Sumo is a suite of free app-like tools for growing website traffic, email subscriber lists and monitoring engagement.
Current Customer(s)
Market Share (Est.)
Ranking
The top three of Sumo’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 30.39%, Mixpanel with 11.30%, SEMrush with 7.88% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| HubSpot Marketing Hub | 145911 | 30.39% | Sumo vs HubSpot Marketing Hub |
| Mixpanel | 54251 | 11.30% | Sumo vs Mixpanel |
| SEMrush | 37850 | 7.88% | Sumo vs SEMrush |
| Looker | 34238 | 7.13% | Sumo vs Looker |
| Pardot | 34155 | 7.11% | Sumo vs Pardot |
| Marketo | 33183 | 6.91% | Sumo vs Marketo |
| Sprout Social | 20953 | 4.36% | Sumo vs Sprout Social |
| Campaign Monitor | 18600 | 3.87% | Sumo vs Campaign Monitor |
| HeapAnalytics | 16651 | 3.47% | Sumo vs HeapAnalytics |
| Zoho Analytics | 11981 | 2.50% | Sumo vs Zoho Analytics |
| Demandbase | 8127 | 1.69% | Sumo vs Demandbase |
| Fivetran | 4893 | 1.02% | Sumo vs Fivetran |
| SE Ranking | 4127 | 0.86% | Sumo vs SE Ranking |
| LiveRamp | 3449 | 0.72% | Sumo vs LiveRamp |
| Kentico | 3285 | 0.68% | Sumo vs Kentico |
| Marquis | 3117 | 0.65% | Sumo vs Marquis |
| Iterable | 2237 | 0.47% | Sumo vs Iterable |
| Oracle BlueKai | 2213 | 0.46% | Sumo vs Oracle BlueKai |
| Sisense | 2013 | 0.42% | Sumo vs Sisense |
| Sailthru | 1896 | 0.39% | Sumo vs Sailthru |
Popular Comparisons
The top three of Sumo’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 30.39%, Mixpanel with 11.30%, SEMrush with 7.88% market share.
Sumo vs HubSpot Marketing Hub
Sumo vs Mixpanel
Sumo vs SEMrush
Sumo vs Looker
Sumo vs Pardot
Sumo vs Marketo
Sumo vs Sprout Social
Sumo vs Campaign Monitor
Around the world in 2026, over 15693 companies have started using Sumo as Marketing Analytics tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Chewy | 10,000+ | Plantation | Florida | United States | |
| Molina Healthcare | 10,000+ | Long Beach | California | United States | |
| TTEC | 10,000+ | Austin | Texas | United States | |
| Sogeti | 10,000+ | Paris | Ile-de-France | France | |
| University Of Colorado Boulder | 10,000+ | Boulder | Colorado | United States | |
| Benha University | 10,000+ | Banha | Qalyubia | Egypt | |
| Rockwell Automation | 10,000+ | Milwaukee | Wisconsin | United States | |
| Western Michigan University | 10,000+ | Kalamazoo | Michigan | United States | |
| Disney | 10,000+ | Orlando | Florida | United States | |
| NTT DATA | 10,000+ | Tokyo | Tokyo | Japan |
The top three products and services offering customers that use Sumo for Marketing Analytics are Continuing Education (215), Marketing (201), Research (197).
Customers
The majority of Sumo's customers for the marketing-analytics category fall in the company size of 0 - 9 employees (7108 companies), 20 - 49 employees (2572 companies), 100 - 249 employees (1342 companies).
Employee Size
The top three geographies of Sumo for marketing-analytics are the United States with 7396(59.58%), United Kingdom with 946(7.62%), France with 682(5.49%) customers respectively.
Customers
Find answers to the most often asked questions by users.
Who are the top Sumo competitors?
Sumo’s Top competitors in the marketing-analytics category are HubSpot Marketing Hub, Mixpanel, SEMrush. You can view a full list of Sumo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Sumo and 40,000 other technologies on the internet. You can also compare Sumo and its feature with top competitors here : Sumo vs HubSpot Marketing Hub Sumo vs Mixpanel Sumo vs SEMrush.
What is Sumo customer distribution based on company size?
What is Sumo market share in the marketing-analytics?
What are the top countries that use Sumo?
What are the top industries that use Sumo?
Close deals faster by understanding your clients well. Know their technology stack, contract renewal date, top decision-makers, hiring trends, and top company news in one place.
Get a demo