Alexa is a competitor intelligence and website analytics software that provides actionable SEO insights based on a sample of data from the web. Alexa ...Read more
Current Customer(s)
Market Share (Est.)
Ranking
The top three of Alexa’s competitors in the Web Analytics category are Google Analytics with 72.18%, FaceBook Pixel For Shop with 13.08%, Matomo (Formerly Piwik) with 3.55% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Google Analytics | 7954600 | 72.18% | Alexa vs Google Analytics |
| FaceBook Pixel For Shop | 1441732 | 13.08% | Alexa vs FaceBook Pixel For Shop |
| Matomo (Formerly Piwik) | 390765 | 3.55% | Alexa vs Matomo (Formerly Piwik) |
| Hotjar | 300431 | 2.73% | Alexa vs Hotjar |
| Adobe Analytics | 137869 | 1.25% | Alexa vs Adobe Analytics |
| Ahrefs | 55297 | 0.50% | Alexa vs Ahrefs |
| Optimizely | 51501 | 0.47% | Alexa vs Optimizely |
| Agile CRM | 40990 | 0.37% | Alexa vs Agile CRM |
| Mixpanel | 39746 | 0.36% | Alexa vs Mixpanel |
| Crazy Egg | 34000 | 0.31% | Alexa vs Crazy Egg |
| Amplitude | 33562 | 0.30% | Alexa vs Amplitude |
| Visual Website Optimizer | 32924 | 0.30% | Alexa vs Visual Website Optimizer |
| Gauges | 31602 | 0.29% | Alexa vs Gauges |
| Smartlook | 31586 | 0.29% | Alexa vs Smartlook |
| ComScore | 28266 | 0.26% | Alexa vs ComScore |
| Leadfeeder | 27022 | 0.25% | Alexa vs Leadfeeder |
| SEMrush | 23685 | 0.21% | Alexa vs SEMrush |
| Fathom Analytics | 22571 | 0.20% | Alexa vs Fathom Analytics |
| Hootsuite | 22564 | 0.20% | Alexa vs Hootsuite |
| Mouseflow | 21100 | 0.19% | Alexa vs Mouseflow |
Popular Comparisons
The top three of Alexa’s competitors in the Web Analytics category are Google Analytics with 72.18%, FaceBook Pixel For Shop with 13.08%, Matomo (Formerly Piwik) with 3.55% market share.
Alexa vs Google Analytics
Alexa vs FaceBook Pixel For Shop
Alexa vs Matomo (Formerly Piwik)
Alexa vs Hotjar
Alexa vs Adobe Analytics
Alexa vs Ahrefs
Alexa vs Optimizely
Alexa vs Agile CRM
Around the world in 2026, over 5894 companies have started using Alexa as Web Analytics tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Philips | 10,000+ | Amsterdam | North Holland | Netherlands | |
| Thomson Reuters | 10,000+ | Toronto | Ontario | Canada | |
| Fidelity Investments | 10,000+ | Boston | Massachusetts | United States | |
| Samsung | 10,000+ | Suwon | Gyeonggi-do | Korea | |
| State Of North Carolina | 10,000+ | Raleigh | North Carolina | United States | |
| Danfoss | 10,000+ | Nordborg | South Denmark | Denmark | |
| Transport For NSW | 10,000+ | Sydney | New South Wales | Australia | |
| Cedars - Sinai | 10,000+ | West Hollywood | California | United States | |
| Ecolab | 10,000+ | Naperville | Illinois | United States | |
| Ola | 10,000+ | Bengaluru | Karnataka | India |
The top three products and services offering customers that use Alexa for Web Analytics are Artificial Intelligence (85), Digital Marketing (80), Cloud Services (75).
Customers
The majority of Alexa's customers for the web-analytics category fall in the company size of 0 - 9 employees (1969 companies), 20 - 49 employees (1229 companies), 100 - 249 employees (639 companies).
Employee Size
The top three geographies of Alexa for web-analytics are the United States with 2647(58.74%), India with 459(10.19%), United Kingdom with 409(9.08%) customers respectively.
Customers
Find answers to the most often asked questions by users.
Who are the top Alexa competitors?
Alexa’s Top competitors in the web-analytics category are Google Analytics, FaceBook Pixel For Shop, Matomo (Formerly Piwik). You can view a full list of Alexa competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Alexa and 40,000 other technologies on the internet. You can also compare Alexa and its feature with top competitors here : Alexa vs Google Analytics Alexa vs FaceBook Pixel For Shop Alexa vs Matomo (Formerly Piwik).
What is Alexa customer distribution based on company size?
What is Alexa market share in the web-analytics?
What are the top countries that use Alexa?
What are the top industries that use Alexa?
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