Marketing Cloud is a marketing solution that unifies user data into a centralized hub in order to provide real-time context-based data about indiv...Read more

Web Analytics
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Market Share of SAP Marketing Cloud

Current Customer(s)

475

Market Share (Est.)

0.01%

Ranking

#79

Top Competitors and Alternatives of SAP Marketing Cloud

The top three of SAP Marketing Cloud’s competitors in the Web Analytics category are Google Analytics with 71.55%, FaceBook Pixel For Shop with 13.08%, Hotjar with 3.28% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Google Analytics668206771.55%SAP Marketing Cloud vs Google Analytics
FaceBook Pixel For Shop122118913.08%SAP Marketing Cloud vs FaceBook Pixel For Shop
Hotjar3066633.28%SAP Marketing Cloud vs Hotjar
Matomo (Formerly Piwik)3002423.22%SAP Marketing Cloud vs Matomo (Formerly Piwik)
Adobe Analytics1124531.20%SAP Marketing Cloud vs Adobe Analytics
Optimizely569290.61%SAP Marketing Cloud vs Optimizely
Ahrefs492530.53%SAP Marketing Cloud vs Ahrefs
Mixpanel444440.48%SAP Marketing Cloud vs Mixpanel
Crazy Egg380750.41%SAP Marketing Cloud vs Crazy Egg
Visual Website Optimizer333920.36%SAP Marketing Cloud vs Visual Website Optimizer
Smartlook284000.30%SAP Marketing Cloud vs Smartlook
Leadfeeder280770.30%SAP Marketing Cloud vs Leadfeeder
Agile CRM279700.30%SAP Marketing Cloud vs Agile CRM
HeapAnalytics266990.29%SAP Marketing Cloud vs HeapAnalytics
ComScore249950.27%SAP Marketing Cloud vs ComScore
Campaign Monitor239110.26%SAP Marketing Cloud vs Campaign Monitor
Clicky230260.25%SAP Marketing Cloud vs Clicky
Mouseflow212380.23%SAP Marketing Cloud vs Mouseflow
Hootsuite190740.20%SAP Marketing Cloud vs Hootsuite
Gauges176640.19%SAP Marketing Cloud vs Gauges
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Popular Comparisons

Top Competitors and Alternatives of SAP Marketing Cloud

The top three of SAP Marketing Cloud’s competitors in the Web Analytics category are Google Analytics with 71.55%, FaceBook Pixel For Shop with 13.08%, Hotjar with 3.28% market share.

SAP Marketing Cloud vs Google Analytics

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SAP Marketing Cloud vs FaceBook Pixel For Shop

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SAP Marketing Cloud vs Hotjar

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SAP Marketing Cloud vs Matomo (Formerly Piwik)

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SAP Marketing Cloud vs Adobe Analytics

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SAP Marketing Cloud vs Optimizely

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SAP Marketing Cloud vs Ahrefs

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SAP Marketing Cloud vs Mixpanel

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Customers of SAP Marketing Cloud

Around the world in 2025, over 475 companies have started using SAP Marketing Cloud as Web Analytics tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Amazon Web Services10,000+SeattleWashingtonUnited States
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IBM10,000+ArmonkNew YorkUnited States
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NH Hotel Group10,000+MadridMadridSpain
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Bentley Systems10,000+ExtonPennsylvaniaUnited States
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Avnet, Inc.10,000+PhoenixArizonaUnited States
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Coty, Inc.10,000+New York CityNew YorkUnited States
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Telia10,000+SolnaStockholmSweden
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Grupo Elektra SA de CV10,000+Mexico CityMexico CityMexico
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Indra10,000+AlcobendasMadridSpain
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Coca - Cola FEMSA, S.A.B. De C.V.10,000+Mexico CityMexico CityMexico
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SAP Marketing Cloud Customers by Products and Services

The top three products and services offering customers that use SAP Marketing Cloud for Web Analytics are Cloud Services (29), Digital Transformation (26), Data Analytics (22).

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SAP Marketing Cloud Customers by Employee Size

The majority of SAP Marketing Cloud's customers for the web-analytics category fall in the company size of 10,000+ employees (155 companies), 1,000 - 4,999 employees (82 companies), 5,000 - 9,999 employees (61 companies).

Employee Size

SAP Marketing Cloud Customers by Geography

The top three geographies of SAP Marketing Cloud for web-analytics are the United States with 147(43.88%), Germany with 46(13.73%), India with 33(9.85%) customers respectively.

Customers

Employees of SAP Marketing Cloud

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Also see other Products/Services by SAP Marketing Cloud in:

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FAQ

Find answers to the most often asked questions by users.

Who are the top SAP Marketing Cloud competitors?

SAP Marketing Cloud’s Top competitors in the web-analytics category are Google Analytics, FaceBook Pixel For Shop, Hotjar. You can view a full list of SAP Marketing Cloud competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of SAP Marketing Cloud and 40,000 other technologies on the internet. You can also compare SAP Marketing Cloud and its feature with top competitors here : SAP Marketing Cloud vs Google Analytics SAP Marketing Cloud vs FaceBook Pixel For Shop SAP Marketing Cloud vs Hotjar.

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What is SAP Marketing Cloud customer distribution based on company size?

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What is SAP Marketing Cloud market share in the web-analytics?

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What are the top countries that use SAP Marketing Cloud?

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What are the top industries that use SAP Marketing Cloud?

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