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Marketo

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Marketo provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nu...Read more

Marketing Analytics
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Market Share of Marketo

Current Customer(s)

24654

Market Share (Est.)

6.24%

Ranking

#5

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 39.93%, Mixpanel with 11.25%, Pardot with 8.01% market share.

TechnologyDomainsMarket Share (Est.)Versus page
HubSpot Marketing Hub15782239.93%Marketo vs HubSpot Marketing Hub
Mixpanel4444411.25%Marketo vs Mixpanel
Pardot316448.01%Marketo vs Pardot
HeapAnalytics266996.76%Marketo vs HeapAnalytics
Campaign Monitor239116.05%Marketo vs Campaign Monitor
Sprout Social155043.92%Marketo vs Sprout Social
SEMrush142783.61%Marketo vs SEMrush
Sumo140073.54%Marketo vs Sumo
Looker59471.50%Marketo vs Looker
Demandbase36320.92%Marketo vs Demandbase
LiveRamp30440.77%Marketo vs LiveRamp
Oracle BlueKai26610.67%Marketo vs Oracle BlueKai
Bizible21220.54%Marketo vs Bizible
Instapage19940.50%Marketo vs Instapage
Kentico19150.48%Marketo vs Kentico
Zoho Reports18890.48%Marketo vs Zoho Reports
Sailthru18520.47%Marketo vs Sailthru
SE Ranking18140.46%Marketo vs SE Ranking
Kissmetrics17590.45%Marketo vs Kissmetrics
Fivetran15290.39%Marketo vs Fivetran
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Popular Comparisons

Top Competitors and Alternatives of Marketo

The top three of Marketo’s competitors in the Marketing Analytics category are HubSpot Marketing Hub with 39.93%, Mixpanel with 11.25%, Pardot with 8.01% market share.

Marketo vs HubSpot Marketing Hub

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Marketo vs Mixpanel

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Marketo vs Pardot

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Marketo vs HeapAnalytics

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Marketo vs Campaign Monitor

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Marketo vs Sprout Social

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Marketo vs SEMrush

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Marketo vs Sumo

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Customers of Marketo

Around the world in 2025, over 24654 companies have started using Marketo as Marketing Analytics tool.

CustomersEmployee RangeCityRegionCountrySocial Links
CHI Health10,000+OmahaNebraskaUnited States
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ニチイ学館10,000+TokyoTokyoJapan
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UPM10,000+HelsinkiUusimaaFinland
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ZS10,000+EvanstonIllinoisUnited States
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Securitas10,000+StockholmStockholmSweden
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Dignity Health10,000+San FranciscoCaliforniaUnited States
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Lixil10,000+TokyoTokyoJapan
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Software AG10,000+DarmstadtHesseGermany
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Harman10,000+StamfordConnecticutUnited States
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University Of Pennsylvania10,000+PhiladelphiaPennsylvaniaUnited States
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Marketo Customers by Products and Services

The top three products and services offering customers that use Marketo for Marketing Analytics are Marketing (473), Digital Marketing (436), Saas (433).

Customers

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Marketo Customers by Employee Size

The majority of Marketo's customers for the marketing-analytics category fall in the company size of 100 - 249 employees (4876 companies), 20 - 49 employees (4791 companies), 0 - 9 employees (3520 companies).

Employee Size

Marketo Customers by Geography

The top three geographies of Marketo for marketing-analytics are the United States with 15377(70.71%), United Kingdom with 1525(7.01%), Canada with 999(4.59%) customers respectively.

Customers

Employees of Marketo

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Also see other Products/Services by Marketo in:

Social Media
Campaign Management
Online Marketing
Sales Force Automation
Lead Generation

FAQ

Find answers to the most often asked questions by users.

Who are the top Marketo competitors?

Marketo’s Top competitors in the marketing-analytics category are HubSpot Marketing Hub, Mixpanel, Pardot. You can view a full list of Marketo competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Marketo and 40,000 other technologies on the internet. You can also compare Marketo and its feature with top competitors here : Marketo vs HubSpot Marketing Hub Marketo vs Mixpanel Marketo vs Pardot.

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What is Marketo customer distribution based on company size?

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What is Marketo market share in the marketing-analytics?

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What are the top countries that use Marketo?

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What are the top industries that use Marketo?

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