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Google Analytics 4 (GA4)

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Google Analytics 4 (GA4) is an analytics platform providing insights into website and app performance.

Web Analytics
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Market Share of Google Analytics 4 (GA4)

Current Customer(s)

1648

Market Share (Est.)

0.02%

Ranking

#57

Top Competitors and Alternatives of Google Analytics 4 (GA4)

The top three of Google Analytics 4 (GA4)’s competitors in the Web Analytics category are Google Analytics with 71.52%, FaceBook Pixel For Shop with 13.10%, Hotjar with 3.23% market share.

TechnologyDomainsMarket Share (Est.)Versus page
Google Analytics656407571.52%Google Analytics 4 (GA4) vs Google Analytics
FaceBook Pixel For Shop120238113.10%Google Analytics 4 (GA4) vs FaceBook Pixel For Shop
Hotjar2963963.23%Google Analytics 4 (GA4) vs Hotjar
Matomo (Formerly Piwik)2962313.23%Google Analytics 4 (GA4) vs Matomo (Formerly Piwik)
Adobe Analytics1116461.22%Google Analytics 4 (GA4) vs Adobe Analytics
Optimizely523520.57%Google Analytics 4 (GA4) vs Optimizely
Ahrefs481280.52%Google Analytics 4 (GA4) vs Ahrefs
Agile CRM441040.48%Google Analytics 4 (GA4) vs Agile CRM
Mixpanel414040.45%Google Analytics 4 (GA4) vs Mixpanel
Crazy Egg354880.39%Google Analytics 4 (GA4) vs Crazy Egg
Visual Website Optimizer327420.36%Google Analytics 4 (GA4) vs Visual Website Optimizer
Smartlook279510.30%Google Analytics 4 (GA4) vs Smartlook
Leadfeeder273370.30%Google Analytics 4 (GA4) vs Leadfeeder
HeapAnalytics255480.28%Google Analytics 4 (GA4) vs HeapAnalytics
ComScore227810.25%Google Analytics 4 (GA4) vs ComScore
Campaign Monitor220740.24%Google Analytics 4 (GA4) vs Campaign Monitor
Clicky208130.23%Google Analytics 4 (GA4) vs Clicky
Gauges201770.22%Google Analytics 4 (GA4) vs Gauges
Mouseflow199790.22%Google Analytics 4 (GA4) vs Mouseflow
Hootsuite192370.21%Google Analytics 4 (GA4) vs Hootsuite
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Popular Comparisons

Top Competitors and Alternatives of Google Analytics 4 (GA4)

The top three of Google Analytics 4 (GA4)’s competitors in the Web Analytics category are Google Analytics with 71.52%, FaceBook Pixel For Shop with 13.10%, Hotjar with 3.23% market share.

Google Analytics 4 (GA4) vs Google Analytics

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Google Analytics 4 (GA4) vs FaceBook Pixel For Shop

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Google Analytics 4 (GA4) vs Hotjar

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Google Analytics 4 (GA4) vs Matomo (Formerly Piwik)

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Google Analytics 4 (GA4) vs Adobe Analytics

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Google Analytics 4 (GA4) vs Optimizely

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Google Analytics 4 (GA4) vs Ahrefs

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Google Analytics 4 (GA4) vs Agile CRM

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Customers of Google Analytics 4 (GA4)

Around the world in 2025, over 1615 companies have started using Google Analytics 4 (GA4) as Web Analytics tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Insight Global10,000+AtlantaGeorgiaUnited States
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EY10,000+LondonEnglandUnited Kingdom
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DHL International10,000+BonnNorth Rhine-WestphaliaGermany
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Optus10,000+Macquarie ParkNew South WalesAustralia
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TDCX10,000+SingaporeCentral SingaporeSingapore
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Deloitte Digital10,000+New York CityNew YorkUnited States
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PostNord10,000+SolnaStockholmSweden
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LinkedIn10,000+SunnyvaleCaliforniaUnited States
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Dentsu10,000+TokyoTokyoJapan
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Unilever10,000+LondonEnglandUnited Kingdom
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Google Analytics 4 (GA4) Customers by Products and Services

The top three products and services offering customers that use Google Analytics 4 (GA4) for Web Analytics are Digital Marketing (106), Seo (99), Social Media (75).

Customers

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Google Analytics 4 (GA4) Customers by Employee Size

The majority of Google Analytics 4 (GA4)'s customers for the web-analytics category fall in the company size of 100 - 249 employees (397 companies), 20 - 49 employees (334 companies), 1,000 - 4,999 employees (211 companies).

Employee Size

Google Analytics 4 (GA4) Customers by Geography

The top three geographies of Google Analytics 4 (GA4) for web-analytics are the United States with 552(45.54%), United Kingdom with 143(11.80%), Netherlands with 85(7.01%) customers respectively.

Customers

Employees of Google Analytics 4 (GA4)

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Also see other Products/Services by Google Analytics 4 (GA4) in:

Web Analytics

FAQ

Find answers to the most often asked questions by users.

Who are the top Google Analytics 4 (GA4) competitors?

Google Analytics 4 (GA4)’s Top competitors in the web-analytics category are Google Analytics, FaceBook Pixel For Shop, Hotjar. You can view a full list of Google Analytics 4 (GA4) competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Google Analytics 4 (GA4) and 40,000 other technologies on the internet. You can also compare Google Analytics 4 (GA4) and its feature with top competitors here : Google Analytics 4 (GA4) vs Google Analytics Google Analytics 4 (GA4) vs FaceBook Pixel For Shop Google Analytics 4 (GA4) vs Hotjar.

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What is Google Analytics 4 (GA4) customer distribution based on company size?

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What is Google Analytics 4 (GA4) market share in the web-analytics?

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What are the top countries that use Google Analytics 4 (GA4)?

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What are the top industries that use Google Analytics 4 (GA4)?

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