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Pardot

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Pardot B2B marketing automation by Salesforce helps marketers create more leads, generate more pipeline, and empower sales to close more deals.

Marketing Analytics
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Market Share of Pardot

Current Customer(s)

31651

Market Share (Est.)

7.28%

Ranking

#3

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 36.81%, Mixpanel with 12.30%, Marketo with 6.97% market share.

TechnologyDomainsMarket Share (Est.)Versus page
HubSpot Marketing Hub16015636.81%Pardot vs HubSpot Marketing Hub
Mixpanel5352212.30%Pardot vs Mixpanel
Marketo303456.97%Pardot vs Marketo
SEMrush243395.59%Pardot vs SEMrush
Looker184394.24%Pardot vs Looker
HeapAnalytics182824.20%Pardot vs HeapAnalytics
Campaign Monitor178764.11%Pardot vs Campaign Monitor
Sprout Social160713.69%Pardot vs Sprout Social
Sumo144013.31%Pardot vs Sumo
Demandbase79631.83%Pardot vs Demandbase
Zoho Analytics61281.41%Pardot vs Zoho Analytics
LiveRamp31230.72%Pardot vs LiveRamp
SE Ranking31110.72%Pardot vs SE Ranking
Fivetran29030.67%Pardot vs Fivetran
Oracle BlueKai21420.49%Pardot vs Oracle BlueKai
Kentico21200.49%Pardot vs Kentico
Bounce Exchange19650.45%Pardot vs Bounce Exchange
Marquis18310.42%Pardot vs Marquis
Bizible18160.42%Pardot vs Bizible
Sailthru17660.41%Pardot vs Sailthru
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Popular Comparisons

Top Competitors and Alternatives of Pardot

The top three of Pardot’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 36.81%, Mixpanel with 12.30%, Marketo with 6.97% market share.

Pardot vs HubSpot Marketing Hub

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Pardot vs Mixpanel

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Pardot vs Marketo

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Pardot vs SEMrush

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Pardot vs Looker

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Pardot vs HeapAnalytics

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Pardot vs Campaign Monitor

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Pardot vs Sprout Social

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Customers of Pardot

Around the world in 2026, over 30948 companies have started using Pardot as Marketing Analytics tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Canadian Solar Inc.10,000+GuelphOntarioCanada
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Mitsui Fudosan Co Ltd10,000+TokyoTokyoJapan
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ExxonMobil Chemical10,000+SpringTexasUnited States
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Acciona10,000+MadridMadridSpain
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Bring Ventures AS10,000+OsloOsloNorway
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University Of Utah10,000+Salt Lake CityUtahUnited States
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Loomis10,000+StockholmStockholmSweden
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DPDgroup10,000+AschaffenburgBavariaGermany
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De Beers Group10,000+LondonEnglandUnited Kingdom
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SkyWest, Inc.10,000+Saint GeorgeUtahUnited States
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Pardot Customers by Products and Services

The top three products and services offering customers that use Pardot for Marketing Analytics are Marketing (445), Digital Marketing (420), Saas (407).

Customers

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Pardot Customers by Employee Size

The majority of Pardot's customers for the marketing-analytics category fall in the company size of 100 - 249 employees (7752 companies), 20 - 49 employees (7546 companies), 0 - 9 employees (4563 companies).

Employee Size

Pardot Customers by Geography

The top three geographies of Pardot for marketing-analytics are the United States with 17734(64.88%), United Kingdom with 2216(8.11%), Japan with 1853(6.78%) customers respectively.

Customers

Employees of Pardot

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Also see other Products/Services by Pardot in:

Lead Management
Lead Generation
Landing Pages
Marketing Analytics
Predictive Lead Scoring

FAQ

Find answers to the most often asked questions by users.

Who are the top Pardot competitors?

Pardot’s Top competitors in the marketing-analytics category are HubSpot Marketing Hub, Mixpanel, Marketo. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs HubSpot Marketing Hub Pardot vs Mixpanel Pardot vs Marketo.

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What is Pardot customer distribution based on company size?

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What is Pardot market share in the marketing-analytics?

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What are the top countries that use Pardot?

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What are the top industries that use Pardot?

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